---
title: "pig ears for dogs — $4.8M/yr Amazon United States Niche, Score 69/100 - Flapen"
canonical_url: "https://flapen.com/research/us/pet-supplies/pig-ears-for-dogs"
last_updated: "2026-07-20T19:02:19.119Z"
locale: en
meta:
  description: "pig ears for dogs shows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "pig ears for dogs shows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "pig ears for dogs — $4.8M/yr Amazon United States Niche, Score 69/100 - Flapen"
---

# **pig ears for dogs**

**Worth a look**

Shows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 97Growth 19Conversion 96Competition 62Returns 100Price range 71Avg price 95Brand share 56Review moat 47Quality gap 65

**Returns**

**Incredible****0.0%**

return rate — above 6% kills the launch gate

**Market size**

**Incredible****$4.8M**

$4.8M/yr · 844K searches

**Conversion**

**Incredible****13.5%**

search→purchase rate — share of searches ending in a sale

**Avg price**

**Incredible****$42.23**

avg listing price — sweet spot $15–$100

**Price range**

**Good****$5.97–$125.43**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Competition**

**Good****48%**

top-5 click share — leaders hold, buyers still browse

**Brand share**

**Good****71%**

top-5 brand share — brands hold most of the demand

**Review moat**

**Okay****1,754.35**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Bad****-12.8%**

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United States niche tracking, pig ears for dogs is a $4.8M/yr Amazon United States market (844K searches/yr). The top 5 brands hold 71% of demand. Demand peaks in Dec. Verdict: Worth a look — 69/100.

Data updated Jul 17, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **Market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**100K–125K**</dd><dd>avg 3,000–4,000/product</dd>

<dt>**Revenue / yr**</dt><dd>**$4.2M–$5.3M**</dd><dd>units × avg price</dd>

<dt>**Launch success**</dt><dd>**—**</dd><dd>0 of 0 new (360d)</dd>

<dt>**Conversion rate**</dt><dd>**13.5%**</dd>

<dt>**Avg BSR**</dt><dd>**#97**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**94%**</dd>

<dt>**Sponsored**</dt><dd>**84%**</dd>

<dt>**Out of stock**</dt><dd>**2.6%**</dd>

<dt>**Avg brand age**</dt><dd>**63 months**</dd>

<dt>**Avg seller age**</dt><dd>**156 days**</dd>

</dl>

## **Competition**

The top 5 products take 48% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**19 **▼falling

**Sellers**

**22**

**Top-5 brand share**

**71%**

Top 20: 100%

**Top-5 click share**

**48%**

Top 20: 91%

**Open market**

**24%**

- Best Pet Supplies33% - BRUTUS & BARNABY18% - Grillerz9% - Wonder Bound7% - K9warehouse5% - Loving Pets4%

## **Demand & seasonality**

Weekly Amazon search volume, last 100 weeks — -12.8% search growth over the last 90 days.

25K15KSpike '24Holiday '24Prime Day '25Spike '25Holiday '25Spike '26 seasonDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 1.6×

[**Open Trend **](https://flapen.com/research/us/pet-supplies/pig-ears-for-dogs/trend)

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$144K6%$288K9%$432K12%$575K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 31 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![BRUTUS & BARNABY Pig Ear Halves for Dogs 15 Ct. All-Natural Single Ingredient Dog Chews Slow Cooked & Fully Digestible Rawhide Alternative](https://m.media-amazon.com/images/I/41Ca9QBuwCL.jpg)**BRUTUS & BARNABY Pig Ear Halves for Dogs 15 Ct. All-Natural Single Ingredient Dog Chews Slow Cooked & Fully Digestible Rawhide Alternative**BRUTUS & BARNABY**$17.56**4.5★8,093 rev](https://www.amazon.com/dp/B08BX668CS) [2![Best Pet Supplies GigaBite Whole Pig Ears for Dogs 20 Pack - All-Natural Slow-Roasted Chews that Clean Teeth and Satisfy Aggressive Chewers](https://m.media-amazon.com/images/I/410wuRKcmKL.jpg)**Best Pet Supplies GigaBite Whole Pig Ears for Dogs 20 Pack - All-Natural Slow-Roasted Chews that Clean Teeth and Satisfy Aggressive Chewers**Best Pet Supplies**$35.32**4.5★411 rev](https://www.amazon.com/dp/B0CFXJPL4P) [3![Best Pet Supplies GigaBite Roasted Pig Ear Slivers for Dogs 1.8 Pounds - Natural Dog Chews that Help Clean Teeth and Gums Safe for Puppies and Aggressive Chewers](https://m.media-amazon.com/images/I/412sW7-FGPL.jpg)**Best Pet Supplies GigaBite Roasted Pig Ear Slivers for Dogs 1.8 Pounds - Natural Dog Chews that Help Clean Teeth and Gums Safe for Puppies and Aggressive Chewers**Best Pet Supplies**$25.23**4.4★1,075 rev](https://www.amazon.com/dp/B079FX44SZ) [4![Scott Pet Grillerz Pig Ears for Dogs 12 Count Natural Dog Chews Single Ingredient High Protein Easy to Digest Supports Healthy Teeth for All Life Stages](https://m.media-amazon.com/images/I/41PGRJbdkxL.jpg)**Scott Pet Grillerz Pig Ears for Dogs 12 Count Natural Dog Chews Single Ingredient High Protein Easy to Digest Supports Healthy Teeth for All Life Stages**Grillerz**$14.31**4.3★3,320 rev](https://www.amazon.com/dp/B0071HBZFE) [5![Best Pet Supplies GigaBite Half-Cut Pig Ears for Dogs 20 Pack - All-Natural Slow-Roasted Chews that Clean Teeth and Satisfy Aggressive Chewers](https://m.media-amazon.com/images/I/51QmwwfmkAL.jpg)**Best Pet Supplies GigaBite Half-Cut Pig Ears for Dogs 20 Pack - All-Natural Slow-Roasted Chews that Clean Teeth and Satisfy Aggressive Chewers**Best Pet Supplies**$22.34**4.1★78 rev](https://www.amazon.com/dp/B0DYL2MMR7)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Bully Bunches Large Whole Pig Ears for Dogs | Free Range Oven Baked Pork for All Breeds | All-Natural Single Ingredient & 100% Digestible Safe Dog Chew - Multipack (20 Pack)](https://m.media-amazon.com/images/I/41pf8J-WJZL.jpg)**Bully Bunches Large Whole Pig Ears for Dogs | Free Range Oven Baked Pork for All Breeds | All-Natural Single Ingredient & 100% Digestible Safe Dog Chew - Multipack (20 Pack)**Bully Bunches**$33.98**122 rev1y ago](https://www.amazon.com/dp/B0DYZC79ZY) [![Best Pet Supplies GigaBite Half-Cut Pig Ears for Dogs 20 Pack - All-Natural Slow-Roasted Chews that Clean Teeth and Satisfy Aggressive Chewers](https://m.media-amazon.com/images/I/51QmwwfmkAL.jpg)**Best Pet Supplies GigaBite Half-Cut Pig Ears for Dogs 20 Pack - All-Natural Slow-Roasted Chews that Clean Teeth and Satisfy Aggressive Chewers**Best Pet Supplies**$22.34**78 rev1y ago](https://www.amazon.com/dp/B0DYL2MMR7) [![Gaines Pet Pig Ears for Dogs - 5 Pack Thick Cut All-Natural Whole Ears - No Additives Or Hormones Safe Rawhide Alternative Dental Health Easy to Digest Great for Small to Large Dogs](https://m.media-amazon.com/images/I/31AfY5gKk7L.jpg)**Gaines Pet Pig Ears for Dogs - 5 Pack Thick Cut All-Natural Whole Ears - No Additives Or Hormones Safe Rawhide Alternative Dental Health Easy to Digest Great for Small to Large Dogs**GAINES FAMILY FARMSTEAD PREMIUM PET PRODUCTS USA**$14.32**461 rev1y ago](https://www.amazon.com/dp/B0DWCNL7BK) [![WoofBones All-Natural Jumbo Whole Pig Ears for Dogs Single Ingredient and Highly Digestible for All Breeds and Life Stages (100-Pack)](https://m.media-amazon.com/images/I/51dufCJm+CL.jpg)**WoofBones All-Natural Jumbo Whole Pig Ears for Dogs Single Ingredient and Highly Digestible for All Breeds and Life Stages (100-Pack)**WoofBones**$125.43**35 rev2y ago](https://www.amazon.com/dp/B0D6CQ5TJF) [![Gaines Pet Pig Ears for Dogs - 40 Pack Thick Cut All-Natural Whole Ears - No Additives Or Hormones Safe Rawhide Alternative Dental Health Easy to Digest Great for Small to Large Dogs](https://m.media-amazon.com/images/I/419qlbopMDL.jpg)**Gaines Pet Pig Ears for Dogs - 40 Pack Thick Cut All-Natural Whole Ears - No Additives Or Hormones Safe Rawhide Alternative Dental Health Easy to Digest Great for Small to Large Dogs**GAINES FAMILY FARMSTEAD PREMIUM PET PRODUCTS USA**$71.35**461 rev2y ago](https://www.amazon.com/dp/B0CYMPPKDW)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![K9warehouse Pig Ears Strips - 32oz USA Packed - Natural Bulk Pig Ear Slivers - Treats Made of 100% Pure Pork - Alternative to Rawhide Chews - Thick Cut Pigs Ear Dog Treats for Small to Large Dogs](https://m.media-amazon.com/images/I/51ZUhh3K7+L.jpg)**K9warehouse Pig Ears Strips - 32oz USA Packed - Natural Bulk Pig Ear Slivers - Treats Made of 100% Pure Pork - Alternative to Rawhide Chews - Thick Cut Pigs Ear Dog Treats for Small to Large Dogs**K9warehouse**$48.70**3.8★**▲ 191%**](https://www.amazon.com/dp/B07W7Q45S5) [![Best Pet Supplies GigaBite Half-Cut Pig Ears for Dogs 20 Pack - All-Natural Slow-Roasted Chews that Clean Teeth and Satisfy Aggressive Chewers](https://m.media-amazon.com/images/I/51QmwwfmkAL.jpg)**Best Pet Supplies GigaBite Half-Cut Pig Ears for Dogs 20 Pack - All-Natural Slow-Roasted Chews that Clean Teeth and Satisfy Aggressive Chewers**Best Pet Supplies**$22.34**4.1★**▲ 151%**](https://www.amazon.com/dp/B0DYL2MMR7) [![Bully Bunches Large Whole Pig Ears for Dogs | Free Range Oven Baked Pork for All Breeds | All-Natural Single Ingredient & 100% Digestible Safe Dog Chew - Multipack (20 Pack)](https://m.media-amazon.com/images/I/41pf8J-WJZL.jpg)**Bully Bunches Large Whole Pig Ears for Dogs | Free Range Oven Baked Pork for All Breeds | All-Natural Single Ingredient & 100% Digestible Safe Dog Chew - Multipack (20 Pack)**Bully Bunches**$33.98**4.5★**▲ 141%**](https://www.amazon.com/dp/B0DYZC79ZY) [![Natural Farm Half Pig Ears for Dogs (25-Pack) One Ingredient: Natural Pigs Ears Air Dried Long-Lasting & Highly Digestible Treats Great for Puppy and Large/Medium Dogs](https://m.media-amazon.com/images/I/51hyxLbEogL.jpg)**Natural Farm Half Pig Ears for Dogs (25-Pack) One Ingredient: Natural Pigs Ears Air Dried Long-Lasting & Highly Digestible Treats Great for Puppy and Large/Medium Dogs**Natural Farm**$26.21**4.5★**▲ 89%**](https://www.amazon.com/dp/B0CG6WM5L4) [![K9warehouse Pig Ear Strips for Dogs - Natural Bulk - 100% Pork Pig Ears for Dogs - Alternative to Rawhide Chews - Thick Cut Pig Ears for Dog Treats for All Breeds Packed in USA - 16oz](https://m.media-amazon.com/images/I/519FqCyZSkL.jpg)**K9warehouse Pig Ear Strips for Dogs - Natural Bulk - 100% Pork Pig Ears for Dogs - Alternative to Rawhide Chews - Thick Cut Pig Ears for Dog Treats for All Breeds Packed in USA - 16oz**K9warehouse**$25.95**3.8★**▲ 75%**](https://www.amazon.com/dp/B07W6KM3PJ)

**~~View all trending →~~**

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Pet Friendly**42%

*“Dog loves it”*

**Quality-Overall**11%

*“Otherwise, the quality is always consistent”*

**Size-Overall**10%

*“Good size”*

**Value For Money**7%

*“Great value”*

**Taste-Overall**4%

*“A Delicious Snack”*

**Ease Of Chewing/Swallowing**4%

*“Great Dog Chews”*

**Freshness**2%

*“Fresh and crispy”*

**Fun/Entertainment Experience**2%

*“good and my dogs enjoys them”*

**Durability**2%

*“they still look like new after 3 or 4 years”*

**Smell**2%

*“there is never any funky smell”*

### **What buyers complain about **

**Size-Overall**30%

*“these are SMALL”*

**Smell**14%

*“Smells like chemicals”*

**Value For Money**9%

*“Wish the price was lower”*

**Advertised Vs Actual Product**8%

*“Not as shown”*

**Indigestion**6%

*“Causes Diarrhea”*

**Quality-Overall**4%

*“Quality is has become very inconsistent”*

**Durability**3%

*“Not as durable as expected”*

**Ease Of Chewing/Swallowing**2%

*“Way too hard to chew”*

**Stale/Rotten/Spoiled**2%

*“Either this bag was really old”*

**Hard Feel**2%

*“These pigs ears are as hard as a rock”*

### **Top return reasons **

**Size-Overall**50%

**Smell**12%

**Value For Money**8%

**Indigestion**4%

**Advertised Vs Actual Product**4%

**Quality-Overall**4%

**Compatibility-Overall**4%

**Ease Of Chewing/Swallowing**4%

**Taste-Overall**4%

**Thin**4%

## **Common questions**

<dl>

<dt>**Is pig ears for dogs profitable to sell on Amazon United States?**</dt><dd>The niche generates $4.8M/yr across 31 tracked products. 90-day search growth is -12.8%. Flapen's verdict: Worth a look (69/100).</dd>

<dt>**How competitive is the pig ears for dogs niche?**</dt><dd>19 brands and 22 sellers compete. The top 5 products take 48% of clicks and top 5 brands hold 71% of demand.</dd>

<dt>**What do buyers complain about in pig ears for dogs?**</dt><dd>Top complaints mined from reviews: Size-Overall, Smell, Value For Money. The return rate is 0.0%.</dd>

<dt>**When does demand for pig ears for dogs peak?**</dt><dd>Demand peaks in Dec; the busiest month runs 1.6× the quietest.</dd>

<dt>**What does it cost to enter the pig ears for dogs niche?**</dt><dd>Listings span $5.97–$125.43; the average listing price is $42.23 (sweet spot $15–$100). The average incumbent carries 1,754 reviews — the moat a new listing must climb.</dd>

</dl>

## **Related niches in Pet Supplies**

- 73 [**phosphate test kit**](https://flapen.com/research/us/pet-supplies/phosphate-test-kit)$194K/yr+152.5%**Worth a look**- 73 [**flea repellent for dogs**](https://flapen.com/research/us/pet-supplies/flea-repellent-for-dogs)$1.7M/yr+136.7%**Launch it**- 73 [**kitten bottles for nursing**](https://flapen.com/research/us/pet-supplies/kitten-bottles-for-nursing)$457K/yr+166.2%**Worth a look**- 73 [**dog stake**](https://flapen.com/research/us/pet-supplies/dog-stake)$573K/yr+55.9%**Worth a look**- 73 [**bully sticks**](https://flapen.com/research/us/pet-supplies/bully-sticks)$12.4M/yr-6.9%**Worth a look**- 73 [**pet oral tartar remover spray**](https://flapen.com/research/us/pet-supplies/pet-oral-tartar-remover-spray)$100K/yr>1,000%**Worth a look**[**All Pet Supplies niches **](https://flapen.com/research/us/pet-supplies)