---
title: "Chicken Wrapped Sweet Potato Dog Treats — $181K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/pet-supplies/chicken-wrapped-sweet-potato-dog-treats"
last_updated: "2026-07-21T17:19:56.835Z"
locale: en
meta:
description: "Niche score 51/100 · $181K/yr market · 56K searches/yr. A concentrated shelf (top 5 take 79% of clicks) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 51/100 · $181K/yr market · 56K searches/yr. A concentrated shelf (top 5 take 79% of clicks) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Chicken Wrapped Sweet Potato Dog Treats — $181K/yr Amazon US Niche (2026) - Flapen"
---
# **chicken wrapped sweet potato dog treats**
**Worth a look**
Shows low returns (0.0%), but a concentrated shelf (top 5 take 79% of clicks) keeps it on the watch list.
Market size 37Growth 38Conversion 97Competition 17Returns 100Price range 83Avg price 92Brand share 39Review moat 45Quality gap 24
**Returns**
**Incredible****0.0%**
return rate — above 6% kills the launch gate
**Conversion**
**Incredible****14.8%**
search→purchase rate — share of searches ending in a sale
**Avg price**
**Great****$21.69**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$11.57–$34.96**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Review moat**
**Okay****1,990.67**
avg incumbent reviews — the moat a new listing must climb
**Brand share**
**Okay****82%**
top-5 brand share — brands hold most of the demand
**Growth**
**Okay****+10.3%**
90-day search growth — must beat 0% to launch
**Market size**
**Okay****$181K**
$181K/yr · 56K searches
**Quality gap**
**Bad****4.6★**
avg incumbent rating — lower means beatable quality
**Competition**
**Bad****79%**
top-5 click share — a locked-up shelf
According to Flapen's Amazon United States niche tracking, chicken wrapped sweet potato dog treats is a $181K/yr Amazon United States market (56K searches/yr). The top 5 brands hold 82% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Worth a look — 51/100.
Data updated Jul 17, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **chicken wrapped sweet potato dog treats market data**
- **Units sold / yr**
- **8K–10K**
- avg 500–750/product
- **Revenue / yr**
- **$174K–$217K**
- units × avg price
- **Launch success**
- **—**
- 1 of 1 new (360d)
- **Conversion rate**
- **14.8%**
- **Avg BSR**
- **#265**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **83%**
- **Out of stock**
- **5.3%**
- **Avg brand age**
- **73 months**
- **Avg seller age**
- **139 days**
## **Competition & brand share**
The top 5 products capture 79% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**11 **—flat
**Sellers**
**72**
**Top-5 brand share**
**82%**
Top 20: 100%
**Top-5 click share**
**79%**
Top 20: 100%
**Open market**
**13%**
- Pur Luv32% - HEALTHFULS20% - Beloved Pets15% - MON2SUN8% - Amazon Brand - Solimo6% - Golden Rewards6% - Open — no brand owns it (5 brands, 13%)
## **Demand & seasonality**
Weekly Amazon search volume, last 100 weeks — +10.3% search growth over the last 90 days.
3K2KSpike '24Prime Day '25Spike '25Spike '26 seasonDecMarJunAugNovMarMay
Peak months: Oct, Nov, Dec · busiest ÷ quietest = 2.2×
[**Open Trend **](https://flapen.com/research/us/pet-supplies/chicken-wrapped-sweet-potato-dog-treats/trend)
## **Top chicken wrapped sweet potato dog treats search terms**
- **chicken wrapped sweet potato dog treats**15K/yr+0.1%12.5% conv. - **chicken and sweet potato dog treats**8K/yr+22.2%8.8% conv. - **dog treats sweet potato wrapped**8K/yr+15.4%11.7% conv. - **chicken sweet potato dog treats**7K/yr+22.6%10.4% conv. - **sweet potato chicken dog treats**6K/yr+17.0%10.6% conv. - **sweet potato and chicken dog treats**5K/yr+28.7%8.9% conv. - **beloved pets**4K/yr+1.3%0.9% conv. - **beloved pets dog treats**3K/yr-21.2%5.0% conv. [**All search terms **](https://flapen.com/research/us/pet-supplies/chicken-wrapped-sweet-potato-dog-treats/search-terms)
## **Top chicken wrapped sweet potato dog treats products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$18K20%$36K30%$54K40%$73K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 12 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Pur Luv Chicken Wrapped Sweet Potato Dog Treats Rawhide Free Jerky Wraps Made with Real Chicken 16 Oz Healthy Easily Digestible Long Lasting High Protein Treat Satisfies Dogs Urge to Chew**Pur Luv**$13.34**4.6★8,436 rev](https://www.amazon.com/dp/B08P2DP1J8) [2**Healthfuls Chicken Wrapped Sweet Potato Dog Treats 16oz**HEALTHFULS**$12.22**4.6★2,019 rev](https://www.amazon.com/dp/B0085YZH42) [3**Beloved Pets Sweet Potato Dog Treats & Healthy Chicken Chews 10.6 Oz - Puppy Snacks & Soft Bones for Large Medium & Small Breeds - Natural Dog Food & Grain-Free Rawhide-Free Training Jerky Wraps**Beloved Pets**$14.91**4.6★2,864 rev](https://www.amazon.com/dp/B0B82ZGT66) [4**MON2SUN Chicken Wrapped Sweet Potato Dog Treats for All Breeds Rawhide-Free Soft Chews for Training No Artificial Colors 25 oz**MON2SUN**$22.80**4.6★2,801 rev](https://www.amazon.com/dp/B08C7JFGJG) [5**Amazon Brand - Solimo Sweet Potato & Chicken Jerky Dog Treats 2 pounds**Amazon Brand - Solimo**$21.72**4.5★3,156 rev](https://www.amazon.com/dp/B07F2QS1WJ)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**LILSNOOTS Chicken Wrapped Sweet Potato Dog Treats Rawhide Free Chicken Jerky Training Treats for Dogs Limited Ingredient Grain Gluten Free Low Fat High Protein with Taurine 10.6 oz**LILSNOOTS**$11.57**62 rev11mo ago](https://www.amazon.com/dp/B0FMJC9SM7) [**Gazeupon Dog Treats Chicken Wrapped Sweet Potato Healthy Training Snacks for Dogs w/Glucosamine Chondroitin Rawhide Free**gazeupon**$17.47**203 rev1y ago](https://www.amazon.com/dp/B0DDP76G6M) [**Sweet Potato Jerky Chicken Wraps - Dog Treats Human Grade - Grain Free Organic Meat - All Natural High Protein Dried Strips - Best Chews for Small & Large Dogs - Bulk Soft Pack Made for USA 24 Oz**Beloved Pets**$23.78**113 rev2y ago](https://www.amazon.com/dp/B0CN993R6S) [**Beloved Pets Sweet Potato Dog Treats & Healthy Chicken Chews 10.6 Oz - Puppy Snacks & Soft Bones for Large Medium & Small Breeds - Natural Dog Food & Grain-Free Rawhide-Free Training Jerky Wraps**Beloved Pets**$14.91**2,864 rev3y ago](https://www.amazon.com/dp/B0B82ZGT66) [**Pur Luv Chicken Wrapped Sweet Potato Dog Treats Rawhide Free Jerky Wraps Made with Real Chicken 16 Oz Healthy Easily Digestible Long Lasting High Protein Treat Satisfies Dogs Urge to Chew**Pur Luv**$13.34**8,436 rev5y ago](https://www.amazon.com/dp/B08P2DP1J8)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Golden Rewards 16 oz Sweet Potato Chicken (Pack of 2)**Golden Rewards**$34.96**4.7★**▲ 44%**](https://www.amazon.com/dp/B07N56HWG7) [**Gazeupon Dog Treats Chicken Wrapped Sweet Potato Healthy Training Snacks for Dogs w/Glucosamine Chondroitin Rawhide Free**gazeupon**$17.47**4.5★**▲ 40%**](https://www.amazon.com/dp/B0DDP76G6M) [**LILSNOOTS Chicken Wrapped Sweet Potato Dog Treats Rawhide Free Chicken Jerky Training Treats for Dogs Limited Ingredient Grain Gluten Free Low Fat High Protein with Taurine 10.6 oz**LILSNOOTS**$11.57**4.6★**▲ 30%**](https://www.amazon.com/dp/B0FMJC9SM7) [**Cadet Gourmet Sweet Potato & Chicken Dog Treats Wraps - Healthy & Natural Chicken & Sweet Potato Dog Training Treats for Small & Large Breeds - Inspected & Tested in USA (28 oz.)**Cadet**$26.11**4.6★**▲ 18%**](https://www.amazon.com/dp/B00HFTHID6) [**Healthfuls Chicken Wrapped Sweet Potato Dog Treats 16oz**HEALTHFULS**$12.22**4.6★**▲ 10%**](https://www.amazon.com/dp/B0085YZH42)
**~~View all trending →~~**
## **What buyers say about chicken wrapped sweet potato dog treats**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Pet Friendly**49%
*“Dog Loves it”*
**Taste-Overall**11%
*“Great snack”*
**Value For Money**6%
*“well worth the price”*
**Quality-Overall**6%
*“The build quality of these treats is exceptional”*
**Ease Of Chewing/Swallowing**3%
*“Its great for chewing for their teeth”*
**Fun/Entertainment Experience**3%
*“My baby loves his treats”*
**Size-Overall**3%
*“Good size”*
**Ingredients-Overall**3%
*“Healthy ingredients”*
**Smell**2%
*“No off-putting odor”*
**Freshness**2%
*“Fresh and delicious”*
### **What buyers complain about **
**Size-Overall**12%
*“Small portion”*
**Value For Money**9%
*“Slightly overpriced”*
**Indigestion**9%
*“Vomiting and Diarrhea”*
**Hard Feel**8%
*“Hard as a rock”*
**Moist/Dry**6%
*“Was very dry”*
**Ease Of Chewing/Swallowing**6%
*“Too hard to chew”*
**Stale/Rotten/Spoiled**6%
*“Mold”*
**Smell**4%
*“they have a strange smell to them”*
**Ingredients-Overall**4%
*“what a cheap bunch of filler”*
**Quality-Overall**3%
*“ONLY bad part”*
### **Top return reasons **
**Hard Feel**16%
**Size-Overall**15%
**Smell**13%
**Value For Money**13%
**Indigestion**5%
**Ingredients-Overall**5%
**Advertised Vs Actual Product**5%
**Ease Of Chewing/Swallowing**5%
**Quality-Overall**4%
**Certifications**3%
## **Common questions**
- **Is chicken wrapped sweet potato dog treats profitable to sell on Amazon United States?**
- The niche generates $181K/yr across 12 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +10.3%. Flapen's verdict: Worth a look (51/100).
- **How competitive is the chicken wrapped sweet potato dog treats niche?**
- 11 brands and 72 sellers compete. The top 5 products take 79% of clicks and top 5 brands hold 82% of demand.
- **What do buyers complain about in chicken wrapped sweet potato dog treats?**
- Top complaints mined from reviews: Size-Overall, Value For Money, Indigestion. The return rate is 0.0%.
- **When does demand for chicken wrapped sweet potato dog treats peak?**
- Demand peaks in Oct–Nov–Dec; the busiest month runs 2.2× the quietest.
- **What does it cost to enter the chicken wrapped sweet potato dog treats niche?**
- Listings span $11.57–$34.96; the average listing price is $21.69 (sweet spot $15–$100). The average incumbent carries 1,991 reviews — the moat a new listing must climb.
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