---
title: "Scat Mat for Cats — $1.3M/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/pet-supplies/scat-mat-for-cats"
last_updated: "2026-07-21T18:45:45.423Z"
locale: en
meta:
description: "Niche score 65/100 · $1.3M/yr market · 725K searches/yr · $27.50 avg price. Clears our launch bar. Data updated Jul 2026."
"og:description": "Niche score 65/100 · $1.3M/yr market · 725K searches/yr · $27.50 avg price. Clears our launch bar. Data updated Jul 2026."
"og:title": "Scat Mat for Cats — $1.3M/yr Amazon US Niche (2026) - Flapen"
---
# **scat mat for cats**
**Launch it**
A $1.3M/yr market growing +1.4% this quarter with returns at 3.9% — clears our launch bar.
Market size 84Growth 27Conversion 73Competition 62Returns 43Price range 94Avg price 95Brand share 72Review moat 49Quality gap 87
**Avg price**
**Incredible****$27.50**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$14.10–$68.39**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Great****4.1★**
avg incumbent rating — lower means beatable quality
**Market size**
**Great****$1.3M**
$1.3M/yr · 725K searches
**Conversion**
**Good****6.8%**
search→purchase rate — share of searches ending in a sale
**Brand share**
**Good****62%**
top-5 brand share — brands hold most of the demand
**Competition**
**Good****48%**
top-5 click share — leaders hold, buyers still browse
**Review moat**
**Okay****1,596.63**
avg incumbent reviews — the moat a new listing must climb
**Returns**
**Okay****3.9%**
return rate — above 6% kills the launch gate
**Growth**
**Okay****+1.4%**
90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, scat mat for cats is a $1.3M/yr Amazon United States market (725K searches/yr). The top 5 brands hold 62% of demand. Demand peaks in Dec. Verdict: Launch it — 65/100.
Data updated Jul 9, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **scat mat for cats market data**
- **Units sold / yr**
- **40K–50K**
- avg 1,500–2,000/product
- **Revenue / yr**
- **$1.1M–$1.4M**
- units × avg price
- **Launch success**
- **—**
- 3 of 3 new (360d)
- **Conversion rate**
- **6.8%**
- **Avg BSR**
- **#17**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **90%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **33 months**
- **Avg seller age**
- **163 days**
## **Competition & brand share**
The top 5 products take 48% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**21 **▲rising
**Sellers**
**27**
**Top-5 brand share**
**62%**
Top 20: 99%
**Top-5 click share**
**48%**
Top 20: 88%
**Open market**
**31%**
- Petfolio24% - PetSafe11% - SEERWAY10% - OCEANPAX10% - BYTEBAY8% - Aocoray7%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +1.4% search growth over the last 90 days.
25K15KSpike '24Black Friday '24Holiday '24Prime Day '25Holiday '25 seasonSepDecMarJunAugNovMarMay
Peak months: Dec · busiest ÷ quietest = 1.6×
[**Open Trend **](https://flapen.com/research/us/pet-supplies/scat-mat-for-cats/trend)
## **Top scat mat for cats search terms**
- **scat mat for cats**143K/yr-7.6%5.8% conv. - **cat deterrent mat**73K/yr+18.8%4.9% conv. - **scat mats for dogs**78K/yr-9.4%3.9% conv. - **scat mat**74K/yr+1.9%4.5% conv. - **cat spikes**57K/yr+12.7%5.7% conv. - **cat scat mat**50K/yr+14.5%6.1% conv. - **cat deterrent spikes**26K/yr+29.3%5.1% conv. - **cat scat mat with spikes outdoor**14K/yr+163.0%5.7% conv. - **cat spike mat**26K/yr+3.5%6.5% conv. - **cat spikes for outside**15K/yr+21.0%3.2% conv. [**All search terms **](https://flapen.com/research/us/pet-supplies/scat-mat-for-cats/search-terms)
## **Top scat mat for cats products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%$67K10%$135K15%$202K20%$269K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 30 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Petfolio 12 Pack Scat Mat for Cats - 16 x 13 Inch Cat Spike Mat with 1 Inch Spike is A Perfect Pet Training Mat Device for Cat Repellent Indoor & Outdoor to Deter Cats & Other Animals for All Seasons**Petfolio**$19.36**4.0★2,246 rev](https://www.amazon.com/dp/B0CDQRYLYP) [2**SEERWAY Scat Pet Shock Mat Indoor Safe Shock Training Pads for Dogs and Cats Electric Repellent Mat Keeps Pets Off Couch Sofa Counter Top 3 Training Modes 60x12 Rectangular Battery Operated**SEERWAY**$29.08**4.0★3,616 rev](https://www.amazon.com/dp/B094Y5XY8H) [3**OCEANPAX 6.5ft Cat Scat Mat with Soft Spikes Humane Indoor/Outdoor Cat Deterrent Mat for Garden Countertops & Furniture 78 x 11 Plastic Repellent Strip**OCEANPAX**$17.36**4.0★5,846 rev](https://www.amazon.com/dp/B07SDCK7WJ) [4**Aocoray 8 Pack Cat Deterrent Outdoor/Indoor Scat Mat Pet Deterrent Training Mats Keep Cats/Dogs Away Plastic Mats with Spikes 12 Sq.ft 16 x 13 Inches**Aocoray**$14.10**4.1★1,082 rev](https://www.amazon.com/dp/B0BHPKD82Y) [5**PetSafe ScatMat Indoor Electric Training Mat for Cats & Dogs Sofa 60 x 12**PetSafe**$54.32**4.3★3,824 rev](https://www.amazon.com/dp/B08KJQYWRW)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**StyEdEk 12 Pack 16 x 13 Inch Scat Mat for Cats Cat Repellent Mat with Spikes Pet Deterrent Training Mats for Outdoor & Indoor to Deter Cats & Other Animals**StyEdEk**$16.42**32 rev5mo ago](https://www.amazon.com/dp/B0G3PF9YND) [**MYZC 12 Pack Scat Mat for Cats Cat Repellent Mat with 13X16 inches Cat Spike Mat is A Perfect Pet Training Mat Kit for Indoor & Outdoor to Deterrent Cats & Other Animals for All Seasons**MZYC**$18.46**70 rev8mo ago](https://www.amazon.com/dp/B0G14BRDCY) [**DOGNESS Rechargeable Pet Shock Mat Version 2026A - 59x15**DOGNESS**$38.16**406 rev9mo ago](https://www.amazon.com/dp/B0FS1JSYZZ) [**Scat Shock Mat for Dogs and Cats Indoor Pet Shock Mats for Training Pets Electric Repellent Mat Keeps Dogs and Cats off Counter Couch and Sofa 3 Training Modes (60x 12 2 Pieces with Tester)**PAPARELA**$58.76**91 rev1y ago](https://www.amazon.com/dp/B0DPM3YXM2) [**OCEANPAX Clear Scat Mat for Cats 10 Pack 16 x 13 Cat Deterrent Mats with 1 Spikes and 50 Stickers Cuttable Indoor Outdoor Pet Training Barrier for Sofa Countertop Windowsill and Garden**OCEANPAX**$15.56**369 rev1y ago](https://www.amazon.com/dp/B0DJSQQPFW)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**StyEdEk 12 Pack 16 x 13 Inch Scat Mat for Cats Cat Repellent Mat with Spikes Pet Deterrent Training Mats for Outdoor & Indoor to Deter Cats & Other Animals**StyEdEk**$16.42**4.1★**▲ 150%**](https://www.amazon.com/dp/B0G3PF9YND) [**HakyPaky 10 Pack 16 x 8 Inch Cat Scat Mat with Spikes Scat Mat for Cats Cat Deterrent Mat Digging Stopper Repellent Spike Mat**HakyPaky**$16.73**4.4★**▲ 135%**](https://www.amazon.com/dp/B0D2CF3RKZ) [**Scat Shock Mat for Dogs and Cats Indoor Pet Shock Mats for Training Pets Electric Repellent Mat Keeps Dogs and Cats off Counter Couch and Sofa 3 Training Modes (60x 12 2 Pieces with Tester)**PAPARELA**$58.76**4.0★**▲ 112%**](https://www.amazon.com/dp/B0DPM3YXM2) [**PetSafe ScatMat Indoor Electric Training Mat for Cats & Dogs Large 48 x 20**PetSafe**$53.49**4.3★**▲ 108%**](https://www.amazon.com/dp/B08LQTTSKF) [**Aurnoet Cat Scat Mat with Spikes 6.5FT Cat Deterrent Mats Plastic Scat Mat for Dogs and Cats Spike Deterrent**Aurnoet**$14.34**4.0★**▲ 84%**](https://www.amazon.com/dp/B0CXPML72M)
**~~View all trending →~~**
## **What buyers say about scat mat for cats**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Advertised Vs Actual Product**13%
*“As advertised”*
**Quality-Overall**13%
*“Quality product and easy to use”*
**Ease Of Use**11%
*“Ease of use”*
**Pet Friendly**8%
*“Cats love them”*
**Value For Money**7%
*“Good value”*
**Weight Light**4%
*“Lightweight and easy to use”*
**Escape Proof**4%
*“So good to have to keep our kitty away from dangerous areas”*
**Strength**4%
*“They're sturdy and stay in place”*
**Size-Overall**4%
*“The size was good”*
**Sharpness**3%
*“The spikes are sharp”*
### **What buyers complain about **
**Functionality-Overall**24%
*“barely works”*
**Value For Money**8%
*“I wish they were a little less expensive”*
**Sharpness**6%
*“Spikes are too sharp”*
**Durability**5%
*“Literally Garbage - Stops Working After A Few Uses”*
**Quality-Overall**5%
*“Absolutely garbage”*
**Strength**5%
*“Flimsy”*
**Adhesion/Stickiness**4%
*“don't want adhesive on it”*
**Thickness**3%
*“Thin plastic,”*
**Hard Feel**3%
*“They are tough”*
**Escape Proof**2%
*“doesnt work as my cat just jumped right on the counter as if it didnt bother him”*
### **Top return reasons **
**Functionality-Overall**23%
**Sharpness**12%
**Size-Overall**11%
**Advertised Vs Actual Product**9%
**Escape Proof**7%
**Material Quality**5%
**Defective Material/Parts**5%
**Strength**4%
**Compatibility-Overall**3%
**Hard Feel**2%
## **Common questions**
- **Is scat mat for cats profitable to sell on Amazon United States?**
- The niche generates $1.3M/yr across 30 tracked products. 3 of 3 products launched in the last 360 days are still selling. 90-day search growth is +1.4%. Flapen's verdict: Launch it (65/100).
- **How competitive is the scat mat for cats niche?**
- 21 brands and 27 sellers compete. The top 5 products take 48% of clicks and top 5 brands hold 62% of demand.
- **What do buyers complain about in scat mat for cats?**
- Top complaints mined from reviews: Functionality-Overall, Value For Money, Sharpness. The return rate is 3.9%.
- **When does demand for scat mat for cats peak?**
- Demand peaks in Dec; the busiest month runs 1.6× the quietest.
- **What does it cost to enter the scat mat for cats niche?**
- Listings span $14.10–$68.39; the average listing price is $27.50 (sweet spot $15–$100). The average incumbent carries 1,597 reviews — the moat a new listing must climb.
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