---
title: "Search terms — dog door - Flapen"
canonical_url: "https://flapen.com/research/us/pet-supplies/dog-door/search-terms"
last_updated: "2026-07-21T22:00:58.616Z"
locale: en
meta:
  description: "Niche score 46/100 · $3.2M/yr market · 2.3M searches/yr · $79.32 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 46/100 · $3.2M/yr market · 2.3M searches/yr · $79.32 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Search terms — dog door - Flapen"
---

# **dog door**

**Skip it**

High returns (7.4%) — this niche doesn't clear our bar today.

Market size 96Growth 23Conversion 22Competition 47Returns 19Price range 48Avg price 83Brand share 38Review moat 24Quality gap 57

**Market size**

**Incredible****$3.2M**

$3.2M/yr · 2.3M searches

**Avg price**

**Great****$79.32**

avg listing price — sweet spot $15–$100

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Price range**

**Okay****$11.49–$189.52**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Competition**

**Okay****57%**

top-5 click share — leaders hold, buyers still browse

**Brand share**

**Okay****82%**

top-5 brand share — brands hold most of the demand

**Review moat**

**Bad****5,671.92**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Bad****-3.2%**

90-day search growth — must beat 0% to launch

**Conversion**

**Bad****1.8%**

search→purchase rate — share of searches ending in a sale

**Returns**

**Bad****7.4%**

return rate — above 6% kills the launch gate