---
title: "Search terms — gyre wavemaker - Flapen"
canonical_url: "https://flapen.com/research/us/pet-supplies/gyre-wavemaker/search-terms"
last_updated: "2026-07-21T20:17:31.672Z"
locale: en
meta:
  description: "Niche score 46/100 · $129K/yr market · 88K searches/yr · $46.46 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 46/100 · $129K/yr market · 88K searches/yr · $46.46 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Search terms — gyre wavemaker - Flapen"
---

# **gyre wavemaker**

**Skip it**

Brand-locked demand (top 5 brands take 97% of clicks) — this niche doesn't clear our bar today.

Market size 29Growth 18Conversion 40Competition 62Returns 30Price range 88Avg price 94Brand share 8Review moat 83Quality gap 85

**Avg price**

**Great****$46.46**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$7.03–$98.72**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Great****4.2★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Great****336.1**

avg incumbent reviews — the moat a new listing must climb

**Competition**

**Good****48%**

top-5 click share — leaders hold, buyers still browse

**Conversion**

**Okay****3.2%**

search→purchase rate — share of searches ending in a sale

**Returns**

**Okay****5.3%**

return rate — above 6% kills the launch gate

**Market size**

**Okay****$129K**

$129K/yr · 88K searches

**Growth**

**Bad****-14.5%**

90-day search growth — must beat 0% to launch

**Brand share**

**Bad****97%**

top-5 brand share — brand-locked demand