---
title: "Trend — collagen chews - Flapen"
canonical_url: "https://flapen.com/research/us/pet-supplies/collagen-chews/trend"
last_updated: "2026-07-21T20:06:38.408Z"
locale: en
meta:
  description: "Niche score 54/100 · $69K/yr market · 43K searches/yr · $18.98 avg price. A small market ($69K/yr) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 54/100 · $69K/yr market · 43K searches/yr · $18.98 avg price. A small market ($69K/yr) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — collagen chews - Flapen"
---

# **collagen chews**

**Worth a look**

Shows low returns (0.1%), but a small market ($69K/yr) keeps it on the watch list.

Market size 17Growth 21Conversion 81Competition 64Returns 100Price range 70Avg price 85Brand share 61Review moat 30Quality gap 50

**Returns**

**Incredible****0.1%**

return rate — above 6% kills the launch gate

**Avg price**

**Great****$18.98**

avg listing price — sweet spot $15–$100

**Conversion**

**Great****8.5%**

search→purchase rate — share of searches ending in a sale

**Price range**

**Good****$4.21–$40.55**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Competition**

**Good****47%**

top-5 click share — leaders hold, buyers still browse

**Brand share**

**Good****68%**

top-5 brand share — brands hold most of the demand

**Quality gap**

**Good****4.5★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Okay****3,494.43**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Bad****-7.2%**

90-day search growth — must beat 0% to launch

**Market size**

**Bad****$69K**

$69K/yr · 43K searches