---
title: "Trend — invisible fence for dogs - Flapen"
canonical_url: "https://flapen.com/research/us/pet-supplies/invisible-fence-for-dogs/trend"
last_updated: "2026-07-21T23:16:37.656Z"
locale: en
meta:
  description: "Niche score 54/100 · $8.3M/yr market · 2.8M searches/yr · $200.63 avg price. High returns (9.7%) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 54/100 · $8.3M/yr market · 2.8M searches/yr · $200.63 avg price. High returns (9.7%) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — invisible fence for dogs - Flapen"
---

# **invisible fence for dogs**

**Worth a look**

Shows a $8.3M/yr market, but high returns (9.7%) keeps it on the watch list.

Market size 100Growth 31Conversion 19Competition 75Returns 9Price range 9Avg price 46Brand share 51Review moat 60Quality gap 97

**Market size**

**Incredible****$8.3M**

$8.3M/yr · 2.8M searches

**Quality gap**

**Incredible****3.8★**

avg incumbent rating — lower means beatable quality

**Competition**

**Great****40%**

top-5 click share — an open shelf

**Review moat**

**Good****1,095.53**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Good****74%**

top-5 brand share — brands hold most of the demand

**Avg price**

**Okay****$200.63**

avg listing price — sweet spot $15–$100

**Growth**

**Okay****+4.5%**

90-day search growth — must beat 0% to launch

**Conversion**

**Bad****1.5%**

search→purchase rate — share of searches ending in a sale

**Returns**

**Bad****9.7%**

return rate — above 6% kills the launch gate

**Price range**

**Bad****$58.13–$507.75**

cheapest to priciest tracked listing — scored on the share inside $15–$100