---
title: "Search terms — custom dog shirt - Flapen"
canonical_url: "https://flapen.com/research/us/pet-supplies/custom-dog-shirt/search-terms"
last_updated: "2026-07-21T22:03:35.655Z"
locale: en
meta:
  description: "Niche score 54/100 · $30K/yr market · 82K searches/yr · $18.28 avg price. A small market ($30K/yr) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 54/100 · $30K/yr market · 82K searches/yr · $18.28 avg price. A small market ($30K/yr) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — custom dog shirt - Flapen"
---

# **custom dog shirt**

**Worth a look**

Shows a thin review moat (229 avg reviews), but a small market ($30K/yr) keeps it on the watch list.

Market size 7Growth 51Conversion 25Competition 73Returns 58Price range 67Avg price 83Brand share 76Review moat 89Quality gap 70

**Review moat**

**Great****228.69**

avg incumbent reviews — the moat a new listing must climb

**Avg price**

**Great****$18.28**

avg listing price — sweet spot $15–$100

**Brand share**

**Great****59%**

top-5 brand share — no brand owns this niche

**Competition**

**Good****41%**

top-5 click share — leaders hold, buyers still browse

**Quality gap**

**Good****4.3★**

avg incumbent rating — lower means beatable quality

**Price range**

**Good****$5.86–$33.18**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Returns**

**Good****2.7%**

return rate — above 6% kills the launch gate

**Growth**

**Good****+21.3%**

90-day search growth — must beat 0% to launch

**Conversion**

**Bad****2.0%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Bad****$30K**

$30K/yr · 82K searches