---
title: "Trend — flea repellent for humans - Flapen"
canonical_url: "https://flapen.com/research/us/pet-supplies/flea-repellent-for-humans/trend"
last_updated: "2026-07-21T21:43:21.597Z"
locale: en
meta:
  description: "Niche score 57/100 · $114K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 57/100 · $114K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — flea repellent for humans - Flapen"
---

# **flea repellent for humans**

**Worth a look**

Shows low returns (1.3%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 27Growth 83Conversion 71Competition 27Returns 89Price range 60Avg price 78Brand share 49Review moat 21Quality gap 73

**Returns**

**Great****1.3%**

return rate — above 6% kills the launch gate

**Growth**

**Great****+81.2%**

90-day search growth — must beat 0% to launch

**Avg price**

**Great****$16.04**

avg listing price — sweet spot $15–$100

**Quality gap**

**Good****4.3★**

avg incumbent rating — lower means beatable quality

**Conversion**

**Good****6.5%**

search→purchase rate — share of searches ending in a sale

**Price range**

**Good****$7.43–$26.58**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Brand share**

**Okay****76%**

top-5 brand share — brands hold most of the demand

**Market size**

**Okay****$114K**

$114K/yr · 110K searches

**Competition**

**Okay****69%**

top-5 click share — leaders hold, buyers still browse

**Review moat**

**Bad****10,925.75**

avg incumbent reviews — the moat a new listing must climb