---
title: "Search terms — dog allergy relief - Flapen"
canonical_url: "https://flapen.com/research/us/pet-supplies/dog-allergy-relief/search-terms"
last_updated: "2026-07-21T09:48:04.574Z"
locale: en
meta:
  description: "dog allergy relief clears our launch bar: a $5.4M/yr market growing +23.8% this quarter with returns at 0.3%. Data updated Jul 2026."
  "og:description": "dog allergy relief clears our launch bar: a $5.4M/yr market growing +23.8% this quarter with returns at 0.3%. Data updated Jul 2026."
  "og:title": "Search terms — dog allergy relief - Flapen"
---

# **dog allergy relief**

**Launch it**

A $5.4M/yr market growing +23.8% this quarter with returns at 0.3% — clears our launch bar.

Market size 98Growth 52Conversion 82Competition 77Returns 99Price range 86Avg price 95Brand share 85Review moat 21Quality gap 76

**Returns**

**Incredible****0.3%**

return rate — above 6% kills the launch gate

**Market size**

**Incredible****$5.4M**

$5.4M/yr · 2.4M searches

**Avg price**

**Incredible****$25.30**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$4.75–$93.51**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Brand share**

**Great****50%**

top-5 brand share — no brand owns this niche

**Conversion**

**Great****8.8%**

search→purchase rate — share of searches ending in a sale

**Competition**

**Great****38%**

top-5 click share — an open shelf

**Quality gap**

**Great****4.3★**

avg incumbent rating — lower means beatable quality

**Growth**

**Good****+23.8%**

90-day search growth — must beat 0% to launch

**Review moat**

**Bad****11,396.79**

avg incumbent reviews — the moat a new listing must climb