---
title: "Trend — horse thermometer - Flapen"
canonical_url: "https://flapen.com/research/us/pet-supplies/horse-thermometer/trend"
last_updated: "2026-07-21T20:46:41.533Z"
locale: en
meta:
  description: "Niche score 51/100 · $51K/yr market · 31K searches/yr · $18.62 avg price. A small market ($51K/yr) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 51/100 · $51K/yr market · 31K searches/yr · $18.62 avg price. A small market ($51K/yr) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — horse thermometer - Flapen"
---

# **horse thermometer**

**Worth a look**

Shows low returns (1.0%), but a small market ($51K/yr) keeps it on the watch list.

Market size 13Growth 30Conversion 83Competition 23Returns 95Price range 76Avg price 84Brand share 42Review moat 69Quality gap 81

**Returns**

**Great****1.0%**

return rate — above 6% kills the launch gate

**Avg price**

**Great****$18.62**

avg listing price — sweet spot $15–$100

**Conversion**

**Great****8.9%**

search→purchase rate — share of searches ending in a sale

**Quality gap**

**Great****4.2★**

avg incumbent rating — lower means beatable quality

**Price range**

**Great****$8.14–$36.70**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Good****729.5**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Okay****80%**

top-5 brand share — brands hold most of the demand

**Growth**

**Okay****+3.6%**

90-day search growth — must beat 0% to launch

**Competition**

**Bad****73%**

top-5 click share — a locked-up shelf

**Market size**

**Bad****$51K**

$51K/yr · 31K searches