---
title: "Search terms — sisal rope - Flapen"
canonical_url: "https://flapen.com/research/us/pet-supplies/sisal-rope/search-terms"
last_updated: "2026-07-21T23:15:03.206Z"
locale: en
meta:
  description: "Niche score 52/100 · $309K/yr market · 375K searches/yr · $10.63 avg price. Strong incumbent ratings (4.7★) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 52/100 · $309K/yr market · 375K searches/yr · $10.63 avg price. Strong incumbent ratings (4.7★) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — sisal rope - Flapen"
---

# **sisal rope**

**Worth a look**

Shows low returns (1.5%), but strong incumbent ratings (4.7★) keeps it on the watch list.

Market size 51Growth 24Conversion 78Competition 54Returns 84Price range 36Avg price 39Brand share 76Review moat 59Quality gap 21

**Returns**

**Great****1.5%**

return rate — above 6% kills the launch gate

**Conversion**

**Great****7.8%**

search→purchase rate — share of searches ending in a sale

**Brand share**

**Great****59%**

top-5 brand share — no brand owns this niche

**Review moat**

**Good****1,136.5**

avg incumbent reviews — the moat a new listing must climb

**Competition**

**Good****52%**

top-5 click share — leaders hold, buyers still browse

**Market size**

**Good****$309K**

$309K/yr · 375K searches

**Avg price**

**Okay****$10.63**

avg listing price — sweet spot $15–$100

**Price range**

**Okay****$5.29–$20.37**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Growth**

**Bad****-2.5%**

90-day search growth — must beat 0% to launch

**Quality gap**

**Bad****4.7★**

avg incumbent rating — lower means beatable quality