---
title: "Heartgard Plus Chewables for Dogs 1 to 25 Lbs — $109K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/pet-supplies/heartgard-plus-chewables-for-dogs-1-to-25-lbs"
last_updated: "2026-07-21T17:18:59.575Z"
locale: en
meta:
  description: "Niche score 34/100 · $109K/yr market · 55K searches/yr · $57.49 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 34/100 · $109K/yr market · 55K searches/yr · $57.49 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Heartgard Plus Chewables for Dogs 1 to 25 Lbs — $109K/yr Amazon US Niche (2026) - Flapen"
---

# **heartgard plus chewables for dogs 1 to 25 lbs**

**Skip it**

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 26Growth 21Conversion 43Competition 9Returns 98Price range 75Avg price 90Brand share 0Review moat 26Quality gap 14

**Returns**

**Incredible****0.4%**

return rate — above 6% kills the launch gate

**Avg price**

**Great****$57.49**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$17.95–$128.07**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Conversion**

**Okay****3.5%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Okay****$109K**

$109K/yr · 55K searches

**Review moat**

**Okay****3,893.33**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Bad****-7.2%**

90-day search growth — must beat 0% to launch

**Quality gap**

**Bad****4.8★**

avg incumbent rating — lower means beatable quality

**Competition**

**Bad****89%**

top-5 click share — a locked-up shelf

**Brand share**

**Bad****100%**

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, heartgard plus chewables for dogs 1 to 25 lbs is a $109K/yr Amazon United States market (55K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Aug–Sep–Oct. Verdict: Skip it — 34/100.

Data updated Jul 17, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **heartgard plus chewables for dogs 1 to 25 lbs market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**2K–2K**</dd><dd>avg 100–250/product</dd>

<dt>**Revenue / yr**</dt><dd>**$86K–$115K**</dd><dd>units × avg price</dd>

<dt>**Launch success**</dt><dd>**—**</dd><dd>0 of 0 new (360d)</dd>

<dt>**Conversion rate**</dt><dd>**3.5%**</dd>

<dt>**Avg BSR**</dt><dd>**#3**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**11%**</dd>

<dt>**Sponsored**</dt><dd>**78%**</dd>

<dt>**Out of stock**</dt><dd>**0.0%**</dd>

<dt>**Avg brand age**</dt><dd>**64 months**</dd>

<dt>**Avg seller age**</dt><dd>**158 days**</dd>

</dl>

## **Competition & brand share**

The top 5 products capture 89% of clicks — a locked-up shelf that new listings rarely crack.

**Brands**

**4 **▼falling

**Sellers**

**4**

**Top-5 brand share**

**100%**

Top 20: 100%

**Top-5 click share**

**89%**

Top 20: 100%

**Open market**

**0%**

- HEARTGARD79% - TRI-HEART PLUS16% - Nexgard3% - PetArmor2%

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — -7.2% search growth over the last 90 days.

7K5KSpike '25Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: Aug, Sep, Oct · busiest ÷ quietest = 3.2×

[**Open Trend **](https://flapen.com/research/us/pet-supplies/heartgard-plus-chewables-for-dogs-1-to-25-lbs/trend)

## **Top heartgard plus chewables for dogs 1 to 25 lbs search terms**

- **heartguard plus 51-100lbs dog heartworm chewable ivermectin/pyrantel**39K/yr-0.8%2.9% conv. - **heartguard plus 25-50lbs dog heartworm chewable ivermectin/pyrantel**16K/yr-21.1%2.9% conv. - **nextguard plus 51-100lbs dog heartworm chewable ivermectin/pyrantel**264/yr-39.4%1.8% conv. [**All search terms **](https://flapen.com/research/us/pet-supplies/heartgard-plus-chewables-for-dogs-1-to-25-lbs/search-terms)

## **Top heartgard plus chewables for dogs 1 to 25 lbs products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$11K20%$22K30%$33K40%$44K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 9 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![HEARTGARD Plus (ivermectin/pyrantel) Real-Beef Chewables for Dogs 51-100 lbs (Brown Box) 6 Month Supply of Chews (Heartworm Disease Preventive)](https://m.media-amazon.com/images/I/41OSmiZMTHL.jpg)**HEARTGARD Plus (ivermectin/pyrantel) Real-Beef Chewables for Dogs 51-100 lbs (Brown Box) 6 Month Supply of Chews (Heartworm Disease Preventive)**HEARTGARD**$86.60**4.8★175 rev](https://www.amazon.com/dp/B00487WDKQ) [2![HEARTGARD Plus (ivermectin/pyrantel) Real-Beef Chewables for Dogs 51 -100 lbs (Brown Box) 1 Month Supply of Chews (Heartworm Disease Preventive)](https://m.media-amazon.com/images/I/41oGU3WK5vL.jpg)**HEARTGARD Plus (ivermectin/pyrantel) Real-Beef Chewables for Dogs 51 -100 lbs (Brown Box) 1 Month Supply of Chews (Heartworm Disease Preventive)**HEARTGARD**$17.95**4.8★84 rev](https://www.amazon.com/dp/B0DYG484H7) [3![HEARTGARD Plus (ivermectin/pyrantel) Real-Beef Chewables for Dogs 26-50 lbs (Green Box) 12 Month Supply of Chews (Heartworm Disease Preventive)](https://m.media-amazon.com/images/I/41L+S+0jaLL.jpg)**HEARTGARD Plus (ivermectin/pyrantel) Real-Beef Chewables for Dogs 26-50 lbs (Green Box) 12 Month Supply of Chews (Heartworm Disease Preventive)**HEARTGARD**$128.07**4.8★149 rev](https://www.amazon.com/dp/B0DYGK63LC) [4![TRI-HEART PLUS Chewable Tablet for Dogs 51-100 lbs (Brown Box) 6 Chewable Tablets 6-Month Supply](https://m.media-amazon.com/images/I/410GjszVcxL.jpg)**TRI-HEART PLUS Chewable Tablet for Dogs 51-100 lbs (Brown Box) 6 Chewable Tablets 6-Month Supply**TRI-HEART PLUS**$51.05**4.8★334 rev](https://www.amazon.com/dp/B0DYBSQC65) [5![HEARTGARD Plus (ivermectin/pyrantel) Real-Beef Chewables for Dogs 26-50 lbs (Green Box) 6 Month Supply of Chews (Heartworm Disease Preventive)](https://m.media-amazon.com/images/I/41EOzEcEX8L.jpg)**HEARTGARD Plus (ivermectin/pyrantel) Real-Beef Chewables for Dogs 26-50 lbs (Green Box) 6 Month Supply of Chews (Heartworm Disease Preventive)**HEARTGARD**$73.07**4.8★149 rev](https://www.amazon.com/dp/B005505TOW)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![HEARTGARD Plus (ivermectin/pyrantel) Real-Beef Chewables for Dogs 26-50 lbs (Green Box) 12 Month Supply of Chews (Heartworm Disease Preventive)](https://m.media-amazon.com/images/I/41L+S+0jaLL.jpg)**HEARTGARD Plus (ivermectin/pyrantel) Real-Beef Chewables for Dogs 26-50 lbs (Green Box) 12 Month Supply of Chews (Heartworm Disease Preventive)**HEARTGARD**$128.07**149 rev1y ago](https://www.amazon.com/dp/B0DYGK63LC) [![HEARTGARD Plus (ivermectin/pyrantel) Real-Beef Chewables for Dogs 51 -100 lbs (Brown Box) 1 Month Supply of Chews (Heartworm Disease Preventive)](https://m.media-amazon.com/images/I/41oGU3WK5vL.jpg)**HEARTGARD Plus (ivermectin/pyrantel) Real-Beef Chewables for Dogs 51 -100 lbs (Brown Box) 1 Month Supply of Chews (Heartworm Disease Preventive)**HEARTGARD**$17.95**84 rev1y ago](https://www.amazon.com/dp/B0DYG484H7) [![HEARTGARD Plus (ivermectin/pyrantel) Real-Beef Chewables for Dogs 26-50 lbs (Green Box) 6 Month Supply of Chews (Heartworm Disease Preventive)](https://m.media-amazon.com/images/I/41EOzEcEX8L.jpg)**HEARTGARD Plus (ivermectin/pyrantel) Real-Beef Chewables for Dogs 26-50 lbs (Green Box) 6 Month Supply of Chews (Heartworm Disease Preventive)**HEARTGARD**$73.07**149 rev1y ago](https://www.amazon.com/dp/B005505TOW) [![NexGard Plus (afoxolaner moxidectin and pyrantel) Flea and Tick Protection & Heartworm Preventive for Dogs Soft Beef Flavored Chewables 33.1-66 lbs. (Purple) 1 Chew (1 Month Supply)](https://m.media-amazon.com/images/I/51vqGWulJnL.jpg)**NexGard Plus (afoxolaner moxidectin and pyrantel) Flea and Tick Protection & Heartworm Preventive for Dogs Soft Beef Flavored Chewables 33.1-66 lbs. (Purple) 1 Chew (1 Month Supply)**Nexgard**$47.02**133 rev1y ago](https://www.amazon.com/dp/B0DYKRS1XZ) [![HEARTGARD Plus (ivermectin/pyrantel) Real-Beef Chewables for Dogs up to 25 lbs (Blue Box) 6 Month Supply of Chews (Heartworm Disease Preventive)](https://m.media-amazon.com/images/I/51DQfVNAtfL.jpg)**HEARTGARD Plus (ivermectin/pyrantel) Real-Beef Chewables for Dogs up to 25 lbs (Blue Box) 6 Month Supply of Chews (Heartworm Disease Preventive)**HEARTGARD**$57.72**401 rev1y ago](https://www.amazon.com/dp/B0080B193I)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![HEARTGARD Plus (ivermectin/pyrantel) Real-Beef Chewables for Dogs 51 -100 lbs (Brown Box) 1 Month Supply of Chews (Heartworm Disease Preventive)](https://m.media-amazon.com/images/I/41oGU3WK5vL.jpg)**HEARTGARD Plus (ivermectin/pyrantel) Real-Beef Chewables for Dogs 51 -100 lbs (Brown Box) 1 Month Supply of Chews (Heartworm Disease Preventive)**HEARTGARD**$17.95**4.8★**▲ 166%**](https://www.amazon.com/dp/B0DYG484H7) [![NexGard Plus (afoxolaner moxidectin and pyrantel) Flea and Tick Protection & Heartworm Preventive for Dogs Soft Beef Flavored Chewables 33.1-66 lbs. (Purple) 1 Chew (1 Month Supply)](https://m.media-amazon.com/images/I/51vqGWulJnL.jpg)**NexGard Plus (afoxolaner moxidectin and pyrantel) Flea and Tick Protection & Heartworm Preventive for Dogs Soft Beef Flavored Chewables 33.1-66 lbs. (Purple) 1 Chew (1 Month Supply)**Nexgard**$47.02**4.7★**▲ 65%**](https://www.amazon.com/dp/B0DYKRS1XZ) [![TRI-HEART PLUS Chewable Tablet for Dogs 26-50 lbs (Green Box) 6 Chewable Tablets 6-Month Supply](https://m.media-amazon.com/images/I/41JoJpLY9xL.jpg)**TRI-HEART PLUS Chewable Tablet for Dogs 26-50 lbs (Green Box) 6 Chewable Tablets 6-Month Supply**TRI-HEART PLUS**$37.68**4.8★**▲ 35%**](https://www.amazon.com/dp/B0DYVR619Y) [![HEARTGARD Plus (ivermectin/pyrantel) Real-Beef Chewables for Dogs 51-100 lbs (Brown Box) 6 Month Supply of Chews (Heartworm Disease Preventive)](https://m.media-amazon.com/images/I/41OSmiZMTHL.jpg)**HEARTGARD Plus (ivermectin/pyrantel) Real-Beef Chewables for Dogs 51-100 lbs (Brown Box) 6 Month Supply of Chews (Heartworm Disease Preventive)**HEARTGARD**$86.60**4.8★**— 3%**](https://www.amazon.com/dp/B00487WDKQ) [![TRI-HEART PLUS Chewable Tablet for Dogs 51-100 lbs (Brown Box) 6 Chewable Tablets 6-Month Supply](https://m.media-amazon.com/images/I/410GjszVcxL.jpg)**TRI-HEART PLUS Chewable Tablet for Dogs 51-100 lbs (Brown Box) 6 Chewable Tablets 6-Month Supply**TRI-HEART PLUS**$51.05**4.8★**— 2%**](https://www.amazon.com/dp/B0DYBSQC65)

**~~View all trending →~~**

## **What buyers say about heartgard plus chewables for dogs 1 to 25 lbs**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Value For Money**28%

*“Reasonable price”*

**Quality-Overall**14%

*“Great product and easy to purchase”*

**Advertised Vs Actual Product**12%

*“As expected”*

**Pet Friendly**10%

*“Happy dog”*

**Ease Of Use**9%

*“easy to use”*

**Strength**5%

*“Solid and trustworthy”*

**Ease Of Chewing/Swallowing**4%

*“The chewable form is also a big plus—my dog takes it without much trouble”*

**Taste-Overall**4%

*“My past dogs loved the taste of”*

**Time Taken**2%

*“Works great and fast”*

**Functionality-Overall**2%

*“THIS ITEM IS GOOD FOR MY DOG AND I DD NOT HAVE TO GO TO MY VET”*

### **What buyers complain about **

**Advertised Vs Actual Product**18%

*“Change the deceptive description on your box”*

**Functionality-Overall**18%

*“Didnt work”*

**Indigestion**15%

*“My Shih Tzus always get an upset stomach - diarrhea”*

**Allergies**9%

*“Allergic Reaction”*

**Value For Money**6%

*“A little to expensive”*

**Certifications**6%

*“No email verification sent”*

**Natural Resource Wastage**6%

*“Waste of money”*

**Taste-Overall**6%

*“Dog can't taste the discount”*

**Ingredients-Overall**6%

*“Same ingredients as Heartguard 1/2 the price”*

**Ease Of Use**3%

*“Not chewable”*

### **Top return reasons **

**Size-Overall**28%

**Value For Money**14%

**Advertised Vs Actual Product**13%

**Functionality-Overall**13%

**Instructions/User Manual/Troubleshooting**4%

**Leak-Proof**4%

**Defective Material/Parts**4%

**Certifications**4%

**Ease Of Chewing/Swallowing**4%

**Escape Proof**2%

## **Common questions**

<dl>

<dt>**Is heartgard plus chewables for dogs 1 to 25 lbs profitable to sell on Amazon United States?**</dt><dd>The niche generates $109K/yr across 9 tracked products. 90-day search growth is -7.2%. Flapen's verdict: Skip it (34/100).</dd>

<dt>**How competitive is the heartgard plus chewables for dogs 1 to 25 lbs niche?**</dt><dd>4 brands and 4 sellers compete. The top 5 products take 89% of clicks and top 5 brands hold 100% of demand.</dd>

<dt>**What do buyers complain about in heartgard plus chewables for dogs 1 to 25 lbs?**</dt><dd>Top complaints mined from reviews: Advertised Vs Actual Product, Functionality-Overall, Indigestion. The return rate is 0.4%.</dd>

<dt>**When does demand for heartgard plus chewables for dogs 1 to 25 lbs peak?**</dt><dd>Demand peaks in Aug–Sep–Oct; the busiest month runs 3.2× the quietest.</dd>

<dt>**What does it cost to enter the heartgard plus chewables for dogs 1 to 25 lbs niche?**</dt><dd>Listings span $17.95–$128.07; the average listing price is $57.49 (sweet spot $15–$100). The average incumbent carries 3,893 reviews — the moat a new listing must climb.</dd>

</dl>

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