---
title: "Search terms — personalized dog blanket - Flapen"
canonical_url: "https://flapen.com/research/us/pet-supplies/personalized-dog-blanket/search-terms"
last_updated: "2026-07-22T21:45:50.317Z"
locale: en
meta:
  description: "Niche score 50/100 · $42K/yr market · 101K searches/yr · $26.09 avg price. A small market ($42K/yr) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 50/100 · $42K/yr market · 101K searches/yr · $26.09 avg price. A small market ($42K/yr) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — personalized dog blanket - Flapen"
---

# **personalized dog blanket**

**Worth a look**

Shows a sweet-spot price point ($26.09 avg), but a small market ($42K/yr) keeps it on the watch list.

Market size 10Growth 19Conversion 20Competition 73Returns 89Price range 81Avg price 95Brand share 84Review moat 69Quality gap 33

**Avg price**

**Incredible****$26.09**

avg listing price — sweet spot $15–$100

**Returns**

**Great****1.3%**

return rate — above 6% kills the launch gate

**Brand share**

**Great****51%**

top-5 brand share — no brand owns this niche

**Price range**

**Great****$6.86–$53.50**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Competition**

**Good****41%**

top-5 click share — leaders hold, buyers still browse

**Review moat**

**Good****720.51**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Conversion**

**Bad****1.6%**

search→purchase rate — share of searches ending in a sale

**Growth**

**Bad****-11.4%**

90-day search growth — must beat 0% to launch

**Market size**

**Bad****$42K**

$42K/yr · 101K searches