---
title: "Reviews — dog crate floor protector - Flapen"
canonical_url: "https://flapen.com/research/us/pet-supplies/dog-crate-floor-protector/reviews"
last_updated: "2026-07-21T20:49:49.461Z"
locale: en
meta:
  description: "Niche score 51/100 · $61K/yr market · 132K searches/yr · $21.20 avg price. A small market ($61K/yr) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 51/100 · $61K/yr market · 132K searches/yr · $21.20 avg price. A small market ($61K/yr) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Reviews — dog crate floor protector - Flapen"
---

# **dog crate floor protector**

**Worth a look**

Shows a sweet-spot price point ($21.20 avg), but a small market ($61K/yr) keeps it on the watch list.

Market size 15Growth 24Conversion 27Competition 70Returns 55Price range 79Avg price 91Brand share 80Review moat 47Quality gap 81

**Avg price**

**Great****$21.20**

avg listing price — sweet spot $15–$100

**Quality gap**

**Great****4.2★**

avg incumbent rating — lower means beatable quality

**Brand share**

**Great****55%**

top-5 brand share — no brand owns this niche

**Price range**

**Great****$9.26–$38.27**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Competition**

**Good****43%**

top-5 click share — leaders hold, buyers still browse

**Returns**

**Good****2.8%**

return rate — above 6% kills the launch gate

**Review moat**

**Okay****1,830.89**

avg incumbent reviews — the moat a new listing must climb

**Conversion**

**Okay****2.2%**

search→purchase rate — share of searches ending in a sale

**Growth**

**Bad****-1.8%**

90-day search growth — must beat 0% to launch

**Market size**

**Bad****$61K**

$61K/yr · 132K searches