---
title: "Flea Repellent for Humans — $114K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/pet-supplies/flea-repellent-for-humans"
last_updated: "2026-07-21T18:45:51.786Z"
locale: en
meta:
description: "Niche score 57/100 · $114K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 57/100 · $114K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Flea Repellent for Humans — $114K/yr Amazon US Niche (2026) - Flapen"
---
# **flea repellent for humans**
**Worth a look**
Shows low returns (1.3%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 27Growth 83Conversion 71Competition 27Returns 89Price range 60Avg price 78Brand share 49Review moat 21Quality gap 73
**Returns**
**Great****1.3%**
return rate — above 6% kills the launch gate
**Growth**
**Great****+81.2%**
90-day search growth — must beat 0% to launch
**Avg price**
**Great****$16.04**
avg listing price — sweet spot $15–$100
**Quality gap**
**Good****4.3★**
avg incumbent rating — lower means beatable quality
**Conversion**
**Good****6.5%**
search→purchase rate — share of searches ending in a sale
**Price range**
**Good****$7.43–$26.58**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Brand share**
**Okay****76%**
top-5 brand share — brands hold most of the demand
**Market size**
**Okay****$114K**
$114K/yr · 110K searches
**Competition**
**Okay****69%**
top-5 click share — leaders hold, buyers still browse
**Review moat**
**Bad****10,925.75**
avg incumbent reviews — the moat a new listing must climb
According to Flapen's Amazon United States niche tracking, flea repellent for humans is a $114K/yr Amazon United States market (110K searches/yr). The top 5 brands hold 76% of demand. Demand peaks in May–Jun–Jul–Aug–Sep. Verdict: Worth a look — 57/100.
Data updated Jul 9, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **flea repellent for humans market data**
- **Units sold / yr**
- **8K–10K**
- avg 500–750/product
- **Revenue / yr**
- **$128K–$160K**
- units × avg price
- **Launch success**
- **—**
- 1 of 1 new (360d)
- **Conversion rate**
- **6.5%**
- **Avg BSR**
- **#76**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **100%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **71 months**
- **Avg seller age**
- **160 days**
## **Competition & brand share**
The top 5 products take 69% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**11 **▼falling
**Sellers**
**44**
**Top-5 brand share**
**76%**
Top 20: 100%
**Top-5 click share**
**69%**
Top 20: 100%
**Open market**
**18%**
- SALLYEANDER25% - NatureStop18% - Trail Hound Pet Supply Co.13% - Repel10% - Terro9% - Insect Shield6%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +81.2% search growth over the last 90 days.
10K6KSpike '25Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: May, Jun, Jul, Aug, Sep · busiest ÷ quietest = 5.5×
[**Open Trend **](https://flapen.com/research/us/pet-supplies/flea-repellent-for-humans/trend)
## **Top flea repellent for humans search terms**
- **flea repellent for humans**58K/yr+104.1%6.6% conv. - **flea repellent for human skin**12K/yr+59.5%5.2% conv. - **anti flea lotion for humans**10K/yr+31.2%4.4% conv. - **human flea repellent**8K/yr+85.9%5.0% conv. - **flea spray for humans**6K/yr+68.7%6.2% conv. - **flea lotion for humans**3K/yr+130.2%7.7% conv. - **human flea treatment**3K/yr+115.1%5.6% conv. - **anti flea for humans**6K/yr-22.3%2.5% conv. - **anti flea humans**3K/yr+140.0%0.0% conv. [**All search terms **](https://flapen.com/research/us/pet-supplies/flea-repellent-for-humans/search-terms)
## **Top flea repellent for humans products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$11K20%$23K30%$34K40%$46K1001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 12 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**SALLYEANDER No Bite Me Natural Bug & Insect Repellent Lotion - DEET-Free Anti-Itch Cream - Safe for Kids Infants & Adults - Repels Mosquitoes Black Flies Fleas & Ticks - Made in USA 2oz**SALLYEANDER**$14.48**4.3★13,960 rev](https://www.amazon.com/dp/B008J5YBOE) [2**Trail Guard Natural Extra Strength Insect Flea and Tick Spray for Dogs Cats People & Home (16oz Cedarwood & Rosemary)**Trail Hound Pet Supply Co.**$26.03**4.3★377 rev](https://www.amazon.com/dp/B0D4F8F1CC) [3**NatureStop Flea Repellent for Humans (3oz)**NatureStop**$10.36**4.0★107 rev](https://www.amazon.com/dp/B0F2MP2DXL) [4**Repel 100 Mosquito and Insect Repellent 4 Ounces With DEET 10-Hour Protection Long-Lasting Insect Repellent Bug Spray Repels Mosquitoes Ticks Gnats Biting Flies Chiggers And Fleas**Repel**$7.43**4.6★16,223 rev](https://www.amazon.com/dp/B004H89KFC) [5**TERRO Indoor Electric Flea Trap and Killer Refillable Plug in Bug Trap**Terro**$17.71**3.9★8,999 rev](https://www.amazon.com/dp/B08C4JTZFL)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Ultrasonic Pest Control Repeller (2-Pack) Plug in Flea Rat Roach Mosquito Cockroaches Rodent Spider Scorpion Fruit Fly Insect Indoor Plug Getter Robo Caminho 1**Ever Pest**$26.58**417 rev10mo ago](https://www.amazon.com/dp/B0GDW8JW8W) [**NatureStop Flea Repellent for Humans (3oz)**NatureStop**$10.36**107 rev1y ago](https://www.amazon.com/dp/B0F2MP2DXL) [**NatureStop Flea Repellent for Humans (6oz)**NatureStop**$16.12**107 rev1y ago](https://www.amazon.com/dp/B0F3JMBDGX) [**Trail Guard Natural Extra Strength Insect Flea and Tick Spray for Dogs Cats People & Home (16oz Cedarwood & Rosemary)**Trail Hound Pet Supply Co.**$26.03**377 rev2y ago](https://www.amazon.com/dp/B0D4F8F1CC) [**Boogie Insect Repellent Lotion for Mosquitoes Ticks & Flies - 6 fl oz - DEET Alternative Mosquito Repellent - Up to 14-Hour Protection - Fragrance-Free**Boogie**$11.49**2,690 rev3y ago](https://www.amazon.com/dp/B0BTR2DTWM)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Ultrasonic Pest Control Repeller (2-Pack) Plug in Flea Rat Roach Mosquito Cockroaches Rodent Spider Scorpion Fruit Fly Insect Indoor Plug Getter Robo Caminho 1**Ever Pest**$26.58**4.2★**▲ 180%**](https://www.amazon.com/dp/B0GDW8JW8W) [**NatureStop Flea Repellent for Humans (6oz)**NatureStop**$16.12**4.0★**▲ 129%**](https://www.amazon.com/dp/B0F3JMBDGX) [**Trail Guard Natural Extra Strength Insect Flea and Tick Spray for Dogs Cats People & Home (16oz Cedarwood & Rosemary)**Trail Hound Pet Supply Co.**$26.03**4.3★**▲ 66%**](https://www.amazon.com/dp/B0D4F8F1CC) [**Insect Shield Premium Permethrin Spray - Tick Flea Fly Mosquito Chigger Spider & Bed Bug Repellent for Clothing Gear Furniture & Tents Last up to 60 Days Clear 6 Oz Aerosol**Insect Shield**$11.31**4.5★**▲ 53%**](https://www.amazon.com/dp/B07DTJNZBY) [**Boogie Insect Repellent Lotion for Mosquitoes Ticks & Flies - 6 fl oz - DEET Alternative Mosquito Repellent - Up to 14-Hour Protection - Fragrance-Free**Boogie**$11.49**4.7★**— 4%**](https://www.amazon.com/dp/B0BTR2DTWM)
**~~View all trending →~~**
## **What buyers say about flea repellent for humans**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Pest/Insect Control**22%
*“Mosquito repellent”*
**Smell**20%
*“Love the smell”*
**Quality-Overall**10%
*“Industrial grade quality”*
**Ease Of Use**7%
*“The bottle is easy to use”*
**Advertised Vs Actual Product**7%
*“As advertised”*
**Value For Money**4%
*“Great quality for the price”*
**Spray/Flow**3%
*“This works better than a spray”*
**Efficiency**2%
*“Works well”*
**Allergies**2%
*“Great on children with allergies”*
**Strength**2%
*“Effective weapon”*
### **What buyers complain about **
**Functionality-Overall**24%
*“Not Effective”*
**Pest/Insect Control**15%
*“Mosquitoes still bite me”*
**Smell**13%
*“Strong smell”*
**Value For Money**7%
*“Not worth the price”*
**Spray/Flow**3%
*“Sprayer not good”*
**Leak-Proof**3%
*“Bottle leaks”*
**Size-Overall**3%
*“The jar is very small”*
**Quality-Overall**2%
*“Low quality”*
**Allergies**2%
*“irritated his skin”*
**Adhesion/Stickiness**2%
*“I'm unsure about the stickiness”*
### **Top return reasons **
**Functionality-Overall**17%
**Size-Overall**14%
**Value For Money**12%
**Smell**10%
**Advertised Vs Actual Product**9%
**Leak-Proof**9%
**Pest/Insect Control**8%
**Spray/Flow**6%
**Defective Material/Parts**5%
**Adhesion/Stickiness**1%
## **Common questions**
- **Is flea repellent for humans profitable to sell on Amazon United States?**
- The niche generates $114K/yr across 12 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +81.2%. Flapen's verdict: Worth a look (57/100).
- **How competitive is the flea repellent for humans niche?**
- 11 brands and 44 sellers compete. The top 5 products take 69% of clicks and top 5 brands hold 76% of demand.
- **What do buyers complain about in flea repellent for humans?**
- Top complaints mined from reviews: Functionality-Overall, Pest/Insect Control, Smell. The return rate is 1.3%.
- **When does demand for flea repellent for humans peak?**
- Demand peaks in May–Jun–Jul–Aug–Sep; the busiest month runs 5.5× the quietest.
- **What does it cost to enter the flea repellent for humans niche?**
- Listings span $7.43–$26.58; the average listing price is $16.04 (sweet spot $15–$100). The average incumbent carries 10,926 reviews — the moat a new listing must climb.
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