---
title: "Kidney Dog Treats — $51K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/pet-supplies/kidney-dog-treats"
last_updated: "2026-07-21T20:57:58.361Z"
locale: en
meta:
description: "Niche score 52/100 · $51K/yr market · 39K searches/yr · $17.04 avg price. A small market ($51K/yr) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 52/100 · $51K/yr market · 39K searches/yr · $17.04 avg price. A small market ($51K/yr) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Kidney Dog Treats — $51K/yr Amazon US Niche (2026) - Flapen"
---
# **kidney dog treats**
**Worth a look**
Shows low returns (0.0%), but a small market ($51K/yr) keeps it on the watch list.
Market size 13Growth 40Conversion 77Competition 36Returns 100Price range 75Avg price 80Brand share 46Review moat 42Quality gap 63
**Returns**
**Incredible****0.0%**
return rate — above 6% kills the launch gate
**Avg price**
**Great****$17.04**
avg listing price — sweet spot $15–$100
**Conversion**
**Great****7.6%**
search→purchase rate — share of searches ending in a sale
**Price range**
**Great****$4.37–$47.08**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Brand share**
**Okay****77%**
top-5 brand share — brands hold most of the demand
**Review moat**
**Okay****2,272.23**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Okay****+12.0%**
90-day search growth — must beat 0% to launch
**Competition**
**Okay****64%**
top-5 click share — leaders hold, buyers still browse
**Market size**
**Bad****$51K**
$51K/yr · 39K searches
According to Flapen's Amazon United States niche tracking, kidney dog treats is a $51K/yr Amazon United States market (39K searches/yr). The top 5 brands hold 77% of demand. Verdict: Worth a look — 52/100.
Data updated Jul 17, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **kidney dog treats market data**
- **Units sold / yr**
- **3K–4K**
- avg 100–250/product
- **Revenue / yr**
- **$51K–$68K**
- units × avg price
- **Launch success**
- **—**
- 1 of 1 new (360d)
- **Conversion rate**
- **7.6%**
- **Avg BSR**
- **#493**
- **Page quality**
- **0%**
- **Prime**
- **95%**
- **Sponsored**
- **86%**
- **Out of stock**
- **1.0%**
- **Avg brand age**
- **74 months**
- **Avg seller age**
- **140 days**
## **Competition & brand share**
The top 5 products take 64% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**15 **▼falling
**Sellers**
**50**
**Top-5 brand share**
**77%**
Top 20: 100%
**Top-5 click share**
**64%**
Top 20: 98%
**Open market**
**19%**
- Mattie's Treats31% - Kidney Restore19% - HILL'S PRESCRIPTION DIET15% - Choolip7% - HEALTHFULS5% - Dave's Pet Food4%
## **Demand**
Weekly Amazon search volume, last 24 weeks — +12.0% search growth over the last 90 days.
1K800Spike '26Feb '26Mar '26Mar '26Apr '26May '26Jun '26
[**Open Trend **](https://flapen.com/research/us/pet-supplies/kidney-dog-treats/trend)
## **Top kidney dog treats search terms**
- **kidney dog treats**10K/yr+3.7%3.8% conv. - **kidney friendly dog treats**7K/yr+33.4%8.1% conv. - **kidney safe dog treats**6K/yr+42.1%7.2% conv. - **low phosphorus dog treats**4K/yr+2.2%5.8% conv. - **renal dog treats**4K/yr-3.1%6.8% conv. - **matties treats kidney disease dog treats**4K/yr+5.6%22.8% conv. - **low protein dog treats for kidney disease**4K/yr-4.0%8.1% conv. [**All search terms **](https://flapen.com/research/us/pet-supplies/kidney-dog-treats/search-terms)
## **Top kidney dog treats products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%$3K10%$5K15%$8K20%$10K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 22 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Matties Treats: 10oz Box Mini Treats; Low Protein Low Phosphorus Low Sodium Dog Treats**Mattie's Treats**$15.92**4.3★215 rev](https://www.amazon.com/dp/B0CPFZB4CQ) [2**Kidney Restore Bacon Flavor Dog Treats: Low Protein Treats for Dogs Kidney Function for Dogs Renal Friendly Low Protein**Kidney Restore**$26.73**3.6★425 rev](https://www.amazon.com/dp/B0BKPXMCMY) [3**Hills Prescription Diet Soft Baked Dog Treats Veterinary Diet 12 oz. Bag**HILL'S PRESCRIPTION DIET**$13.87**4.4★878 rev](https://www.amazon.com/dp/B06VTR7YRH) [4**Matties Treats: 1 Pound Box; Low Protein Low Phosphorus Low Sodium Dog Treats**Mattie's Treats**$19.67**4.2★1,752 rev](https://www.amazon.com/dp/B00FBC7MCQ) [5**Choolip Squeeze Vita Stick Lickable Cat and Dog Treats 7-Count Kidney Support Tuna and Pollack with Pumpkin Blueberry and Omega-3 Grain-Free Vet-Formulated**Choolip**$14.28**4.6★661 rev](https://www.amazon.com/dp/B0C654BM2F)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Dr. Harveys Kidney Support Soft Chews for Dogs Renal & Urinary Tract Health Supplement with Turkey Tail Mushroom 90 Chews**Dr. Harvey's**$34.19**35 rev4mo ago](https://www.amazon.com/dp/B0GP9MHT9J) [**Choolip Squeeze Vita Stick Lickable Cat and Dog Treats 49-Count Kidney Support Variety Pack Tuna and Pollack with Pumpkin Blueberry and Omega-3**Choolip**$47.08**208 rev1y ago](https://www.amazon.com/dp/B0DQ822CX1) [**Daves Pet Food Kidney Dog Treat for Renal Diet Semi-Moist Sweet Potato Treats Low Phosphorus Chewy Treats Kidney Support for Dogs Complements Friendly Dog Food (1 Pack)**Dave's Pet Food**$17.52**82 rev1y ago](https://www.amazon.com/dp/B0DF4XB7P1) [**Kidney Restore Chicken Dog Treats for Kidney Support. Low Protein Supports Kidney Health. Kidney Function Treats for Kidney Dog Diet**Kidney Restore**$25.25**53 rev1y ago](https://www.amazon.com/dp/B0DCK5G3CN) [**PETIPET Apples+Carrots Plant-Based Fruit Dog Treats - Carrot and Apple Soft & Chewy - Healthy Vegetarian Vegan Dog Treats with Organic Ingredients - Low-Protein Hypoallergenic Gluten-Free**PETIPET**$8.42**397 rev2y ago](https://www.amazon.com/dp/B0D1RJ7KTX)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Dr. Harveys Kidney Support Soft Chews for Dogs Renal & Urinary Tract Health Supplement with Turkey Tail Mushroom 90 Chews**Dr. Harvey's**$34.19**4.6★**▲ 293%**](https://www.amazon.com/dp/B0GP9MHT9J) [**Portland Pet Food Company Pumpkin Dog Treats Healthy Biscuits for Small Medium & Large Dogs - Grain-Free Human-Grade All Natural Cookies Snacks & Puppy Training Treats - Made in The USA - 5 oz**CRAFTED BY HUMANS LOVED BY DOGS**$9.58**4.6★**▲ 63%**](https://www.amazon.com/dp/B07G9N8QQG) [**Healthfuls Sweet Potato Slices Healthy Dog Treats Limited Ingredient Grain Free Made from Real Dried Sweet Potatoes 16 oz**HEALTHFULS**$8.77**4.4★**▲ 52%**](https://www.amazon.com/dp/B0085YZGX4) [**Pur Luv Chicken Wrapped Sweet Potato Dog Treats Rawhide Free Jerky Wraps Made with Real Chicken 16 Oz Healthy Easily Digestible Long Lasting High Protein Treat Satisfies Dogs Urge to Chew**Pur Luv**$13.34**4.6★**▲ 19%**](https://www.amazon.com/dp/B08P2DP1J8) [**Daves Pet Food Kidney Dog Treat for Renal Diet Semi-Moist Sweet Potato Treats Low Phosphorus Chewy Treats Kidney Support for Dogs Complements Friendly Dog Food (1 Pack)**Dave's Pet Food**$17.52**4.4★**▲ 17%**](https://www.amazon.com/dp/B0DF4XB7P1)
**~~View all trending →~~**
## **What buyers say about kidney dog treats**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Pet Friendly**43%
*“Cat approved”*
**Taste-Overall**12%
*“Taste good to”*
**Quality-Overall**5%
*“Great quality for dogs”*
**Smell**5%
*“the sweet smell is delicious”*
**Value For Money**5%
*“Very affordable”*
**Ingredients-Overall**4%
*“clean ingredients”*
**Ease Of Chewing/Swallowing**4%
*“Its great for chewing for their teeth”*
**Size-Overall**3%
*“Great size for small dogs”*
**Flavor**2%
*“Great flavor”*
**Soft Feel**2%
*“They are soft”*
### **What buyers complain about **
**Hard Feel**11%
*“These are NOT soft as described”*
**Size-Overall**10%
*“they are large”*
**Ease Of Chewing/Swallowing**10%
*“started chewing away”*
**Value For Money**8%
*“wish they were a little bit cheaper”*
**Smell**8%
*“Product has strange odor”*
**Indigestion**5%
*“can cause diarrhea”*
**Allergies**4%
*“They both have allergies”*
**Moist/Dry**4%
*“Product was dried out”*
**Taste-Overall**3%
*“can't it taste good”*
**Texture/Consistency-Overall**2%
*“My dog did not like the texture”*
### **Top return reasons **
**Hard Feel**23%
**Size-Overall**9%
**Ease Of Chewing/Swallowing**9%
**Ingredients-Overall**9%
**Smell**8%
**Texture/Consistency-Overall**6%
**Value For Money**5%
**Flavor**4%
**Taste-Overall**4%
**Functionality-Overall**3%
## **Common questions**
- **Is kidney dog treats profitable to sell on Amazon United States?**
- The niche generates $51K/yr across 22 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +12.0%. Flapen's verdict: Worth a look (52/100).
- **How competitive is the kidney dog treats niche?**
- 15 brands and 50 sellers compete. The top 5 products take 64% of clicks and top 5 brands hold 77% of demand.
- **What do buyers complain about in kidney dog treats?**
- Top complaints mined from reviews: Hard Feel, Size-Overall, Ease Of Chewing/Swallowing. The return rate is 0.0%.
- **What does it cost to enter the kidney dog treats niche?**
- Listings span $4.37–$47.08; the average listing price is $17.04 (sweet spot $15–$100). The average incumbent carries 2,272 reviews — the moat a new listing must climb.
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