---
title: "Trend — muddy mat runner - Flapen"
canonical_url: "https://flapen.com/research/us/pet-supplies/muddy-mat-runner/trend"
last_updated: "2026-07-21T23:07:53.876Z"
locale: en
meta:
  description: "Niche score 33/100 · $51K/yr market · 107K searches/yr · $44.51 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 33/100 · $51K/yr market · 107K searches/yr · $44.51 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Trend — muddy mat runner - Flapen"
---

# **muddy mat runner**

**Skip it**

A small market ($51K/yr) — this niche doesn't clear our bar today.

Market size 13Growth 14Conversion 13Competition 33Returns 83Price range 89Avg price 95Brand share 15Review moat 18Quality gap 23

**Avg price**

**Incredible****$44.51**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$9.70–$86.07**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Returns**

**Great****1.6%**

return rate — above 6% kills the launch gate

**Competition**

**Okay****65%**

top-5 click share — leaders hold, buyers still browse

**Quality gap**

**Bad****4.6★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Bad****16,446**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Bad****94%**

top-5 brand share — brand-locked demand

**Growth**

**Bad****-21.4%**

90-day search growth — must beat 0% to launch

**Market size**

**Bad****$51K**

$51K/yr · 107K searches

**Conversion**

**Bad****1.1%**

search→purchase rate — share of searches ending in a sale