---
title: "Search terms — puppy flea shampoo - Flapen"
canonical_url: "https://flapen.com/research/us/pet-supplies/puppy-flea-shampoo/search-terms"
last_updated: "2026-07-21T22:08:47.055Z"
locale: en
meta:
  description: "Niche score 46/100 · $97K/yr market · 78K searches/yr · $11.75 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 46/100 · $97K/yr market · 78K searches/yr · $11.75 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Search terms — puppy flea shampoo - Flapen"
---

# **puppy flea shampoo**

**Skip it**

A deep review moat (11,311 avg reviews) — this niche doesn't clear our bar today.

Market size 24Growth 48Conversion 89Competition 34Returns 96Price range 30Avg price 48Brand share 29Review moat 21Quality gap 42

**Returns**

**Incredible****0.8%**

return rate — above 6% kills the launch gate

**Conversion**

**Great****10.6%**

search→purchase rate — share of searches ending in a sale

**Growth**

**Okay****+18.1%**

90-day search growth — must beat 0% to launch

**Avg price**

**Okay****$11.75**

avg listing price — sweet spot $15–$100

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Competition**

**Okay****65%**

top-5 click share — leaders hold, buyers still browse

**Price range**

**Okay****$4.13–$19.66**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Brand share**

**Okay****88%**

top-5 brand share — brands hold most of the demand

**Market size**

**Bad****$97K**

$97K/yr · 78K searches

**Review moat**

**Bad****11,311.19**

avg incumbent reviews — the moat a new listing must climb