---
title: "Reticulated Foam — $58K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/pet-supplies/reticulated-foam"
last_updated: "2026-07-21T19:05:27.858Z"
locale: en
meta:
description: "Niche score 53/100 · $58K/yr market · 68K searches/yr · $36.73 avg price. A small market ($58K/yr) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 53/100 · $58K/yr market · 68K searches/yr · $36.73 avg price. A small market ($58K/yr) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Reticulated Foam — $58K/yr Amazon US Niche (2026) - Flapen"
---
# **reticulated foam**
**Worth a look**
Shows a sweet-spot price point ($36.73 avg), but a small market ($58K/yr) keeps it on the watch list.
Market size 15Growth 49Conversion 29Competition 51Returns 90Price range 79Avg price 95Brand share 43Review moat 74Quality gap 72
**Avg price**
**Incredible****$36.73**
avg listing price — sweet spot $15–$100
**Returns**
**Great****1.2%**
return rate — above 6% kills the launch gate
**Price range**
**Great****$2.56–$109.29**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Review moat**
**Good****546.73**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Good****4.3★**
avg incumbent rating — lower means beatable quality
**Competition**
**Good****55%**
top-5 click share — leaders hold, buyers still browse
**Growth**
**Okay****+19.3%**
90-day search growth — must beat 0% to launch
**Brand share**
**Okay****79%**
top-5 brand share — brands hold most of the demand
**Conversion**
**Okay****2.3%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Bad****$58K**
$58K/yr · 68K searches
According to Flapen's Amazon United States niche tracking, reticulated foam is a $58K/yr Amazon United States market (68K searches/yr). The top 5 brands hold 79% of demand. Demand peaks in Oct–Nov. Verdict: Worth a look — 53/100.
Data updated Jul 17, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **reticulated foam market data**
- **Units sold / yr**
- **2K–3K**
- avg 0–100/product
- **Revenue / yr**
- **$73K–$92K**
- units × avg price
- **Launch success**
- **—**
- 0 of 2 new (360d)
- **Conversion rate**
- **2.3%**
- **Avg BSR**
- **#546**
- **Page quality**
- **0%**
- **Prime**
- **88%**
- **Sponsored**
- **69%**
- **Out of stock**
- **4.7%**
- **Avg brand age**
- **52 months**
- **Avg seller age**
- **172 days**
## **Competition & brand share**
The top 5 products take 55% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**16 **▲rising
**Sellers**
**25**
**Top-5 brand share**
**79%**
Top 20: 100%
**Top-5 click share**
**55%**
Top 20: 94%
**Open market**
**17%**
- GUTTERSTUFF44% - ALEGI23% - Frost King5% - AQUANEAT4% - koxuyim3% - Borlech3% - Open — no brand owns it (10 brands, 17%)
## **Demand & seasonality**
Weekly Amazon search volume, last 84 weeks — +19.3% search growth over the last 90 days.
2K1K seasonDecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun
Peak months: Oct, Nov · busiest ÷ quietest = 1.7×
[**Open Trend **](https://flapen.com/research/us/pet-supplies/reticulated-foam/trend)
## **Top reticulated foam search terms**
- **gutter foam**23K/yr+51.9%0.6% conv. - **foam filter material**12K/yr+4.2%4.4% conv. - **reticulated foam**11K/yr+20.8%0.8% conv. - **gutter guard foam**4K/yr+50.1%0.6% conv. - **sponge pad**5K/yr-3.1%0.8% conv. - **coarse filter foam**3K/yr+35.5%5.2% conv. - **30 ppi filter foam**5K/yr-50.3%1.4% conv. - **foam gutter guard inserts**4K/yr-0.4%0.9% conv. - **foam gutter guard**2K/yr+57.5%0.2% conv. - **gutter foam inserts wedge**391/yr+63.3%0.0% conv. [**All search terms **](https://flapen.com/research/us/pet-supplies/reticulated-foam/search-terms)
## **Top reticulated foam products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%$3K10%$6K15%$9K20%$12K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 26 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**ALEGI Aquarium Sponge Filter Pad Bio Filter Media Foam Sponges Cut-to-Size Foam for Fish Tank (20x20x1 (20PPI))**ALEGI**$9.03**4.7★1,939 rev](https://www.amazon.com/dp/B0C99S8J7D) [2**GutterStuff Original Gutter Guard - 4-Inch K Style Foam Gutter Filter Insert with Year Round Leaf Protection & Easy DIY Installation - GSK432-2**GUTTERSTUFF**$64.10**4.1★794 rev](https://www.amazon.com/dp/B07DXC6N17) [3**GutterStuff Original Gutter Guard - 6-Inch K Style Foam Gutter Filter Insert with Year Round Leaf Protection & Easy DIY Installation - GSK632-2**GUTTERSTUFF**$100.31**4.1★794 rev](https://www.amazon.com/dp/B07DXJ4YWR) [4**Pro Gutter Guard - 5-Inch K Style Foam Gutter Filter Insert with Year Round Leaf Protection & Easy DIY Installation - GSK532-3**GUTTERSTUFF**$109.29**3.9★98 rev](https://www.amazon.com/dp/B003H9LXQQ) [5**Frost King Air Conditioner Filters 15 in. x24 in. x3/16 in. Open Cell Foam**Frost King**$2.56**4.6★2,599 rev](https://www.amazon.com/dp/B000BO68BU)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Foam N More Inc 30 PPI Reticulated Polyurethane Foam Filter Black Automotive Air Filter Noise Suppression Speaker Foam**Foam N' More**$15.87**2 rev4mo ago](https://www.amazon.com/dp/B0GSCGD7MM) [**Air Filter Foam Sheet 60 PPI Coarse Polyurethane Foam - Washable Reusable Cut-to-Size Filter for Motorcycle Vacuum Cleaner Air Purifiers Fish Tank Engine Air Filter Replacement (18x12x0.6)**Suacopzar**$13.47**27 rev7mo ago](https://www.amazon.com/dp/B0G4TMZQC4) [**Foam Air Filter Material Replacement for Uni Filter ATV Air Filters- BF-1 BF1 14 X 17 X 5/8 65-PPI Green Fine Foam Sheet Air Filter Pads for Motorcycle ATV Scooters Dirt Bike**Magluv**$14.86**39 rev1y ago](https://www.amazon.com/dp/B0F9B475MC) [**Borlech Aquarium Bio Filter Sponge Pad - Cut-to-Size Aquarium Filter Media for Fish Tank Pond Sump - Mechanical & Biological Filtration (18.5x18.5x0.8 20PPI 1 Pack)**Borlech**$8.52**773 rev1y ago](https://www.amazon.com/dp/B0F186PLPN) [**15.7 x 59 Extra Large Cuttable Air Conditioner Filters - Cut to Fit Carbon Pad Air Purifier Filters Washable Reusable Foam Pad Pre Filter Roll for Air Filters AC Window Unit Charcoal Sheet**MADHOLLY**$10.02**878 rev2y ago](https://www.amazon.com/dp/B0D1CK3MYP)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Foam N More Inc 30 PPI Reticulated Polyurethane Foam Filter Black Automotive Air Filter Noise Suppression Speaker Foam**Foam N' More**$15.87**5.0★**▲ 183%**](https://www.amazon.com/dp/B0GSCGD7MM) [**Sunrox DryFast Upholstery Foam All-Weather Outdoor Cushion Replacement 3 x 24 x 72 Ultra Durable Low Maintenance Cushion Foam for Outdoor Seat Cushion & Patio Furniture Chair Cushion**SUNROX**$78.55**4.3★**▲ 158%**](https://www.amazon.com/dp/B0B1ZLT1RQ) [**Pro Gutter Guard - 5-Inch K Style Foam Gutter Filter Insert with Year Round Leaf Protection & Easy DIY Installation - GSK532-3**GUTTERSTUFF**$109.29**3.9★**▲ 126%**](https://www.amazon.com/dp/B003H9LXQQ) [**ALEGI Aquarium Sponge Filter Pad Bio Filter Media Foam Sponges Cut-to-Size Foam for Fish Tank (20x20x1 (35PPI))**ALEGI**$9.02**4.7★**▲ 102%**](https://www.amazon.com/dp/B0C99P2XH6) [**GutterStuff Original Gutter Guard - 6-Inch K Style Foam Gutter Filter Insert with Year Round Leaf Protection & Easy DIY Installation - GSK632-2**GUTTERSTUFF**$100.31**4.1★**▲ 94%**](https://www.amazon.com/dp/B07DXJ4YWR)
**~~View all trending →~~**
## **What buyers say about reticulated foam**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Filtration**21%
*“Excellent filters”*
**Value For Money**15%
*“great value”*
**Quality-Overall**12%
*“Overall a great find”*
**Advertised Vs Actual Product**12%
*“As advertised”*
**Size-Overall**6%
*“Great size”*
**Ease Of Use**4%
*“Easy to use”*
**Ease Of Cleaning**4%
*“Help your tank with extra that's easy to clean”*
**Thickness**3%
*“The thickness is perfect”*
**Efficiency**2%
*“Good it works”*
**Material Quality**2%
*“High Grade Materials”*
### **What buyers complain about **
**Thickness**18%
*“Thin material”*
**Quality-Overall**12%
*“Maybe I received a piece that got past quality control”*
**Filtration**9%
*“If anyone is purchasing this to make your own NutriMill replacement filters, it doesnt work for that”*
**Smell**5%
*“Smells of smoke and chemicals”*
**Advertised Vs Actual Product**5%
*“What I received was not like the photos”*
**Strength**5%
*“Way too flimsy”*
**Functionality-Overall**4%
*“It didn't help at all, if anything; it made my air quality worse so I'm returning it”*
**Size-Overall**4%
*“The fit is not perfect”*
**Ease Of Cleaning**3%
*“spent hours cleaning it”*
**Instructions/User Manual/Troubleshooting**3%
*“good product, not so good instructions”*
### **Top return reasons **
**Size-Overall**25%
**Filtration**19%
**Advertised Vs Actual Product**11%
**Thin**8%
**Thickness**6%
**Material Quality**6%
**Value For Money**5%
**Functionality-Overall**4%
**Compatibility-Overall**4%
**Defective Material/Parts**2%
## **Common questions**
- **Is reticulated foam profitable to sell on Amazon United States?**
- The niche generates $58K/yr across 26 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is +19.3%. Flapen's verdict: Worth a look (53/100).
- **How competitive is the reticulated foam niche?**
- 16 brands and 25 sellers compete. The top 5 products take 55% of clicks and top 5 brands hold 79% of demand.
- **What do buyers complain about in reticulated foam?**
- Top complaints mined from reviews: Thickness, Quality-Overall, Filtration. The return rate is 1.2%.
- **When does demand for reticulated foam peak?**
- Demand peaks in Oct–Nov; the busiest month runs 1.7× the quietest.
- **What does it cost to enter the reticulated foam niche?**
- Listings span $2.56–$109.29; the average listing price is $36.73 (sweet spot $15–$100). The average incumbent carries 547 reviews — the moat a new listing must climb.
## **Related niches in Pet Supplies**
- 73 [**phosphate test kit**](https://flapen.com/research/us/pet-supplies/phosphate-test-kit)$194K/yr+152.5%**Worth a look**- 73 [**flea repellent for dogs**](https://flapen.com/research/us/pet-supplies/flea-repellent-for-dogs)$1.7M/yr+136.7%**Launch it**- 73 [**kitten bottles for nursing**](https://flapen.com/research/us/pet-supplies/kitten-bottles-for-nursing)$457K/yr+166.2%**Worth a look**- 73 [**dog stake**](https://flapen.com/research/us/pet-supplies/dog-stake)$573K/yr+55.9%**Worth a look**- 73 [**bully sticks**](https://flapen.com/research/us/pet-supplies/bully-sticks)$12.4M/yr-6.9%**Worth a look**- 73 [**pet oral tartar remover spray**](https://flapen.com/research/us/pet-supplies/pet-oral-tartar-remover-spray)$100K/yr>1,000%**Worth a look**[**All Pet Supplies niches **](https://flapen.com/research/us/pet-supplies)