---
title: "Trend — flea and tick prevention for medium dogs - Flapen"
canonical_url: "https://flapen.com/research/us/pet-supplies/flea-and-tick-prevention-for-medium-dogs/trend"
last_updated: "2026-07-21T20:57:41.374Z"
locale: en
meta:
  description: "Niche score 59/100 · $179K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 59/100 · $179K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — flea and tick prevention for medium dogs - Flapen"
---

# **flea and tick prevention for medium dogs**

**Worth a look**

Shows low returns (0.5%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 36Growth 84Conversion 81Competition 31Returns 97Price range 91Avg price 95Brand share 0Review moat 18Quality gap 84

**Returns**

**Incredible****0.5%**

return rate — above 6% kills the launch gate

**Avg price**

**Incredible****$25.17**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$12.45–$60.14**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Growth**

**Great****+82.7%**

90-day search growth — must beat 0% to launch

**Quality gap**

**Great****4.2★**

avg incumbent rating — lower means beatable quality

**Conversion**

**Great****8.6%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Okay****$179K**

$179K/yr · 83K searches

**Competition**

**Okay****66%**

top-5 click share — leaders hold, buyers still browse

**Review moat**

**Bad****17,069.5**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Bad****100%**

top-5 brand share — brand-locked demand