---
title: "Grubblies for Chicken — $100K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/pet-supplies/grubblies-for-chicken"
last_updated: "2026-07-21T18:45:45.562Z"
locale: en
meta:
description: "Niche score 56/100 · $100K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 56/100 · $100K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Grubblies for Chicken — $100K/yr Amazon US Niche (2026) - Flapen"
---
# **grubblies for chicken**
**Worth a look**
Shows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 25Growth 70Conversion 62Competition 44Returns 100Price range 83Avg price 95Brand share 34Review moat 47Quality gap 47
**Returns**
**Incredible****0.0%**
return rate — above 6% kills the launch gate
**Avg price**
**Incredible****$29.17**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$6.70–$59.86**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Growth**
**Good****+52.6%**
90-day search growth — must beat 0% to launch
**Conversion**
**Good****5.5%**
search→purchase rate — share of searches ending in a sale
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Okay****1,797.3**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Okay****58%**
top-5 click share — leaders hold, buyers still browse
**Brand share**
**Okay****85%**
top-5 brand share — brands hold most of the demand
**Market size**
**Bad****$100K**
$100K/yr · 62K searches
According to Flapen's Amazon United States niche tracking, grubblies for chicken is a $100K/yr Amazon United States market (62K searches/yr). The top 5 brands hold 85% of demand. Demand peaks in Apr–May–Jun. Verdict: Worth a look — 56/100.
Data updated Jul 9, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **grubblies for chicken market data**
- **Units sold / yr**
- **3K–4K**
- avg 100–250/product
- **Revenue / yr**
- **$88K–$117K**
- units × avg price
- **Launch success**
- **—**
- 0 of 2 new (360d)
- **Conversion rate**
- **5.5%**
- **Avg BSR**
- **#318**
- **Page quality**
- **0%**
- **Prime**
- **87%**
- **Sponsored**
- **48%**
- **Out of stock**
- **6.4%**
- **Avg brand age**
- **54 months**
- **Avg seller age**
- **172 days**
## **Competition & brand share**
The top 5 products take 58% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**13 **▲rising
**Sellers**
**37**
**Top-5 brand share**
**85%**
Top 20: 100%
**Top-5 click share**
**58%**
Top 20: 96%
**Open market**
**13%**
- Grubbly Farms57% - Manna Pro12% - Pecking Order7% - Joyprotyn5% - WORMSKING4% - Chicken Love2% - Open — no brand owns it (7 brands, 13%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +52.6% search growth over the last 90 days.
2K1KSpike '24Spike '25Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Apr, May, Jun · busiest ÷ quietest = 2.5×
[**Open Trend **](https://flapen.com/research/us/pet-supplies/grubblies-for-chicken/trend)
## **Top grubblies for chicken search terms**
- **grubbly farms**23K/yr+29.8%3.4% conv. - **grubbly farms chicken feed**13K/yr+100.9%2.6% conv. - **duck treats for pet ducks**9K/yr+89.6%6.8% conv. - **treats for ducks**7K/yr+45.4%4.2% conv. - **grubblies for chicken**4K/yr+51.3%4.4% conv. - **grubbly farms meal worms**4K/yr+39.5%8.0% conv. - **grubblies**2K/yr+88.4%7.3% conv. - **grubby farm chicken feed**3K/yr+67.2%3.6% conv. [**All search terms **](https://flapen.com/research/us/pet-supplies/grubblies-for-chicken/search-terms)
## **Top grubblies for chicken products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$10K20%$20K30%$30K40%$40K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 23 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Grubbly Farms Grubblies - Black Soldier Fly Larvae for Chickens - Chicken Treats Grown in the US and Canada - for Strong Eggshells and Healthy Feathers - Grubblies Hometown Harvest 1LB**Grubbly Farms**$19.87**4.7★2,222 rev](https://www.amazon.com/dp/B06WW6R3RD) [2**Grubbly Farms Grubblies - Black Soldier Fly Larvae for Chickens - Chicken Treats Grown in the US and Canada - for Strong Eggshells and Healthy Feathers - Grubblies Hometown Harvest 5LB**Grubbly Farms**$59.46**4.8★825 rev](https://www.amazon.com/dp/B07B43Q4SS) [3**Pecking Order Dessert Bucket Mealworm Sprinkles - 5 LB**Pecking Order**$15.94**4.3★244 rev](https://www.amazon.com/dp/B0B9HVL6JN) [4**Grubbly Farms Omega Mix Chicken Treats for Laying Hens - Superfood and Omega-Rich Chicken Feed Supplement to Support Egg Production Strong Eggshells and Nutritious Yolks - 5LB**Grubbly Farms**$59.49**4.5★22 rev](https://www.amazon.com/dp/B0D21PHFZD) [5**Manna Pro Duck Discs Floating Duck Treats with 10% Protein Made with Black Soldier Fly Larvae Kelp & Alfalfa Treats for Ducks & Waterfowl 16 oz**Manna Pro**$12.59**2.5★33 rev](https://www.amazon.com/dp/B0GFXQ278L)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Grubbly Farms Fresh Pecks Layer Chicken Feed Pellets - 16% Layer Feed for 20+ Week Old Hens Batams and Larger Breeds - Contains Black Soldier Fly Grubs - No Soy Corn or Fish - 30 lb Bag**Grubbly Farms**$54.96**2 rev4mo ago](https://www.amazon.com/dp/B0GMY1WM4Q) [**Manna Pro Duck Discs Floating Duck Treats with 10% Protein Made with Black Soldier Fly Larvae Kelp & Alfalfa Treats for Ducks & Waterfowl 16 oz**Manna Pro**$12.59**33 rev6mo ago](https://www.amazon.com/dp/B0GFXQ278L) [**Grubbly Farms Little Pecks Starter Grower Feed 19% Protein Chick Feed for Chicks Ducklings and Poults 020 Weeks Made with Black Soldier Fly Grubs No Soy Corn or Fish 30 lb Bag**Grubbly Farms**$59.86**2 rev1y ago](https://www.amazon.com/dp/B0DZ2G4Q4Z) [**Manna Pro Farmhouse Favorites Mealworms Poultry Treat - Protein Treat for Poultry - Chickens Turkeys Ducks Geese and Guinea Fowl - Contains 50% Protein - 100% Natural Poultry Snack - 10oz**Manna Pro**$7.53**196 rev1y ago](https://www.amazon.com/dp/B0DMWQMQQL) [**Joyprotyn 5LB Non-GMO Dried Black Soldier Fly Larvae for Chickens 85X More Calcium Grubs Than Mealworms for Strong Eggshells & Healthy Growth - High Protein for Chickens Birds Ducks Geese & Pets**Joyprotyn**$23.35**1,935 rev1y ago](https://www.amazon.com/dp/B0DHKGCM5W)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Manna Pro Farmhouse Favorites Mealworms Poultry Treat - Protein Treat for Poultry - Chickens Turkeys Ducks Geese and Guinea Fowl - Contains 50% Protein - 100% Natural Poultry Snack - 10oz**Manna Pro**$7.53**4.7★**▲ 209%**](https://www.amazon.com/dp/B0DMWQMQQL) [**Grubbly Farms Fresh Pecks Layer Chicken Feed Pellets - 16% Layer Feed for 20+ Week Old Hens Batams and Larger Breeds - Contains Black Soldier Fly Grubs - No Soy Corn or Fish - 30 lb Bag**Grubbly Farms**$54.96**4.0★**▲ 143%**](https://www.amazon.com/dp/B0GMY1WM4Q) [**Manna Pro Duck Discs Floating Duck Treats with 10% Protein Made with Black Soldier Fly Larvae Kelp & Alfalfa Treats for Ducks & Waterfowl 16 oz**Manna Pro**$12.59**2.5★**▲ 128%**](https://www.amazon.com/dp/B0GFXQ278L) [**Pecking Order Dessert Bucket Mealworm Sprinkles - 5 LB**Pecking Order**$15.94**4.3★**▲ 91%**](https://www.amazon.com/dp/B0B9HVL6JN) [**Grubbly Farms Omega Mix Chicken Treats for Laying Hens - Superfood and Omega-Rich Chicken Feed Supplement to Support Egg Production Strong Eggshells and Nutritious Yolks - 5LB**Grubbly Farms**$59.49**4.5★**▲ 62%**](https://www.amazon.com/dp/B0D21PHFZD)
**~~View all trending →~~**
## **What buyers say about grubblies for chicken**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Value For Money**29%
*“reasonably priced”*
**Quality-Overall**26%
*“Seems to be high quality and arrives quickly”*
**Pet Friendly**15%
*“My chickens love this”*
**Taste-Overall**11%
*“Great snack”*
**Advertised Vs Actual Product**3%
*“Is as advertised”*
**Freshness**2%
*“theyre super fresh”*
**Fun/Entertainment Experience**2%
*“It was fun feeding these to them”*
**Size-Overall**2%
*“Good size for the money”*
**Durability**1%
*“Not broken”*
**Ease Of Use**1%
*“Convenient”*
### **What buyers complain about **
**Value For Money**16%
*“Too expensive”*
**Size-Overall**10%
*“Small bag”*
**Quality-Overall**9%
*“No consistent quality”*
**Advertised Vs Actual Product**8%
*“This was unexpected given the product description and reviews”*
**Ease Of Chewing/Swallowing**6%
*“Hard to eat”*
**Natural Resource Wastage**4%
*“Too much waste”*
**Moist/Dry**4%
*“Dried black fly larva”*
**Ingredients-Overall**4%
*“There have been all sorts of foreign materials in this box including pieces of broken GLASS”*
**Smell**4%
*“Not much of an odor”*
**Stale/Rotten/Spoiled**3%
*“Old stale worms”*
### **Top return reasons **
**Value For Money**30%
**Functionality-Overall**25%
**Size-Overall**20%
**Smell**10%
**Quality-Overall**10%
**Ease Of Use**5%
## **Common questions**
- **Is grubblies for chicken profitable to sell on Amazon United States?**
- The niche generates $100K/yr across 23 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is +52.6%. Flapen's verdict: Worth a look (56/100).
- **How competitive is the grubblies for chicken niche?**
- 13 brands and 37 sellers compete. The top 5 products take 58% of clicks and top 5 brands hold 85% of demand.
- **What do buyers complain about in grubblies for chicken?**
- Top complaints mined from reviews: Value For Money, Size-Overall, Quality-Overall. The return rate is 0.0%.
- **When does demand for grubblies for chicken peak?**
- Demand peaks in Apr–May–Jun; the busiest month runs 2.5× the quietest.
- **What does it cost to enter the grubblies for chicken niche?**
- Listings span $6.70–$59.86; the average listing price is $29.17 (sweet spot $15–$100). The average incumbent carries 1,797 reviews — the moat a new listing must climb.
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