---
title: "Products — dog digging deterrent - Flapen"
canonical_url: "https://flapen.com/research/us/pet-supplies/dog-digging-deterrent/products"
last_updated: "2026-07-21T20:26:08.468Z"
locale: en
meta:
  description: "Niche score 53/100 · $174K/yr market · 193K searches/yr · $37.04 avg price. Soft demand (-10.6% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 53/100 · $174K/yr market · 193K searches/yr · $37.04 avg price. Soft demand (-10.6% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Products — dog digging deterrent - Flapen"
---

# **dog digging deterrent**

**Worth a look**

Shows beatable incumbent ratings (3.7★), but soft demand (-10.6% this quarter) keeps it on the watch list.

Market size 36Growth 20Conversion 31Competition 39Returns 89Price range 95Avg price 95Brand share 54Review moat 46Quality gap 98

**Quality gap**

**Incredible****3.7★**

avg incumbent rating — lower means beatable quality

**Avg price**

**Incredible****$37.04**

avg listing price — sweet spot $15–$100

**Price range**

**Incredible****$19.89–$92.62**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Returns**

**Great****1.3%**

return rate — above 6% kills the launch gate

**Brand share**

**Good****72%**

top-5 brand share — brands hold most of the demand

**Review moat**

**Okay****1,872.5**

avg incumbent reviews — the moat a new listing must climb

**Competition**

**Okay****61%**

top-5 click share — leaders hold, buyers still browse

**Market size**

**Okay****$174K**

$174K/yr · 193K searches

**Conversion**

**Okay****2.4%**

search→purchase rate — share of searches ending in a sale

**Growth**

**Bad****-10.6%**

90-day search growth — must beat 0% to launch