---
title: "Grain Free Dog Biscuits — $49K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/pet-supplies/grain-free-dog-biscuits"
last_updated: "2026-07-21T19:49:50.858Z"
locale: en
meta:
  description: "Niche score 49/100 · $49K/yr market · 29K searches/yr · $11.82 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 49/100 · $49K/yr market · 29K searches/yr · $11.82 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Grain Free Dog Biscuits — $49K/yr Amazon US Niche (2026) - Flapen"
---

# **grain free dog biscuits**

**Skip it**

A small market ($49K/yr) — this niche doesn't clear our bar today.

Market size 12Growth 16Conversion 97Competition 82Returns 100Price range 67Avg price 49Brand share 14Review moat 25Quality gap 40

**Returns**

**Incredible****0.0%**

return rate — above 6% kills the launch gate

**Conversion**

**Incredible****14.6%**

search→purchase rate — share of searches ending in a sale

**Competition**

**Great****33%**

top-5 click share — an open shelf

**Price range**

**Good****$5.11–$35.20**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Avg price**

**Okay****$11.82**

avg listing price — sweet spot $15–$100

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Bad****4,123.68**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Bad****-18.1%**

90-day search growth — must beat 0% to launch

**Brand share**

**Bad****94%**

top-5 brand share — brand-locked demand

**Market size**

**Bad****$49K**

$49K/yr · 29K searches

According to Flapen's Amazon United States niche tracking, grain free dog biscuits is a $49K/yr Amazon United States market (29K searches/yr). The top 5 brands hold 94% of demand. Demand peaks in Jul–Oct–Nov. Verdict: Skip it — 49/100.

Data updated Jul 17, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **grain free dog biscuits market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**4K–5K**</dd><dd>avg 0–100/product</dd>

<dt>**Revenue / yr**</dt><dd>**$47K–$59K**</dd><dd>units × avg price</dd>

<dt>**Launch success**</dt><dd>**—**</dd><dd>2 of 2 new (360d)</dd>

<dt>**Conversion rate**</dt><dd>**14.6%**</dd>

<dt>**Avg BSR**</dt><dd>**#614**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**100%**</dd>

<dt>**Sponsored**</dt><dd>**58%**</dd>

<dt>**Out of stock**</dt><dd>**3.6%**</dd>

<dt>**Avg brand age**</dt><dd>**93 months**</dd>

<dt>**Avg seller age**</dt><dd>**143 days**</dd>

</dl>

## **Competition & brand share**

Clicks spread well past the top 5 (33% combined) — an open shelf where new products get seen.

**Brands**

**10 **▼falling

**Sellers**

**50**

**Top-5 brand share**

**94%**

Top 20: 100%

**Top-5 click share**

**33%**

Top 20: 80%

**Open market**

**3%**

- Cloud Star72% - Old Mother Hubbard9% - TIKI PETS5% - Blue Buffalo4% - Jinx4% - Generic2% - Open — no brand owns it (4 brands, 3%)

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — -18.1% search growth over the last 90 days.

10K6KSpike '24Prime Day '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: Jul, Oct, Nov · busiest ÷ quietest = 8.9×

[**Open Trend **](https://flapen.com/research/us/pet-supplies/grain-free-dog-biscuits/trend)

## **Top grain free dog biscuits search terms**

- **wag more bark less dog treats**8K/yr-21.3%16.6% conv. - **grain free dog biscuits**5K/yr-10.7%4.7% conv. - **cloud star dog treats**5K/yr-2.7%12.0% conv. - **wag more dog treats**2K/yr-42.7%16.9% conv. - **wag more bark less**2K/yr+2.8%11.6% conv. - **grain free milk bones**1K/yr-24.6%2.3% conv. - **grain free dog treats small dogs**2K/yr-25.4%3.1% conv. - **grain free milk bones for dogs**687/yr-46.7%1.1% conv. - **milk bone grain free**443/yr-40.9%1.5% conv. - **milk bone grain free dog treats**516/yr-29.8%6.8% conv. [**All search terms **](https://flapen.com/research/us/pet-supplies/grain-free-dog-biscuits/search-terms)

## **Top grain free dog biscuits products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%$2K8%$4K12%$6K16%$8K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 38 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Cloud Star Corp Wag More Bark Less Soft & Chewy Grain Free Peanut Butter & Apples Dog Treats](https://m.media-amazon.com/images/I/418zVoh2aeL.jpg)**Cloud Star Corp Wag More Bark Less Soft & Chewy Grain Free Peanut Butter & Apples Dog Treats**Cloud Star**$6.63**4.6★1,585 rev](https://www.amazon.com/dp/B00WOX3L4I) [2![Cloud Star Wag More Bark Less - Dog Treats - Crunchy Biscuits - Grain Free Assorted Flavors - 14 oz Box](https://m.media-amazon.com/images/I/51aJ3AKWA0S.jpg)**Cloud Star Wag More Bark Less - Dog Treats - Crunchy Biscuits - Grain Free Assorted Flavors - 14 oz Box**Cloud Star**$7.82**4.1★568 rev](https://www.amazon.com/dp/B07SMTR924) [3![Cloud Star Wag More Bark Less Soft Chews Grain Free Dog Treats Peanut Butter & Apples 20 oz. Pouch](https://m.media-amazon.com/images/I/41a++BkGI4L.jpg)**Cloud Star Wag More Bark Less Soft Chews Grain Free Dog Treats Peanut Butter & Apples 20 oz. Pouch**Cloud Star**$16.63**4.4★389 rev](https://www.amazon.com/dp/B07SHJXJ3J) [4![Cloud Star Wag More Bark Less - Dog Treats - Crunchy Biscuits - Grain Free Peanut Butter & Apples - 2.5 lb Pouch](https://m.media-amazon.com/images/I/51YF05ViBxS.jpg)**Cloud Star Wag More Bark Less - Dog Treats - Crunchy Biscuits - Grain Free Peanut Butter & Apples - 2.5 lb Pouch**Cloud Star**$16.04**4.4★1,213 rev](https://www.amazon.com/dp/B0761N7FDK) [5![Cloud Star Wag More Bark Less - Dog Treats - Soft Chews - Grain Free Chicken & Sweet Potato - 5 oz Pouch](https://m.media-amazon.com/images/I/412x30H39EL.jpg)**Cloud Star Wag More Bark Less - Dog Treats - Soft Chews - Grain Free Chicken & Sweet Potato - 5 oz Pouch**Cloud Star**$6.90**4.6★595 rev](https://www.amazon.com/dp/B00WOWH2BC)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Jinx Oven-Baked Beef Bone Broth Mini Biscuit Dog Treats - Crunchy All Natural Superfood-Rich with Grass-Fed Beef Dog Biscuits for Puppies Adults & Seniors - 3lb](https://m.media-amazon.com/images/I/51dj-tg4GLL.jpg)**Jinx Oven-Baked Beef Bone Broth Mini Biscuit Dog Treats - Crunchy All Natural Superfood-Rich with Grass-Fed Beef Dog Biscuits for Puppies Adults & Seniors - 3lb**Jinx**$12.88**663 rev8mo ago](https://www.amazon.com/dp/B0FSNDSSGV) [![Shameless Pets Soft Dog Treats Bacon Me Crazy Meaty Tenders Soft & Chewy Treats for Dogs Real Bacon 1st Ingredient Grain Free Healthy Treats for Small Medium & Large Dogs 8oz](https://m.media-amazon.com/images/I/51dZU2lSNHL.jpg)**Shameless Pets Soft Dog Treats Bacon Me Crazy Meaty Tenders Soft & Chewy Treats for Dogs Real Bacon 1st Ingredient Grain Free Healthy Treats for Small Medium & Large Dogs 8oz**Shameless Pets**$5.45**982 rev11mo ago](https://www.amazon.com/dp/B0FMWKN8M7) [![Blue Dog Bakery More Crunch Assorted Flavors Dog Biscuits Healthy Treats All Natural Bacon Chicken Cheese Peanut Butter 5 lb (Pack of 1)](https://m.media-amazon.com/images/I/51K5nz9FNLL.jpg)**Blue Dog Bakery More Crunch Assorted Flavors Dog Biscuits Healthy Treats All Natural Bacon Chicken Cheese Peanut Butter 5 lb (Pack of 1)**Blue Dog Bakery**$20.02**9,634 rev1y ago](https://www.amazon.com/dp/B0FG8MM8D2) [![Dog Treats Peanut Butter Flavored Grain Free 5 Simple Ingredients Bulk 5 lb Box Dogs Love Them](https://m.media-amazon.com/images/I/617aqveKu7L.jpg)**Dog Treats Peanut Butter Flavored Grain Free 5 Simple Ingredients Bulk 5 lb Box Dogs Love Them**Generic**$35.20**8 rev1y ago](https://www.amazon.com/dp/B0FFZTX3Z5) [![Cloud Star Wag More Bark Less Sliders Dog Treats Beef Cheeseburger 8 oz. Bag](https://m.media-amazon.com/images/I/51zXgRfS6dL.jpg)**Cloud Star Wag More Bark Less Sliders Dog Treats Beef Cheeseburger 8 oz. Bag**TIKI PETS**$9.68**44 rev3y ago](https://www.amazon.com/dp/B0C3KGW7X2)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Dog Treats Peanut Butter Flavored Grain Free 5 Simple Ingredients Bulk 5 lb Box Dogs Love Them](https://m.media-amazon.com/images/I/617aqveKu7L.jpg)**Dog Treats Peanut Butter Flavored Grain Free 5 Simple Ingredients Bulk 5 lb Box Dogs Love Them**Generic**$35.20**3.6★**▲ 219%**](https://www.amazon.com/dp/B0FFZTX3Z5) [![Blue Dog Bakery More Crunch Assorted Flavors Dog Biscuits Healthy Treats All Natural Bacon Chicken Cheese Peanut Butter 5 lb (Pack of 1)](https://m.media-amazon.com/images/I/51K5nz9FNLL.jpg)**Blue Dog Bakery More Crunch Assorted Flavors Dog Biscuits Healthy Treats All Natural Bacon Chicken Cheese Peanut Butter 5 lb (Pack of 1)**Blue Dog Bakery**$20.02**4.6★**▲ 161%**](https://www.amazon.com/dp/B0FG8MM8D2) [![Cloud Star Wag More Bark Less Grain Free Meatballs Lamb Recipe 14 oz.](https://m.media-amazon.com/images/I/51K6Ff1iUmL.jpg)**Cloud Star Wag More Bark Less Grain Free Meatballs Lamb Recipe 14 oz.**Cloud Star**$14.00**4.6★**▲ 137%**](https://www.amazon.com/dp/B07JB4BY8N) [![Jinx Oven-Baked Beef Bone Broth Mini Biscuit Dog Treats - Crunchy All Natural Superfood-Rich with Grass-Fed Beef Dog Biscuits for Puppies Adults & Seniors - 3lb](https://m.media-amazon.com/images/I/51dj-tg4GLL.jpg)**Jinx Oven-Baked Beef Bone Broth Mini Biscuit Dog Treats - Crunchy All Natural Superfood-Rich with Grass-Fed Beef Dog Biscuits for Puppies Adults & Seniors - 3lb**Jinx**$12.88**4.6★**▲ 80%**](https://www.amazon.com/dp/B0FSNDSSGV) [![Wellness Old Mother Hubbard Classic Grain Free Pick of the Patch Dog Biscuits Natural Training Treats Pumpkin and Carrot Flavor Mini Size. 16 oz Bag](https://m.media-amazon.com/images/I/41b2ROP8o5L.jpg)**Wellness Old Mother Hubbard Classic Grain Free Pick of the Patch Dog Biscuits Natural Training Treats Pumpkin and Carrot Flavor Mini Size. 16 oz Bag**Old Mother Hubbard**$5.19**4.7★**▲ 76%**](https://www.amazon.com/dp/B07D9ZJZQ3)

**~~View all trending →~~**

## **What buyers say about grain free dog biscuits**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Pet Friendly**39%

*“Dogs are very happy”*

**Value For Money**12%

*“Great Deal”*

**Taste-Overall**8%

*“they love the taste”*

**Quality-Overall**6%

*“Great quality for our pets they love these can't keep enough in stock excellent product always shipped on time thank you”*

**Soft Feel**5%

*“they are soft for their teeth”*

**Ingredients-Overall**5%

*“I love the natural ingredients”*

**Size-Overall**4%

*“Good size”*

**Smell**3%

*“Smells good,”*

**Ease Of Chewing/Swallowing**3%

*“perfect chew treat”*

**Flavor**2%

*“MANY FLAVORS”*

### **What buyers complain about **

**Size-Overall**20%

*“Very big”*

**Smell**10%

*“Product smelled rancid”*

**Hard Feel**7%

*“They are not soft”*

**Quality-Overall**6%

*“Low quality”*

**Indigestion**5%

*“Give my dog diarrhea”*

**Durability**5%

*“they actually fell apart in the bag”*

**Defective Material/Parts**4%

*“Most were broken into bits”*

**Allergies**4%

*“is highly allergic to chicken”*

**Taste-Overall**3%

*“i don't know about taste”*

**Value For Money**3%

*“pricey on here”*

### **Top return reasons **

**Size-Overall**66%

**Smell**8%

**Flavor**7%

**Advertised Vs Actual Product**4%

**Ease Of Chewing/Swallowing**4%

**Stale/Rotten/Spoiled**4%

**Quality-Overall**2%

**Indigestion**2%

**Value For Money**1%

**Hard Feel**1%

## **Common questions**

<dl>

<dt>**Is grain free dog biscuits profitable to sell on Amazon United States?**</dt><dd>The niche generates $49K/yr across 38 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is -18.1%. Flapen's verdict: Skip it (49/100).</dd>

<dt>**How competitive is the grain free dog biscuits niche?**</dt><dd>10 brands and 50 sellers compete. The top 5 products take 33% of clicks and top 5 brands hold 94% of demand.</dd>

<dt>**What do buyers complain about in grain free dog biscuits?**</dt><dd>Top complaints mined from reviews: Size-Overall, Smell, Hard Feel. The return rate is 0.0%.</dd>

<dt>**When does demand for grain free dog biscuits peak?**</dt><dd>Demand peaks in Jul–Oct–Nov; the busiest month runs 8.9× the quietest.</dd>

<dt>**What does it cost to enter the grain free dog biscuits niche?**</dt><dd>Listings span $5.11–$35.20; the average listing price is $11.82 (sweet spot $15–$100). The average incumbent carries 4,124 reviews — the moat a new listing must climb.</dd>

</dl>

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