---
title: "Search terms — live fish food - Flapen"
canonical_url: "https://flapen.com/research/us/pet-supplies/live-fish-food/search-terms"
last_updated: "2026-07-21T22:02:26.391Z"
locale: en
meta:
  description: "Niche score 39/100 · $271K/yr market · 198K searches/yr · $8.58 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 39/100 · $271K/yr market · 198K searches/yr · $8.58 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Search terms — live fish food - Flapen"
---

# **live fish food**

**Skip it**

Prices mostly outside the sweet spot ($3.57–$15.30) — this niche doesn't clear our bar today.

Market size 49Growth 24Conversion 97Competition 25Returns 100Price range 3Avg price 24Brand share 4Review moat 27Quality gap 19

**Returns**

**Incredible****0.1%**

return rate — above 6% kills the launch gate

**Conversion**

**Incredible****15.9%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Okay****$271K**

$271K/yr · 198K searches

**Review moat**

**Okay****3,785**

avg incumbent reviews — the moat a new listing must climb

**Competition**

**Okay****70%**

top-5 click share — a locked-up shelf

**Growth**

**Bad****-3.0%**

90-day search growth — must beat 0% to launch

**Avg price**

**Bad****$8.58**

avg listing price — sweet spot $15–$100

**Quality gap**

**Bad****4.7★**

avg incumbent rating — lower means beatable quality

**Brand share**

**Bad****98%**

top-5 brand share — brand-locked demand

**Price range**

**Bad****$3.57–$15.30**

cheapest to priciest tracked listing — scored on the share inside $15–$100