---
title: "Products — gps dog collar - Flapen"
canonical_url: "https://flapen.com/research/us/pet-supplies/gps-dog-collar/products"
last_updated: "2026-07-21T21:24:14.169Z"
locale: en
meta:
  description: "Niche score 57/100 · $2.6M/yr market · 1.7M searches/yr · $65.40 avg price. Clears our launch bar. Data updated Jul 2026."
  "og:description": "Niche score 57/100 · $2.6M/yr market · 1.7M searches/yr · $65.40 avg price. Clears our launch bar. Data updated Jul 2026."
  "og:title": "Products — gps dog collar - Flapen"
---

# **gps dog collar**

**Launch it**

A $2.6M/yr market growing +0.6% this quarter with returns at 1.2% — clears our launch bar.

Market size 95Growth 26Conversion 28Competition 41Returns 90Price range 17Avg price 88Brand share 31Review moat 49Quality gap 100

**Quality gap**

**Incredible****3.5★**

avg incumbent rating — lower means beatable quality

**Market size**

**Incredible****$2.6M**

$2.6M/yr · 1.7M searches

**Returns**

**Great****1.2%**

return rate — above 6% kills the launch gate

**Avg price**

**Great****$65.40**

avg listing price — sweet spot $15–$100

**Review moat**

**Okay****1,639**

avg incumbent reviews — the moat a new listing must climb

**Competition**

**Okay****60%**

top-5 click share — leaders hold, buyers still browse

**Brand share**

**Okay****87%**

top-5 brand share — brands hold most of the demand

**Conversion**

**Okay****2.3%**

search→purchase rate — share of searches ending in a sale

**Growth**

**Okay****+0.6%**

90-day search growth — must beat 0% to launch

**Price range**

**Bad****$6.86–$505.15**

cheapest to priciest tracked listing — scored on the share inside $15–$100