---
title: "Dried Crickets — $611K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/pet-supplies/dried-crickets"
last_updated: "2026-07-21T17:37:07.496Z"
locale: en
meta:
description: "Niche score 60/100 · $611K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 60/100 · $611K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Dried Crickets — $611K/yr Amazon US Niche (2026) - Flapen"
---
# **dried crickets**
**Worth a look**
Shows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 65Growth 30Conversion 97Competition 65Returns 100Price range 60Avg price 40Brand share 36Review moat 52Quality gap 57
**Returns**
**Incredible****0.0%**
return rate — above 6% kills the launch gate
**Conversion**
**Incredible****14.7%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Good****$611K**
$611K/yr · 384K searches
**Competition**
**Good****46%**
top-5 click share — leaders hold, buyers still browse
**Price range**
**Good****$2.37–$33.68**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Good****1,418.29**
avg incumbent reviews — the moat a new listing must climb
**Avg price**
**Okay****$10.85**
avg listing price — sweet spot $15–$100
**Brand share**
**Okay****83%**
top-5 brand share — brands hold most of the demand
**Growth**
**Okay****+4.3%**
90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, dried crickets is a $611K/yr Amazon United States market (384K searches/yr). The top 5 brands hold 83% of demand. Demand peaks in Jun–Jul–Aug–Sep. Verdict: Worth a look — 60/100.
Data updated Jul 17, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **dried crickets market data**
- **Units sold / yr**
- **50K–60K**
- avg 1,000–1,250/product
- **Revenue / yr**
- **$543K–$651K**
- units × avg price
- **Launch success**
- **—**
- 0 of 0 new (360d)
- **Conversion rate**
- **14.7%**
- **Avg BSR**
- **#135**
- **Page quality**
- **0%**
- **Prime**
- **94%**
- **Sponsored**
- **45%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **54 months**
- **Avg seller age**
- **164 days**
## **Competition & brand share**
The top 5 products take 46% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**12 **▼falling
**Sellers**
**44**
**Top-5 brand share**
**83%**
Top 20: 100%
**Top-5 click share**
**46%**
Top 20: 87%
**Open market**
**13%**
- Fluker's67% - Nature Zone4% - Entopropet4% - Classic Flock4% - Zilla4% - Zoo Med4% - Open — no brand owns it (6 brands, 13%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +4.3% search growth over the last 90 days.
8K6KSpike '24Spike '25Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Jun, Jul, Aug, Sep · busiest ÷ quietest = 7.2×
[**Open Trend **](https://flapen.com/research/us/pet-supplies/dried-crickets/trend)
## **Top dried crickets search terms**
- **bearded dragon food**257K/yr-0.1%12.4% conv. - **lizard food**28K/yr+35.5%7.1% conv. - **dried crickets**14K/yr+24.4%5.1% conv. - **reptile food**17K/yr-1.0%2.9% conv. - **freeze dried crickets**12K/yr+43.3%10.5% conv. - **flukers bearded dragon food**12K/yr+9.0%16.2% conv. - **bearded dragon treats**9K/yr-7.1%6.7% conv. - **crickets for chickens**6K/yr-3.7%4.7% conv. - **juvenile bearded dragon food**5K/yr+7.3%7.5% conv. - **baby bearded dragon food**4K/yr-1.5%7.8% conv. [**All search terms **](https://flapen.com/research/us/pet-supplies/dried-crickets/search-terms)
## **Top dried crickets products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%$24K8%$49K12%$73K16%$98K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 31 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Flukers Bearded Dragon Medley Treat Food 3.2-Ounce (72023)**Fluker's**$9.82**4.7★5,583 rev](https://www.amazon.com/dp/B01N7RY3X6) [2**Flukers Grub Bag Calcium Fortified Treats All Natural Omnivore Blend Packed with Protein Fruits and Vegetables for Bearded Dragons and Reptiles 4 oz**Fluker's**$6.78**4.6★610 rev](https://www.amazon.com/dp/B0C9RR7G7Y) [3**Flukers Buffet Blend Adult Bearded Dragon Veggie Variety Diet 7 oz**Fluker's**$10.02**4.6★2,563 rev](https://www.amazon.com/dp/B07GS1JL28) [4**Flukers Grub Bag All Natural Calcium Fortified Mealworm Treats Packed with Protein Rich in Nutrients A Reptile Favorite 3 oz**Fluker's**$6.99**4.7★544 rev](https://www.amazon.com/dp/B0C9RKY51D) [5**Nature Zone Bearded Dragon Bites Soft Moist Food 9-Ounce**Nature Zone**$10.03**4.4★947 rev](https://www.amazon.com/dp/B000NGPMW2)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**JADINGSFARM Freeze Dried Crickets 4.5 Oz High Protein Freeze Dried Crickets Food for Reptiles Bearded Dragons Lizards Geckos Birds Fish Hedgehogs Bearded Dragon Food**JADINGSFARM**$18.05**75 rev1y ago](https://www.amazon.com/dp/B0DCG52N26) [**Entopropet Dried Mealworms and Dried Crickets - Higher in Calcium and Richer in Protein-A Premium Medley Treat Food for Bearded Dragons Turtles Birds & Tropical Fish 5oz**Entopropet**$13.88**176 rev1y ago](https://www.amazon.com/dp/B0DHJJXHM7) [**Entopropet Dried Mealworms and Dried Crickets - Higher in Calcium and Richer in Protein-A Premium Medley Treat Food for Bearded Dragons Turtle Birds & Tropical Fish 3oz**Entopropet**$11.49**176 rev1y ago](https://www.amazon.com/dp/B0DHGZ2V67) [**Zilla Pet Reptile Herbivore Food Medley Diet 4 oz**Zilla**$5.39**200 rev1y ago](https://www.amazon.com/dp/B0DBPNHL7L) [**Dubia Roaches 24 Count Medium Hornworms Live Perfect Caterpillar Food for Bearded Dragons Geckos Turtles Frogs High Water Content Ensuring Optimal Nutrition & Hydration**Dubia Roaches**$10.36**417 rev2y ago](https://www.amazon.com/dp/B0D6HKYYWZ)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Dubia Roaches 24 Count Medium Hornworms Live Perfect Caterpillar Food for Bearded Dragons Geckos Turtles Frogs High Water Content Ensuring Optimal Nutrition & Hydration**Dubia Roaches**$10.36**4.1★**▲ 295%**](https://www.amazon.com/dp/B0D6HKYYWZ) [**Flukers Gourmet Canned Food for Reptiles Fish Birds and Small Animals Crickets 1.2 oz**Fluker's**$3.83**3.9★**▲ 65%**](https://www.amazon.com/dp/B000YFGS52) [**Classic Flock 3.5oz Freeze-Dried Cricket High Protein Reptile & Amphibian Food for Healthy PetsSuitable for Birds Fish Hedgehogs Bearded Dragons Lizards**Classic Flock**$11.85**4.4★**▲ 50%**](https://www.amazon.com/dp/B0CLDCC23K) [**Flukers Buffet Blend Adult Bearded Dragon Veggie Variety Diet 7 oz**Fluker's**$10.02**4.6★**▲ 46%**](https://www.amazon.com/dp/B07GS1JL28) [**Flukers Grub Bag Calcium Fortified Treats All Natural Omnivore Blend Packed with Protein Fruits and Vegetables for Bearded Dragons and Reptiles 4 oz**Fluker's**$6.78**4.6★**▲ 39%**](https://www.amazon.com/dp/B0C9RR7G7Y)
**~~View all trending →~~**
## **What buyers say about dried crickets**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**18%
*“Great quality worms”*
**Taste-Overall**14%
*“Perfect treat”*
**Size-Overall**13%
*“Perfect size”*
**Value For Money**11%
*“Very affordable price”*
**Pet Friendly**11%
*“Great for your birds”*
**Ease Of Use**6%
*“Very easy to use”*
**Smell**5%
*“There is no odors”*
**Advertised Vs Actual Product**4%
*“As promised”*
**Freshness**4%
*“Always fresh and in a resealable bag to store”*
**Color**3%
*“My dragons love these the color attracts them”*
### **What buyers complain about **
**Smell**22%
*“Smells weird”*
**Size-Overall**22%
*“These AND the roaches were tiny”*
**Durability**9%
*“Molded after 3 days :”*
**Value For Money**7%
*“it is too expensive for what you get”*
**Moist/Dry**5%
*“They arent dried”*
**Contamination**4%
*“Dead beetles after eating product”*
**Ease Of Cleaning**4%
*“pretty messy so be careful to clean up asap”*
**Taste-Overall**3%
*“Not Tasty”*
**Stale/Rotten/Spoiled**3%
*“Some of them dead”*
**Hard Feel**2%
*“Too hard for mine beardie”*
### **Top return reasons **
**Size-Overall**35%
**Smell**15%
**Hard Feel**12%
**Instructions/User Manual/Troubleshooting**6%
**Ingredients-Overall**6%
**Ease Of Chewing/Swallowing**6%
**Durability**6%
**Advertised Vs Actual Product**6%
**Escape Proof**6%
**Stale/Rotten/Spoiled**3%
## **Common questions**
- **Is dried crickets profitable to sell on Amazon United States?**
- The niche generates $611K/yr across 31 tracked products. 90-day search growth is +4.3%. Flapen's verdict: Worth a look (60/100).
- **How competitive is the dried crickets niche?**
- 12 brands and 44 sellers compete. The top 5 products take 46% of clicks and top 5 brands hold 83% of demand.
- **What do buyers complain about in dried crickets?**
- Top complaints mined from reviews: Smell, Size-Overall, Durability. The return rate is 0.0%.
- **When does demand for dried crickets peak?**
- Demand peaks in Jun–Jul–Aug–Sep; the busiest month runs 7.2× the quietest.
- **What does it cost to enter the dried crickets niche?**
- Listings span $2.37–$33.68; the average listing price is $10.85 (sweet spot $15–$100). The average incumbent carries 1,418 reviews — the moat a new listing must climb.
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