---
title: "Merrick Power Bites Dog Treats — $61K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/pet-supplies/merrick-power-bites-dog-treats"
last_updated: "2026-07-22T20:54:17.031Z"
locale: en
meta:
  description: "Niche score 45/100 · $61K/yr market · 39K searches/yr · $9.16 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 45/100 · $61K/yr market · 39K searches/yr · $9.16 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Merrick Power Bites Dog Treats — $61K/yr Amazon US Niche (2026) - Flapen"
---

# **merrick power bites dog treats**

**Skip it**

Prices mostly outside the sweet spot ($4.46–$16.57) — this niche doesn't clear our bar today.

Market size 15Growth 19Conversion 98Competition 45Returns 98Price range 13Avg price 26Brand share 60Review moat 24Quality gap 43

**Conversion**

**Incredible****17.1%**

search→purchase rate — share of searches ending in a sale

**Returns**

**Incredible****0.3%**

return rate — above 6% kills the launch gate

**Brand share**

**Good****69%**

top-5 brand share — brands hold most of the demand

**Competition**

**Okay****58%**

top-5 click share — leaders hold, buyers still browse

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Avg price**

**Okay****$9.16**

avg listing price — sweet spot $15–$100

**Review moat**

**Bad****5,213.71**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Bad****-12.5%**

90-day search growth — must beat 0% to launch

**Market size**

**Bad****$61K**

$61K/yr · 39K searches

**Price range**

**Bad****$4.46–$16.57**

cheapest to priciest tracked listing — scored on the share inside $15–$100

According to Flapen's Amazon United States niche tracking, merrick power bites dog treats is a $61K/yr Amazon United States market (39K searches/yr). The top 5 brands hold 69% of demand. Demand peaks in Dec. Verdict: Skip it — 45/100.

Data updated Jul 17, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **merrick power bites dog treats market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**6K–8K**</dd><dd>avg 250–500/product</dd>

<dt>**Revenue / yr**</dt><dd>**$55K–$73K**</dd><dd>units × avg price</dd>

<dt>**Launch success**</dt><dd>**—**</dd><dd>3 of 3 new (360d)</dd>

<dt>**Conversion rate**</dt><dd>**17.1%**</dd>

<dt>**Avg BSR**</dt><dd>**#148**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**100%**</dd>

<dt>**Sponsored**</dt><dd>**100%**</dd>

<dt>**Out of stock**</dt><dd>**0.0%**</dd>

<dt>**Avg brand age**</dt><dd>**75 months**</dd>

<dt>**Avg seller age**</dt><dd>**138 days**</dd>

</dl>

## **Competition & brand share**

The top 5 products take 58% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**15 **▼falling

**Sellers**

**513**

**Top-5 brand share**

**69%**

Top 20: 100%

**Top-5 click share**

**58%**

Top 20: 99%

**Open market**

**25%**

- Outward Hound24% - Old Mother Hubbard14% - Vital Essentials12% - Buddy Biscuits10% - Jinx9% - WOOF6%

## **Demand & seasonality**

Weekly Amazon search volume, last 96 weeks — -12.5% search growth over the last 90 days.

2K1KSpike '24Holiday '24Prime Day '25Holiday '25Spike '26 seasonDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 2.0×

[**Open Trend **](https://flapen.com/research/us/pet-supplies/merrick-power-bites-dog-treats/trend)

## **Top merrick power bites dog treats search terms**

- **small dog treats for puzzle toys**9K/yr-14.9%13.6% conv. - **dog puzzle treats**8K/yr-16.9%12.6% conv. - **puzzle treats for dogs**5K/yr+24.1%6.8% conv. - **dog treats for puzzle toys**8K/yr-35.1%15.2% conv. - **small treats for dog puzzles**4K/yr+2.5%17.3% conv. - **dog treats for toys**5K/yr-13.9%11.6% conv. [**All search terms **](https://flapen.com/research/us/pet-supplies/merrick-power-bites-dog-treats/search-terms)

## **Top merrick power bites dog treats products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%$3K10%$6K15%$9K20%$12K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 21 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Outward Hound by Nina Ottosson Puzzle Bitez USA Made Dog Treats Peanut Butter Flavor Bite-Sized Training Reward and Interactive Puzzle Toy Treats 7.5oz](https://m.media-amazon.com/images/I/41wHQZv4KoL.jpg)**Outward Hound by Nina Ottosson Puzzle Bitez USA Made Dog Treats Peanut Butter Flavor Bite-Sized Training Reward and Interactive Puzzle Toy Treats 7.5oz**Outward Hound**$8.33**4.2★676 rev](https://www.amazon.com/dp/B0CK8P5Z97) [2![Wellness Old Mother Hubbard Training Bitz Assorted Mix Dog Treats Natural Biscuits 3 Flavors 8 oz Bag](https://m.media-amazon.com/images/I/418ClDTPR7L.jpg)**Wellness Old Mother Hubbard Training Bitz Assorted Mix Dog Treats Natural Biscuits 3 Flavors 8 oz Bag**Old Mother Hubbard**$4.46**4.5★4,821 rev](https://www.amazon.com/dp/B0002HBN0M) [3![Vital Essentials Freeze Dried Dog Treats | Beef Liver Single Ingredient | Premium Quality | Grain Free Training Treats for Dogs 2.1 oz Bag](https://m.media-amazon.com/images/I/4113tWOjm3L.jpg)**Vital Essentials Freeze Dried Dog Treats | Beef Liver Single Ingredient | Premium Quality | Grain Free Training Treats for Dogs 2.1 oz Bag**Vital Essentials**$5.83**4.6★7,896 rev](https://www.amazon.com/dp/B0BWBNT8JX) [4![Buddy Biscuits Trainers Training Bites Soft & Chewy Dog Treats Bacon 10 oz. Pouch](https://m.media-amazon.com/images/I/51UGwgoO72L.jpg)**Buddy Biscuits Trainers Training Bites Soft & Chewy Dog Treats Bacon 10 oz. Pouch**Buddy Biscuits**$6.31**4.6★11,762 rev](https://www.amazon.com/dp/B08W6D24JP) [5![WOOF Air-Dried Puzzle Treats - Refill Treats Sized Puzzle Toys - The Perfect Dog and Puppy Training Treats - Made with Real Chicken - 5 oz](https://m.media-amazon.com/images/I/41C33vusd2L.jpg)**WOOF Air-Dried Puzzle Treats - Refill Treats Sized Puzzle Toys - The Perfect Dog and Puppy Training Treats - Made with Real Chicken - 5 oz**WOOF**$9.98**4.5★100 rev](https://www.amazon.com/dp/B0FRTW6KTJ)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![WOOF Air-Dried Puzzle Treats - Refill Treats Sized Puzzle Toys - The Perfect Dog and Puppy Training Treats - Made with Real Chicken - 5 oz](https://m.media-amazon.com/images/I/41C33vusd2L.jpg)**WOOF Air-Dried Puzzle Treats - Refill Treats Sized Puzzle Toys - The Perfect Dog and Puppy Training Treats - Made with Real Chicken - 5 oz**WOOF**$9.98**100 rev8mo ago](https://www.amazon.com/dp/B0FRTW6KTJ) [![Jinx Beef Dog Training Treats - Healthy All-Natural Mini Bite-Sized Dog Treats for Training with Grass-Fed Beef - Pet Products for All Dogs (Puppies Adults & Seniors) - 16oz](https://m.media-amazon.com/images/I/41aaap3rb9L.jpg)**Jinx Beef Dog Training Treats - Healthy All-Natural Mini Bite-Sized Dog Treats for Training with Grass-Fed Beef - Pet Products for All Dogs (Puppies Adults & Seniors) - 16oz**Jinx**$13.71**1,152 rev8mo ago](https://www.amazon.com/dp/B0FS3TXFJY) [![Shameless Pets Soft Dog Treats Bacon Me Crazy Meaty Tenders Soft & Chewy Treats for Dogs Real Bacon 1st Ingredient Grain Free Healthy Treats for Small Medium & Large Dogs 8oz](https://m.media-amazon.com/images/I/51dZU2lSNHL.jpg)**Shameless Pets Soft Dog Treats Bacon Me Crazy Meaty Tenders Soft & Chewy Treats for Dogs Real Bacon 1st Ingredient Grain Free Healthy Treats for Small Medium & Large Dogs 8oz**Shameless Pets**$5.45**982 rev11mo ago](https://www.amazon.com/dp/B0FMWKN8M7) [![Outward Hound by Nina Ottosson Puzzle Bitez USA Made Dog Treats Pumpkin Flavor Bite-Sized Training Reward and Interactive Puzzle Toy Treats 7.5oz](https://m.media-amazon.com/images/I/518zfg7sxOL.jpg)**Outward Hound by Nina Ottosson Puzzle Bitez USA Made Dog Treats Pumpkin Flavor Bite-Sized Training Reward and Interactive Puzzle Toy Treats 7.5oz**Outward Hound**$7.94**59 rev1y ago](https://www.amazon.com/dp/B0F9YYXNVC) [![Jinx Beef Dog Training Treats - Healthy All-Natural Mini Bite-Sized Dog Treats for Training with Grass-Fed Beef - Pet Products for All Dogs (Puppies Adults & Seniors) - 4oz](https://m.media-amazon.com/images/I/51UOtHu49EL.jpg)**Jinx Beef Dog Training Treats - Healthy All-Natural Mini Bite-Sized Dog Treats for Training with Grass-Fed Beef - Pet Products for All Dogs (Puppies Adults & Seniors) - 4oz**Jinx**$5.31**1,152 rev1y ago](https://www.amazon.com/dp/B0DNHL7NG4)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Bocces Bakery Quack Quack Quack Training Treats for Dogs Wheat-Free Dog Treats Made with Real Ingredients Baked in The USA Natural & Low Calorie Training Bites Duck & Blueberry 6 oz](https://m.media-amazon.com/images/I/41JnuAperWL.jpg)**Bocces Bakery Quack Quack Quack Training Treats for Dogs Wheat-Free Dog Treats Made with Real Ingredients Baked in The USA Natural & Low Calorie Training Bites Duck & Blueberry 6 oz**Bocce's Bakery**$7.37**4.7★**▲ 231%**](https://www.amazon.com/dp/B07Y93XQP5) [![Shameless Pets Soft Dog Treats Bacon Me Crazy Meaty Tenders Soft & Chewy Treats for Dogs Real Bacon 1st Ingredient Grain Free Healthy Treats for Small Medium & Large Dogs 8oz](https://m.media-amazon.com/images/I/51dZU2lSNHL.jpg)**Shameless Pets Soft Dog Treats Bacon Me Crazy Meaty Tenders Soft & Chewy Treats for Dogs Real Bacon 1st Ingredient Grain Free Healthy Treats for Small Medium & Large Dogs 8oz**Shameless Pets**$5.45**4.4★**▲ 166%**](https://www.amazon.com/dp/B0FMWKN8M7) [![Shameless Pets Soft-Baked Dog Treats Bananas for Bacon | Healthy Treats for Small Medium & Large Dogs | Skin & Coat Support with Omega-3 & Omega-6 | Grain-Free Made in USA | 6 oz](https://m.media-amazon.com/images/I/41jLDQIdwDL.jpg)**Shameless Pets Soft-Baked Dog Treats Bananas for Bacon | Healthy Treats for Small Medium & Large Dogs | Skin & Coat Support with Omega-3 & Omega-6 | Grain-Free Made in USA | 6 oz**Shameless Pets**$4.66**4.3★**▲ 106%**](https://www.amazon.com/dp/B08DG5LB7W) [![Outward Hound by Nina Ottosson Puzzle Bitez USA Made Dog Treats Pumpkin Flavor Bite-Sized Training Reward and Interactive Puzzle Toy Treats 7.5oz](https://m.media-amazon.com/images/I/518zfg7sxOL.jpg)**Outward Hound by Nina Ottosson Puzzle Bitez USA Made Dog Treats Pumpkin Flavor Bite-Sized Training Reward and Interactive Puzzle Toy Treats 7.5oz**Outward Hound**$7.94**4.5★**▲ 101%**](https://www.amazon.com/dp/B0F9YYXNVC) [![WOOF Air-Dried Puzzle Treats - Refill Treats Sized Puzzle Toys - The Perfect Dog and Puppy Training Treats - Made with Real Chicken - 5 oz](https://m.media-amazon.com/images/I/41C33vusd2L.jpg)**WOOF Air-Dried Puzzle Treats - Refill Treats Sized Puzzle Toys - The Perfect Dog and Puppy Training Treats - Made with Real Chicken - 5 oz**WOOF**$9.98**4.5★**▲ 86%**](https://www.amazon.com/dp/B0FRTW6KTJ)

**~~View all trending →~~**

## **What buyers say about merrick power bites dog treats**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Pet Friendly**30%

*“Dog Approved”*

**Fun/Entertainment Experience**16%

*“Fun For My Dog”*

**Size-Overall**6%

*“Good size”*

**Value For Money**6%

*“Good Value”*

**Quality-Overall**5%

*“Good quality for your dog”*

**Taste-Overall**5%

*“My dogs love these treats”*

**Ease Of Use**4%

*“easy to fill”*

**Soft Feel**3%

*“The texture is soft”*

**Durability**3%

*“held up pretty good”*

**Smell**2%

*“Smell good”*

### **What buyers complain about **

**Smell**13%

*“Smells awful”*

**Size-Overall**12%

*“Ok, too big”*

**Hard Feel**8%

*“HARD as rocks”*

**Ease Of Use**6%

*“A bit too easy”*

**Value For Money**6%

*“Not enough for the price”*

**Durability**6%

*“Dog destroyed it within 2 minutes”*

**Indigestion**4%

*“Made all my dogs sick with vomiting”*

**Quality-Overall**4%

*“Needs better quality control”*

**Ease Of Chewing/Swallowing**3%

*“Not good for chewers”*

**Taste-Overall**2%

*“Not Tasty”*

### **Top return reasons **

**Size-Overall**34%

**Ease Of Use**10%

**Functionality-Overall**9%

**Advertised Vs Actual Product**8%

**Defective Material/Parts**6%

**Quality-Overall**6%

**Value For Money**4%

**Product Condition**3%

**Material Quality**3%

**Durability**3%

## **Common questions**

<dl>

<dt>**Is merrick power bites dog treats profitable to sell on Amazon United States?**</dt><dd>The niche generates $61K/yr across 21 tracked products. 3 of 3 products launched in the last 360 days are still selling. 90-day search growth is -12.5%. Flapen's verdict: Skip it (45/100).</dd>

<dt>**How competitive is the merrick power bites dog treats niche?**</dt><dd>15 brands and 513 sellers compete. The top 5 products take 58% of clicks and top 5 brands hold 69% of demand.</dd>

<dt>**What do buyers complain about in merrick power bites dog treats?**</dt><dd>Top complaints mined from reviews: Smell, Size-Overall, Hard Feel. The return rate is 0.3%.</dd>

<dt>**When does demand for merrick power bites dog treats peak?**</dt><dd>Demand peaks in Dec; the busiest month runs 2.0× the quietest.</dd>

<dt>**What does it cost to enter the merrick power bites dog treats niche?**</dt><dd>Listings span $4.46–$16.57; the average listing price is $9.16 (sweet spot $15–$100). The average incumbent carries 5,214 reviews — the moat a new listing must climb.</dd>

</dl>

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