---
title: "Trend — fish dog treats - Flapen"
canonical_url: "https://flapen.com/research/us/pet-supplies/fish-dog-treats/trend"
last_updated: "2026-07-21T20:58:55.562Z"
locale: en
meta:
  description: "Niche score 59/100 · $462K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 59/100 · $462K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — fish dog treats - Flapen"
---

# **fish dog treats**

**Worth a look**

Shows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 58Growth 33Conversion 91Competition 50Returns 100Price range 80Avg price 86Brand share 38Review moat 55Quality gap 40

**Returns**

**Incredible****0.0%**

return rate — above 6% kills the launch gate

**Conversion**

**Great****10.9%**

search→purchase rate — share of searches ending in a sale

**Avg price**

**Great****$19.35**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$7.22–$49.35**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Market size**

**Good****$462K**

$462K/yr · 219K searches

**Review moat**

**Good****1,313.62**

avg incumbent reviews — the moat a new listing must climb

**Competition**

**Okay****55%**

top-5 click share — leaders hold, buyers still browse

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Brand share**

**Okay****82%**

top-5 brand share — brands hold most of the demand

**Growth**

**Okay****+6.8%**

90-day search growth — must beat 0% to launch