--- title: "Fi Collar Tracker for Dogs — $198K/yr Amazon US Niche (2026) - Flapen" canonical_url: "https://flapen.com/research/us/pet-supplies/fi-collar-tracker-for-dogs" last_updated: "2026-07-22T21:32:41.817Z" locale: en meta: description: "Niche score 36/100 · $198K/yr market · 218K searches/yr · $118.99 avg price. Doesn't clear our bar today. Data updated Jul 2026." "og:description": "Niche score 36/100 · $198K/yr market · 218K searches/yr · $118.99 avg price. Doesn't clear our bar today. Data updated Jul 2026." "og:title": "Fi Collar Tracker for Dogs — $198K/yr Amazon US Niche (2026) - Flapen" --- # **fi collar tracker for dogs** **Skip it** Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today. Market size 39Growth 25Conversion 10Competition 33Returns 25Price range 39Avg price 69Brand share 0Review moat 61Quality gap 95 **Quality gap** **Incredible****4.0★** avg incumbent rating — lower means beatable quality **Avg price** **Good****$118.99** avg listing price — sweet spot $15–$100 **Review moat** **Good****1,055.55** avg incumbent reviews — the moat a new listing must climb **Market size** **Okay****$198K** $198K/yr · 218K searches **Price range** **Okay****$47.41–$183.33** cheapest to priciest tracked listing — scored on the share inside $15–$100 **Competition** **Okay****65%** top-5 click share — leaders hold, buyers still browse **Growth** **Okay****+0.3%** 90-day search growth — must beat 0% to launch **Returns** **Bad****6.1%** return rate — above 6% kills the launch gate **Conversion** **Bad****0.8%** search→purchase rate — share of searches ending in a sale **Brand share** **Bad****100%** top-5 brand share — brand-locked demand According to Flapen's Amazon United States niche tracking, fi collar tracker for dogs is a $198K/yr Amazon United States market (218K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Dec. Verdict: Skip it — 36/100. Data updated Jul 16, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology) ## **fi collar tracker for dogs market data**
**Units sold / yr**
**2K–3K**
avg 0–100/product
**Revenue / yr**
**$238K–$297K**
units × avg price
**Launch success**
**—**
2 of 2 new (360d)
**Conversion rate**
**0.8%**
**Avg BSR**
**#41**
**Page quality**
**0%**
**Prime**
**90%**
**Sponsored**
**100%**
**Out of stock**
**8.7%**
**Avg brand age**
**32 months**
**Avg seller age**
**166 days**
## **Competition & brand share** The top 5 products take 65% of clicks — established leaders, but buyers still shop beyond them. **Brands** **3 **—flat **Sellers** **6** **Top-5 brand share** **100%** Top 20: 100% **Top-5 click share** **65%** Top 20: 100% **Open market** **0%** - Fi92% - Stunt Puppy6% - Tractive2% ## **Demand & seasonality** Weekly Amazon search volume, last 104 weeks — +0.3% search growth over the last 90 days. 10K6KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay Peak months: Dec · busiest ÷ quietest = 1.6× [**Open Trend **](https://flapen.com/research/us/pet-supplies/fi-collar-tracker-for-dogs/trend) ## **Top fi collar tracker for dogs search terms** - **fi collar**91K/yr+11.5%1.0% conv. - **fi dog collar**68K/yr+7.4%1.0% conv. - **fi dog tracker**14K/yr+33.2%1.6% conv. - **fi collar tracker for dogs**28K/yr-59.2%0.9% conv. - **fi tracker for dogs**6K/yr+77.3%1.6% conv. - **fi compatible dog collar series 3**5K/yr+2.6%0.1% conv. - **fi gps collar tracker for dogs**2K/yr+12.4%1.2% conv. - **fi collar series 3**2K/yr-51.2%0.8% conv. - **fi series 3 dog collar**753/yr+136.5%0.3% conv. - **fi dog collar gps tracking device**119/yr+337.5%0.0% conv. [**All search terms **](https://flapen.com/research/us/pet-supplies/fi-collar-tracker-for-dogs/search-terms) ## **Top fi collar tracker for dogs products on Amazon** Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks. 0%10%$20K20%$40K30%$59K40%$79K1001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales Beatable (≤4.3★) Contested Strong incumbent (>4.7★) All 20 tracked products in this niche — three views at once, no toggling. ### **Top sellers** by 90-day click share [1![Fi New Series 3+ Smart Dog Tracker Collar [6 Month Membership Included] GPS Tracker for Dogs with Health & Behavior Monitoring Escape Alerts Waterproof LED Apple Watch Compatible (Blue Large)](https://m.media-amazon.com/images/I/41FNbcnWlFL.jpg)**Fi New Series 3+ Smart Dog Tracker Collar \[6 Month Membership Included\] GPS Tracker for Dogs with Health & Behavior Monitoring Escape Alerts Waterproof LED Apple Watch Compatible (Blue Large)**Fi**$96.61**3.9★884 rev](https://www.amazon.com/dp/B0FHHXY7T3) [2![Fi New Series 3+ Smart Dog Tracker Collar [6 Month Membership Included] GPS Tracker for Dogs with Health & Behavior Monitoring Escape Alerts Waterproof LED Apple Watch Compatible (Pink Large)](https://m.media-amazon.com/images/I/41UoHeHXd9L.jpg)**Fi New Series 3+ Smart Dog Tracker Collar \[6 Month Membership Included\] GPS Tracker for Dogs with Health & Behavior Monitoring Escape Alerts Waterproof LED Apple Watch Compatible (Pink Large)**Fi**$96.70**3.9★884 rev](https://www.amazon.com/dp/B0FHHYQ2RC) [3![Fi Mini GPS Tracker for Dogs 6-Month Membership Included Smart Pet Tracking Collar Attachment Lightweight Virtual Fences Escape Alerts Step & Health Waterproof](https://m.media-amazon.com/images/I/41-Al2NRTJL.jpg)**Fi Mini GPS Tracker for Dogs 6-Month Membership Included Smart Pet Tracking Collar Attachment Lightweight Virtual Fences Escape Alerts Step & Health Waterproof**Fi**$96.08**3.6★136 rev](https://www.amazon.com/dp/B0FMGRT8YK) [4![Fi New Series 3+ Smart Dog Tracker Collar [12 Month Membership Included] GPS Tracker for Dogs with Health & Behavior Monitoring Escape Alerts Waterproof LED Apple Watch Compatible (Gray Large)](https://m.media-amazon.com/images/I/41YqOMpiqZL.jpg)**Fi New Series 3+ Smart Dog Tracker Collar \[12 Month Membership Included\] GPS Tracker for Dogs with Health & Behavior Monitoring Escape Alerts Waterproof LED Apple Watch Compatible (Gray Large)**Fi**$183.33**4.1★1,266 rev](https://www.amazon.com/dp/B0FH814ZSL) [5![Fi New Series 3+ Smart Dog Tracker Collar [6 Month Membership Included] GPS Tracker for Dogs with Health & Behavior Monitoring Escape Alerts Waterproof LED Apple Watch Compatible (Gray Large)](https://m.media-amazon.com/images/I/41YqOMpiqZL.jpg)**Fi New Series 3+ Smart Dog Tracker Collar \[6 Month Membership Included\] GPS Tracker for Dogs with Health & Behavior Monitoring Escape Alerts Waterproof LED Apple Watch Compatible (Gray Large)**Fi**$96.85**3.9★884 rev](https://www.amazon.com/dp/B0FHHX9CTY) **~~View all top sellers →~~** ### **Newest** by launch date [![Fi Mini GPS Tracker for Dogs 12-Month Membership Included Smart Pet Tracking Collar Attachment Lightweight Virtual Fences Escape Alerts Step & Health Waterproof](https://m.media-amazon.com/images/I/41-Al2NRTJL.jpg)**Fi Mini GPS Tracker for Dogs 12-Month Membership Included Smart Pet Tracking Collar Attachment Lightweight Virtual Fences Escape Alerts Step & Health Waterproof**Fi**$178.68**136 rev10mo ago](https://www.amazon.com/dp/B0FMHL7NM8) [![Fi Mini GPS Tracker for Dogs 6-Month Membership Included Smart Pet Tracking Collar Attachment Lightweight Virtual Fences Escape Alerts Step & Health Waterproof](https://m.media-amazon.com/images/I/41-Al2NRTJL.jpg)**Fi Mini GPS Tracker for Dogs 6-Month Membership Included Smart Pet Tracking Collar Attachment Lightweight Virtual Fences Escape Alerts Step & Health Waterproof**Fi**$96.08**136 rev12mo ago](https://www.amazon.com/dp/B0FMGRT8YK) [![Fi New Series 3+ Smart Dog Tracker Collar [6 Month Membership Included] GPS Tracker for Dogs with Health & Behavior Monitoring Escape Alerts Waterproof LED Apple Watch Compatible (Blue Large)](https://m.media-amazon.com/images/I/41FNbcnWlFL.jpg)**Fi New Series 3+ Smart Dog Tracker Collar \[6 Month Membership Included\] GPS Tracker for Dogs with Health & Behavior Monitoring Escape Alerts Waterproof LED Apple Watch Compatible (Blue Large)**Fi**$96.61**884 rev1y ago](https://www.amazon.com/dp/B0FHHXY7T3) [![Fi New Series 3+ Smart Dog Tracker Collar [6 Month Membership Included] GPS Tracker for Dogs with Health & Behavior Monitoring Escape Alerts Waterproof LED Apple Watch Compatible (Pink Large)](https://m.media-amazon.com/images/I/41UoHeHXd9L.jpg)**Fi New Series 3+ Smart Dog Tracker Collar \[6 Month Membership Included\] GPS Tracker for Dogs with Health & Behavior Monitoring Escape Alerts Waterproof LED Apple Watch Compatible (Pink Large)**Fi**$96.70**884 rev1y ago](https://www.amazon.com/dp/B0FHHYQ2RC) [![Fi New Series 3+ Smart Dog Tracker Collar [6 Month Membership Included] GPS Tracker for Dogs with Health & Behavior Monitoring Escape Alerts Waterproof LED Apple Watch Compatible (Gray Large)](https://m.media-amazon.com/images/I/41YqOMpiqZL.jpg)**Fi New Series 3+ Smart Dog Tracker Collar \[6 Month Membership Included\] GPS Tracker for Dogs with Health & Behavior Monitoring Escape Alerts Waterproof LED Apple Watch Compatible (Gray Large)**Fi**$96.85**884 rev1y ago](https://www.amazon.com/dp/B0FHHX9CTY) **~~View all new products →~~** ### **Trending** 90-day click momentum [![Fi New Series 3+ Smart Dog Tracker Collar [6 Month Membership Included] GPS Tracker for Dogs with Health & Behavior Monitoring Escape Alerts Waterproof LED Apple Watch Compatible (Blue X-Large)](https://m.media-amazon.com/images/I/41FNbcnWlFL.jpg)**Fi New Series 3+ Smart Dog Tracker Collar \[6 Month Membership Included\] GPS Tracker for Dogs with Health & Behavior Monitoring Escape Alerts Waterproof LED Apple Watch Compatible (Blue X-Large)**Fi**$96.01**3.9★**▲ 184%**](https://www.amazon.com/dp/B0FHHWZQL4) [![Tractive Smart Dog GPS Tracker | Live Pet Tracker with Virtual Fence | Vital Signs Monitoring of Heart & Respiratory Rate | Bark Monitoring | Dog Collar Attachment (Brown)](https://m.media-amazon.com/images/I/51gnV5s8GuL.jpg)**Tractive Smart Dog GPS Tracker | Live Pet Tracker with Virtual Fence | Vital Signs Monitoring of Heart & Respiratory Rate | Bark Monitoring | Dog Collar Attachment (Brown)**Tractive**$54.04**4.0★**▲ 121%**](https://www.amazon.com/dp/B0D6Z74WJY) [![Fi New Series 3+ Smart Dog Tracker Collar [6 Month Membership Included] GPS Tracker for Dogs with Health & Behavior Monitoring Escape Alerts Waterproof LED Apple Watch Compatible (Pink Small)](https://m.media-amazon.com/images/I/41UoHeHXd9L.jpg)**Fi New Series 3+ Smart Dog Tracker Collar \[6 Month Membership Included\] GPS Tracker for Dogs with Health & Behavior Monitoring Escape Alerts Waterproof LED Apple Watch Compatible (Pink Small)**Fi**$94.86**3.9★**▲ 93%**](https://www.amazon.com/dp/B0FHHZ5FN9) [![Fi New Series 3+ Smart Dog Tracker Collar [6 Month Membership Included] GPS Tracker for Dogs with Health & Behavior Monitoring Escape Alerts Waterproof LED Apple Watch Compatible (Pink Medium)](https://m.media-amazon.com/images/I/41UoHeHXd9L.jpg)**Fi New Series 3+ Smart Dog Tracker Collar \[6 Month Membership Included\] GPS Tracker for Dogs with Health & Behavior Monitoring Escape Alerts Waterproof LED Apple Watch Compatible (Pink Medium)**Fi**$95.33**3.9★**▲ 84%**](https://www.amazon.com/dp/B0FHHYX4G5) [![Fi New Series 3+ Smart Dog Tracker Collar [6 Month Membership Included] GPS Tracker for Dogs with Health & Behavior Monitoring Escape Alerts Waterproof LED Apple Watch Compatible (Gray Large)](https://m.media-amazon.com/images/I/41YqOMpiqZL.jpg)**Fi New Series 3+ Smart Dog Tracker Collar \[6 Month Membership Included\] GPS Tracker for Dogs with Health & Behavior Monitoring Escape Alerts Waterproof LED Apple Watch Compatible (Gray Large)**Fi**$96.85**3.9★**▲ 51%**](https://www.amazon.com/dp/B0FHHX9CTY) **~~View all trending →~~** ## **What buyers say about fi collar tracker for dogs** What buyers praise and complain about, mined from review topics. ### **What buyers love ** **Quality-Overall**12% *“Overall, the concept is great”* **Battery Life**11% *“Battery life is excellent”* **Value For Money**9% *“Absolutely worth every penny”* **Ease Of Use**9% *“The system is easy to use”* **Advertised Vs Actual Product**8% *“As advertised”* **Collar Quality**7% *“This collar gives me so much comfort always knowing where my dog is”* **Assembly/Installation**5% *“Easy set up”* **Size-Overall**4% *“Fit is true”* **Charging**3% *“Charge lasts forever as Ive only charged it once in 2 months”* **Durability**3% *“is extremely durable”* ### **What buyers complain about ** **Connectivity-Overall**14% *“Would not stay connected”* **Value For Money**12% *“Horrid pricing”* **Battery Life**10% *“Poor battery life”* **Functionality-Overall**8% *“Does not work”* **Durability**6% *“Stopped working after a few months”* **Size-Overall**6% *“None will fit around his neck”* **Ease Of Use**6% *“Impossible to Use”* **GPS**4% *“The GPS tracking just doesnt work”* **Advertised Vs Actual Product**4% *“Not as advertised”* **Quality-Overall**4% *“The unit was cheap”* ### **Top return reasons ** **Size-Overall**39% **Functionality-Overall**12% **Advertised Vs Actual Product**10% **Connectivity-Overall**9% **Value For Money**5% **Weight Heavy**4% **Charging**4% **GPS**3% **Battery Life**3% **Compatibility-Overall**3% ## **Common questions**
**Is fi collar tracker for dogs profitable to sell on Amazon United States?**
The niche generates $198K/yr across 20 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is +0.3%. Flapen's verdict: Skip it (36/100).
**How competitive is the fi collar tracker for dogs niche?**
3 brands and 6 sellers compete. The top 5 products take 65% of clicks and top 5 brands hold 100% of demand.
**What do buyers complain about in fi collar tracker for dogs?**
Top complaints mined from reviews: Connectivity-Overall, Value For Money, Battery Life. The return rate is 6.1% — above our launch gate.
**When does demand for fi collar tracker for dogs peak?**
Demand peaks in Dec; the busiest month runs 1.6× the quietest.
**What does it cost to enter the fi collar tracker for dogs niche?**
Listings span $47.41–$183.33; the average listing price is $118.99 (sweet spot $15–$100). The average incumbent carries 1,056 reviews — the moat a new listing must climb.
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