---
title: "Reviews — dog hot spot ointment - Flapen"
canonical_url: "https://flapen.com/research/us/pet-supplies/dog-hot-spot-ointment/reviews"
last_updated: "2026-07-21T20:10:46.035Z"
locale: en
meta:
  description: "Niche score 54/100 · $83K/yr market · 25K searches/yr. A concentrated shelf (top 5 take 80% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 54/100 · $83K/yr market · 25K searches/yr. A concentrated shelf (top 5 take 80% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Reviews — dog hot spot ointment - Flapen"
---

# **dog hot spot ointment**

**Worth a look**

Shows searches that convert (19.0% search→purchase), but a concentrated shelf (top 5 take 80% of clicks) keeps it on the watch list.

Market size 21Growth 91Conversion 99Competition 17Returns 93Price range 54Avg price 81Brand share 28Review moat 22Quality gap 45

**Conversion**

**Incredible****19.0%**

search→purchase rate — share of searches ending in a sale

**Returns**

**Great****1.1%**

return rate — above 6% kills the launch gate

**Growth**

**Great****+99.5%**

90-day search growth — must beat 0% to launch

**Avg price**

**Great****$17.55**

avg listing price — sweet spot $15–$100

**Price range**

**Good****$7.12–$24.28**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Brand share**

**Okay****88%**

top-5 brand share — brands hold most of the demand

**Review moat**

**Bad****9,197.31**

avg incumbent reviews — the moat a new listing must climb

**Market size**

**Bad****$83K**

$83K/yr · 25K searches

**Competition**

**Bad****80%**

top-5 click share — a locked-up shelf