---
title: "Trend — no scoot for dogs - Flapen"
canonical_url: "https://flapen.com/research/us/pet-supplies/no-scoot-for-dogs/trend"
last_updated: "2026-07-21T20:09:46.570Z"
locale: en
meta:
  description: "Niche score 51/100 · $383K/yr market · 85K searches/yr. Brand-locked demand (top 5 brands take 95% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 51/100 · $383K/yr market · 85K searches/yr. Brand-locked demand (top 5 brands take 95% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — no scoot for dogs - Flapen"
---

# **no scoot for dogs**

**Worth a look**

Shows searches that convert (20.2% search→purchase), but brand-locked demand (top 5 brands take 95% of clicks) keeps it on the watch list.

Market size 55Growth 14Conversion 100Competition 16Returns 100Price range 93Avg price 93Brand share 12Review moat 21Quality gap 68

**Conversion**

**Incredible****20.2%**

search→purchase rate — share of searches ending in a sale

**Returns**

**Incredible****0.0%**

return rate — above 6% kills the launch gate

**Avg price**

**Great****$22.31**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$14.34–$39.08**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Good****4.3★**

avg incumbent rating — lower means beatable quality

**Market size**

**Good****$383K**

$383K/yr · 85K searches

**Review moat**

**Bad****10,760.67**

avg incumbent reviews — the moat a new listing must climb

**Competition**

**Bad****80%**

top-5 click share — a locked-up shelf

**Growth**

**Bad****-21.8%**

90-day search growth — must beat 0% to launch

**Brand share**

**Bad****95%**

top-5 brand share — brand-locked demand