---
title: "Trend — kitty kurlz - Flapen"
canonical_url: "https://flapen.com/research/us/pet-supplies/kitty-kurlz/trend"
last_updated: "2026-07-21T23:08:13.968Z"
locale: en
meta:
  description: "Niche score 54/100 · $2.0M/yr market · 1.2M searches/yr · $16.62 avg price. Soft demand (-56.0% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 54/100 · $2.0M/yr market · 1.2M searches/yr · $16.62 avg price. Soft demand (-56.0% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — kitty kurlz - Flapen"
---

# **kitty kurlz**

**Worth a look**

Shows beatable incumbent ratings (3.1★), but soft demand (-56.0% this quarter) keeps it on the watch list.

Market size 94Growth 0Conversion 86Competition 14Returns 58Price range 60Avg price 79Brand share 26Review moat 74Quality gap 100

**Quality gap**

**Incredible****3.1★**

avg incumbent rating — lower means beatable quality

**Market size**

**Great****$2.0M**

$2.0M/yr · 1.2M searches

**Conversion**

**Great****9.9%**

search→purchase rate — share of searches ending in a sale

**Avg price**

**Great****$16.62**

avg listing price — sweet spot $15–$100

**Review moat**

**Good****527.4**

avg incumbent reviews — the moat a new listing must climb

**Price range**

**Good****$9.96–$22.64**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Returns**

**Good****2.7%**

return rate — above 6% kills the launch gate

**Brand share**

**Okay****89%**

top-5 brand share — brands hold most of the demand

**Competition**

**Bad****83%**

top-5 click share — a locked-up shelf

**Growth**

**Bad****-56.0%**

90-day search growth — must beat 0% to launch