---
title: "Hemp Treats for Dogs — $125K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/pet-supplies/hemp-treats-for-dogs"
last_updated: "2026-07-22T23:24:35.373Z"
locale: en
meta:
  description: "Niche score 59/100 · $125K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 59/100 · $125K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Hemp Treats for Dogs — $125K/yr Amazon US Niche (2026) - Flapen"
---

# **hemp treats for dogs**

**Worth a look**

Shows demand growing +232.4% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 29Growth 98Conversion 79Competition 22Returns 94Price range 82Avg price 95Brand share 11Review moat 20Quality gap 81

**Growth**

**Incredible****+232.4%**

90-day search growth — must beat 0% to launch

**Avg price**

**Incredible****$23.57**

avg listing price — sweet spot $15–$100

**Returns**

**Great****1.1%**

return rate — above 6% kills the launch gate

**Price range**

**Great****$9.92–$42.37**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Great****4.2★**

avg incumbent rating — lower means beatable quality

**Conversion**

**Great****7.9%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Okay****$125K**

$125K/yr · 67K searches

**Competition**

**Bad****74%**

top-5 click share — a locked-up shelf

**Review moat**

**Bad****13,246.63**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Bad****96%**

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, hemp treats for dogs is a $125K/yr Amazon United States market (67K searches/yr). The top 5 brands hold 96% of demand. Demand peaks in Jun–Jul. Verdict: Worth a look — 59/100.

Data updated Jul 17, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **hemp treats for dogs market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**5K–6K**</dd><dd>avg 500–750/product</dd>

<dt>**Revenue / yr**</dt><dd>**$118K–$141K**</dd><dd>units × avg price</dd>

<dt>**Launch success**</dt><dd>**—**</dd><dd>1 of 1 new (360d)</dd>

<dt>**Conversion rate**</dt><dd>**7.9%**</dd>

<dt>**Avg BSR**</dt><dd>**#33**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**100%**</dd>

<dt>**Sponsored**</dt><dd>**94%**</dd>

<dt>**Out of stock**</dt><dd>**0.0%**</dd>

<dt>**Avg brand age**</dt><dd>**36 months**</dd>

<dt>**Avg seller age**</dt><dd>**150 days**</dd>

</dl>

## **Competition & brand share**

The top 5 products capture 74% of clicks — a locked-up shelf that new listings rarely crack.

**Brands**

**7 **▼falling

**Sellers**

**33**

**Top-5 brand share**

**96%**

Top 20: 100%

**Top-5 click share**

**74%**

Top 20: 100%

**Open market**

**2%**

- ThunderBites67% - ZONI PETS16% - Thundershirt5% - NaturVet5% - Solid Gold3% - BARK&SPARK3% - Open — no brand owns it (1 brand, 2%)

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — +232.4% search growth over the last 90 days.

9K7KHoliday '24Spike '25Prime Day '25Black Friday '25Spike '26Prime Day '26 seasonSepDecMarJunAugNovMarMay

Peak months: Jun, Jul · busiest ÷ quietest = 4.7×

[**Open Trend **](https://flapen.com/research/us/pet-supplies/hemp-treats-for-dogs/trend)

## **Top hemp treats for dogs search terms**

- **thunder wunders calming chews**18K/yr+67.5%8.9% conv. - **dog fireworks**7K/yr>1,000%1.3% conv. - **thunderwunders calming chews for dogs**6K/yr+138.4%10.8% conv. - **thunder wonder calming chews for dogs**6K/yr+198.9%13.0% conv. - **dog storm anxiety relief**5K/yr+182.0%2.0% conv. - **firework dog calming**3K/yr>1,000%1.5% conv. - **fireworks dog calming**3K/yr>1,000%1.3% conv. - **thunder chews for dogs anxiety**4K/yr+207.3%7.3% conv. - **thunder wunders hemp seed calming chews for dogs**3K/yr+246.1%8.7% conv. - **thunderstorm calming for dogs**4K/yr+131.7%1.5% conv. [**All search terms **](https://flapen.com/research/us/pet-supplies/hemp-treats-for-dogs/search-terms)

## **Top hemp treats for dogs products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$13K20%$25K30%$38K40%$50K1K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 16 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![ThunderBites Hemp Calming Chews for Dogs Everyday Use Can Help Relieve Stress from Separation Storms Fireworks & Travel (60 Count) Formerly ThunderWunders](https://m.media-amazon.com/images/I/41dSzqrMsTL.jpg)**ThunderBites Hemp Calming Chews for Dogs Everyday Use Can Help Relieve Stress from Separation Storms Fireworks & Travel (60 Count) Formerly ThunderWunders**ThunderBites**$18.15**4.1★5,750 rev](https://www.amazon.com/dp/B07G8JCNP6) [2![ThunderBites Dog Calming Chews Thiamine L-Tryptophan Melatonin and Ginger Can Help Relieve Stress from Separation Storms Fireworks & Travel (60 Count) Formerly ThunderWunders](https://m.media-amazon.com/images/I/41C84Nh3i7L.jpg)**ThunderBites Dog Calming Chews Thiamine L-Tryptophan Melatonin and Ginger Can Help Relieve Stress from Separation Storms Fireworks & Travel (60 Count) Formerly ThunderWunders**ThunderBites**$16.92**4.2★5,424 rev](https://www.amazon.com/dp/B07CX4R6MJ) [3![ThunderBites Dog Calming Chews Thiamine L-Tryptophan Melatonin and Ginger Can Help Relieve Stress from Separation Storms Fireworks & Travel (180 Count) Formerly ThunderWunders](https://m.media-amazon.com/images/I/41BHPEieI+L.jpg)**ThunderBites Dog Calming Chews Thiamine L-Tryptophan Melatonin and Ginger Can Help Relieve Stress from Separation Storms Fireworks & Travel (180 Count) Formerly ThunderWunders**ThunderBites**$33.56**4.2★5,424 rev](https://www.amazon.com/dp/B07G5HPR9T) [4![Happy Hoodie The Original Dog & Cat Calming Band - American Brand - Anxiety Relief/Noise Protection - Grooming - Thunder - Fireworks (Large Black) - Since 2008](https://m.media-amazon.com/images/I/41nwD4ZpW3L.jpg)**Happy Hoodie The Original Dog & Cat Calming Band - American Brand - Anxiety Relief/Noise Protection - Grooming - Thunder - Fireworks (Large Black) - Since 2008**ZONI PETS**$12.94**4.2★18,117 rev](https://www.amazon.com/dp/B00B0I5Z42) [5![ThunderBites Hemp Calming Chews for Dogs Everyday Use Can Help Relieve Stress from Separation Storms Fireworks & Travel (180 Count) Formerly ThunderWunders](https://m.media-amazon.com/images/I/41IB4SeibgL.jpg)**ThunderBites Hemp Calming Chews for Dogs Everyday Use Can Help Relieve Stress from Separation Storms Fireworks & Travel (180 Count) Formerly ThunderWunders**ThunderBites**$42.26**4.3★1,295 rev](https://www.amazon.com/dp/B07G8MMSGW)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![BARK&SPARK Advanced Calming Chews for Dogs - Separation Anxiety Relief for Dogs w/Hemp Oil + Melatonin - Relief During Fireworks Storms - Aggressive Behavior Barking Stress Aid - 90Chews](https://m.media-amazon.com/images/I/51n1JRetYyL.jpg)**BARK&SPARK Advanced Calming Chews for Dogs - Separation Anxiety Relief for Dogs w/Hemp Oil + Melatonin - Relief During Fireworks Storms - Aggressive Behavior Barking Stress Aid - 90Chews**BARK&SPARK**$15.54**3,328 rev3mo ago](https://www.amazon.com/dp/B0F9Z4GKJL) [![Happy Hoodie The Original Dog & Cat Calming Band - American Brand - Anxiety Relief/Noise Protection-Grooming-Thunder-Fireworks (X-Large Blue) - Since 2008](https://m.media-amazon.com/images/I/51W3ZvxCpEL.jpg)**Happy Hoodie The Original Dog & Cat Calming Band - American Brand - Anxiety Relief/Noise Protection-Grooming-Thunder-Fireworks (X-Large Blue) - Since 2008**ZONI PETS**$13.81**18,117 rev2y ago](https://www.amazon.com/dp/B07DKPLWGW) [![Happy Hoodie The Original Dog & Cat Calming Band - American Brand - Anxiety Relief/Noise Protection-Grooming-Thunder-Fireworks 2 Pack Blue (1 Small 1 Large) - Since 2008](https://m.media-amazon.com/images/I/51IycwoNkNL.jpg)**Happy Hoodie The Original Dog & Cat Calming Band - American Brand - Anxiety Relief/Noise Protection-Grooming-Thunder-Fireworks 2 Pack Blue (1 Small 1 Large) - Since 2008**ZONI PETS**$17.64**5,310 rev3y ago](https://www.amazon.com/dp/B0BWKWC5KV) [![Purina Pro Plan Veterinary Supplements Calming Care Dog Supplements - Supports Dogs with Everyday Stress Anxious Behaviors and Separation Anxiety - 30 ct. Box](https://m.media-amazon.com/images/I/41Isu0Jv8-L.jpg)**Purina Pro Plan Veterinary Supplements Calming Care Dog Supplements - Supports Dogs with Everyday Stress Anxious Behaviors and Separation Anxiety - 30 ct. Box**Pro Plan Veterinary Diets**$31.22**3,225 rev3y ago](https://www.amazon.com/dp/B0BGV8L7L2) [![Solid Gold Calming Chews for Dogs - Dog Calming Chews w/Melatonin for Separation Stress & Hyperactivity Relief - Supports Relaxation for Travel Fireworks & Storms - All Ages & Sizes - Bacon 120ct](https://m.media-amazon.com/images/I/41QnsmVbzNL.jpg)**Solid Gold Calming Chews for Dogs - Dog Calming Chews w/Melatonin for Separation Stress & Hyperactivity Relief - Supports Relaxation for Travel Fireworks & Storms - All Ages & Sizes - Bacon 120ct**Solid Gold**$25.07**5,334 rev3y ago](https://www.amazon.com/dp/B0B98TZRD5)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![BARK&SPARK Advanced Calming Chews for Dogs - Separation Anxiety Relief for Dogs w/Hemp Oil + Melatonin - Relief During Fireworks Storms - Aggressive Behavior Barking Stress Aid - 90Chews](https://m.media-amazon.com/images/I/51n1JRetYyL.jpg)**BARK&SPARK Advanced Calming Chews for Dogs - Separation Anxiety Relief for Dogs w/Hemp Oil + Melatonin - Relief During Fireworks Storms - Aggressive Behavior Barking Stress Aid - 90Chews**BARK&SPARK**$15.54**4.3★**▲ 156%**](https://www.amazon.com/dp/B0F9Z4GKJL) [![Happy Hoodie The Original Dog & Cat Calming Band - American Brand - Anxiety Relief/Noise Protection-Grooming-Thunder-Fireworks 2 Pack Blue (1 Small 1 Large) - Since 2008](https://m.media-amazon.com/images/I/51IycwoNkNL.jpg)**Happy Hoodie The Original Dog & Cat Calming Band - American Brand - Anxiety Relief/Noise Protection-Grooming-Thunder-Fireworks 2 Pack Blue (1 Small 1 Large) - Since 2008**ZONI PETS**$17.64**4.3★**▲ 147%**](https://www.amazon.com/dp/B0BWKWC5KV) [![Happy Hoodie The Original Dog & Cat Calming Band - American Brand - Anxiety Relief/Noise Protection - Grooming - Thunder - Fireworks (Large Black) - Since 2008](https://m.media-amazon.com/images/I/41nwD4ZpW3L.jpg)**Happy Hoodie The Original Dog & Cat Calming Band - American Brand - Anxiety Relief/Noise Protection - Grooming - Thunder - Fireworks (Large Black) - Since 2008**ZONI PETS**$12.94**4.2★**▲ 117%**](https://www.amazon.com/dp/B00B0I5Z42) [![Happy Hoodie The Original Dog & Cat Calming Band - American Brand - Anxiety Relief/Noise Protection-Grooming-Thunder-Fireworks (Small Purple) - Since 2008](https://m.media-amazon.com/images/I/51q5XWVRZhL.jpg)**Happy Hoodie The Original Dog & Cat Calming Band - American Brand - Anxiety Relief/Noise Protection-Grooming-Thunder-Fireworks (Small Purple) - Since 2008**ZONI PETS**$9.92**4.2★**▲ 74%**](https://www.amazon.com/dp/B07N2M9WKD) [![Solid Gold Calming Chews for Dogs - Dog Calming Chews w/Melatonin for Separation Stress & Hyperactivity Relief - Supports Relaxation for Travel Fireworks & Storms - All Ages & Sizes - Bacon 120ct](https://m.media-amazon.com/images/I/41QnsmVbzNL.jpg)**Solid Gold Calming Chews for Dogs - Dog Calming Chews w/Melatonin for Separation Stress & Hyperactivity Relief - Supports Relaxation for Travel Fireworks & Storms - All Ages & Sizes - Bacon 120ct**Solid Gold**$25.07**4.2★**▲ 69%**](https://www.amazon.com/dp/B0B98TZRD5)

**~~View all trending →~~**

## **What buyers say about hemp treats for dogs**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Soothing/Teething**31%

*“Really calms my dog”*

**Quality-Overall**9%

*“Excellent product”*

**Taste-Overall**8%

*“Calmsfor few minutes dog like the taste”*

**Size-Overall**6%

*“Good fit”*

**Ease Of Use**6%

*“Effective, easy to use”*

**Pet Friendly**5%

*“works well on my dogs”*

**Advertised Vs Actual Product**5%

*“As advertised”*

**Comfort-Overall**4%

*“Comfort”*

**Value For Money**3%

*“Best value”*

**Ease Of Chewing/Swallowing**3%

*“These chews are not too hard or too soft”*

### **What buyers complain about **

**Functionality-Overall**35%

*“Didn't work as expected”*

**Value For Money**9%

*“it's very expensive unfortunately”*

**Indigestion**8%

*“had diarrhea”*

**Smell**8%

*“Strong odor”*

**Size-Overall**6%

*“Kinda big”*

**Allergies**3%

*“seizure causing”*

**Quality-Overall**3%

*“cheaply made”*

**Advertised Vs Actual Product**3%

*“Not really as described”*

**Durability**2%

*“died a few hours later”*

**Ease Of Chewing/Swallowing**2%

*“Chews”*

### **Top return reasons **

**Size-Overall**68%

**Functionality-Overall**13%

**Advertised Vs Actual Product**5%

**Material Quality**2%

**Comfort-Overall**2%

**Compatibility-Overall**2%

**Escape Proof**2%

**Product Condition**1%

**Defective Material/Parts**1%

**Value For Money**1%

## **Common questions**

<dl>

<dt>**Is hemp treats for dogs profitable to sell on Amazon United States?**</dt><dd>The niche generates $125K/yr across 16 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +232.4%. Flapen's verdict: Worth a look (59/100).</dd>

<dt>**How competitive is the hemp treats for dogs niche?**</dt><dd>7 brands and 33 sellers compete. The top 5 products take 74% of clicks and top 5 brands hold 96% of demand.</dd>

<dt>**What do buyers complain about in hemp treats for dogs?**</dt><dd>Top complaints mined from reviews: Functionality-Overall, Value For Money, Indigestion. The return rate is 1.1%.</dd>

<dt>**When does demand for hemp treats for dogs peak?**</dt><dd>Demand peaks in Jun–Jul; the busiest month runs 4.7× the quietest.</dd>

<dt>**What does it cost to enter the hemp treats for dogs niche?**</dt><dd>Listings span $9.92–$42.37; the average listing price is $23.57 (sweet spot $15–$100). The average incumbent carries 13,247 reviews — the moat a new listing must climb.</dd>

</dl>

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