---
title: "Trend — mika and sammy smoked beef marrow bone - Flapen"
canonical_url: "https://flapen.com/research/us/pet-supplies/mika-and-sammy-smoked-beef-marrow-bone/trend"
last_updated: "2026-07-21T21:02:19.532Z"
locale: en
meta:
  description: "Niche score 49/100 · $214K/yr market · 120K searches/yr · $24.71 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 49/100 · $214K/yr market · 120K searches/yr · $24.71 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Trend — mika and sammy smoked beef marrow bone - Flapen"
---

# **mika and sammy smoked beef marrow bone**

**Skip it**

Brand-locked demand (top 5 brands take 97% of clicks) — this niche doesn't clear our bar today.

Market size 41Growth 20Conversion 76Competition 18Returns 100Price range 85Avg price 95Brand share 7Review moat 48Quality gap 70

**Returns**

**Incredible****0.0%**

return rate — above 6% kills the launch gate

**Avg price**

**Incredible****$24.71**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$10.12–$49.58**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Conversion**

**Great****7.2%**

search→purchase rate — share of searches ending in a sale

**Quality gap**

**Good****4.3★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Okay****1,699.6**

avg incumbent reviews — the moat a new listing must climb

**Market size**

**Okay****$214K**

$214K/yr · 120K searches

**Growth**

**Bad****-9.2%**

90-day search growth — must beat 0% to launch

**Competition**

**Bad****78%**

top-5 click share — a locked-up shelf

**Brand share**

**Bad****97%**

top-5 brand share — brand-locked demand