---
title: "Chicken Liver Dog Treats — $33K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/pet-supplies/chicken-liver-dog-treats"
last_updated: "2026-07-21T19:39:56.686Z"
locale: en
meta:
description: "Niche score 52/100 · $33K/yr market · 18K searches/yr · $14.74 avg price. A small market ($33K/yr) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 52/100 · $33K/yr market · 18K searches/yr · $14.74 avg price. A small market ($33K/yr) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Chicken Liver Dog Treats — $33K/yr Amazon US Niche (2026) - Flapen"
---
# **chicken liver dog treats**
**Worth a look**
Shows low returns (0.0%), but a small market ($33K/yr) keeps it on the watch list.
Market size 8Growth 30Conversion 95Competition 55Returns 100Price range 67Avg price 73Brand share 52Review moat 38Quality gap 43
**Returns**
**Incredible****0.0%**
return rate — above 6% kills the launch gate
**Conversion**
**Incredible****12.0%**
search→purchase rate — share of searches ending in a sale
**Avg price**
**Good****$14.74**
avg listing price — sweet spot $15–$100
**Price range**
**Good****$5.83–$33.96**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Competition**
**Good****52%**
top-5 click share — leaders hold, buyers still browse
**Brand share**
**Good****74%**
top-5 brand share — brands hold most of the demand
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Okay****2,663.41**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Okay****+4.4%**
90-day search growth — must beat 0% to launch
**Market size**
**Bad****$33K**
$33K/yr · 18K searches
According to Flapen's Amazon United States niche tracking, chicken liver dog treats is a $33K/yr Amazon United States market (18K searches/yr). The top 5 brands hold 74% of demand. Verdict: Worth a look — 52/100.
Data updated Jul 17, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **chicken liver dog treats market data**
- **Units sold / yr**
- **2K–3K**
- avg 0–100/product
- **Revenue / yr**
- **$29K–$37K**
- units × avg price
- **Launch success**
- **29%**
- 2 of 7 new (360d)
- **Conversion rate**
- **12.0%**
- **Avg BSR**
- **#406**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **81%**
- **Out of stock**
- **3.5%**
- **Avg brand age**
- **76 months**
- **Avg seller age**
- **141 days**
## **Competition & brand share**
The top 5 products take 52% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**17 **▲rising
**Sellers**
**94**
**Top-5 brand share**
**74%**
Top 20: 100%
**Top-5 click share**
**52%**
Top 20: 93%
**Open market**
**22%**
- Stewart45% - Vital Essentials11% - Pawaura8% - Shepherd Boy Farms6% - LILSNOOTS5% - PAWUP4%
## **Demand & seasonality**
Weekly Amazon search volume, last 101 weeks — +4.4% search growth over the last 90 days.
500300Spike '24Black Friday '24Spike '25Prime Day '25Black Friday '25Spike '26 seasonDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.3×
[**Open Trend **](https://flapen.com/research/us/pet-supplies/chicken-liver-dog-treats/trend)
## **Top chicken liver dog treats search terms**
- **chicken liver dog treats**12K/yr+1.3%8.8% conv. - **freeze dried chicken liver**5K/yr+6.5%5.7% conv. - **stewarts chicken liver dog treats freeze dried**1K/yr+22.0%21.4% conv. [**All search terms **](https://flapen.com/research/us/pet-supplies/chicken-liver-dog-treats/search-terms)
## **Top chicken liver dog treats products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%$2K10%$3K15%$5K20%$7K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 27 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Stewart Freeze Dried Dog Treats 100% Chicken Liver 3 oz Tub**Stewart**$7.46**4.3★4,177 rev](https://www.amazon.com/dp/B001B4X7L8) [2**Stewart Freeze Dried Dog Treats 100% Chicken Liver 16.8 oz Tub**Stewart**$28.58**4.3★4,177 rev](https://www.amazon.com/dp/B0762Q56P3) [3**Pawaura Freeze-Dried Chicken Liver Treats for Dogs & Cats (1.1lb) Value Tub Single Ingredient High-Protein Grain-Free Natural Snack Perfect for Training Rewarding or Meal Topper**Pawaura**$25.46**4.6★62 rev](https://www.amazon.com/dp/B0FKTBF2LS) [4**Stewart Freeze Dried Dog Treats 100% Chicken Liver 11.5 oz Tub**Stewart**$23.05**4.3★4,177 rev](https://www.amazon.com/dp/B001B4TTWO) [5**Shepherd Boy Farms Freeze Dried Dog and Cat Treats Chicken Liver All Natural Single Ingredient Freeze-Dried Dog Treat & Snacks Made in USA High Protein Essential Nutrition Raw Food 3oz**Shepherd Boy Farms**$15.62**4.3★52 rev](https://www.amazon.com/dp/B0C44TWNQ1)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Chompz Freeze Dried Chicken Liver for Dogs and Cats High Protein Training Treats or Meal Topper Fresh Ingredient Snacks Grain Free Gluten Free 3.8 oz (Chicken Liver)**Chompz**$9.95**61 rev6mo ago](https://www.amazon.com/dp/B0GH4TB6VG) [**Fieldcrest Farms Freeze-Dried Chicken Liver Dog Food Topper or Treat 100% Single Ingredient Chicken Liver High-Protein Raw & Grain-Free 12 oz**Fieldcrest Farms**$21.31**9 rev7mo ago](https://www.amazon.com/dp/B0FYJRYW9H) [**Freeze Dried Chicken Liver Cat Treats Single Ingredient Food Topper 2 oz**Heckin Yum**$8.37**9 rev8mo ago](https://www.amazon.com/dp/B0FY61QPJB) [**LILSNOOTS Freeze Dried Chicken Liver Dog Treats Cat Treats Single Ingredient Liver Treats Food Meal Topper Rawhide Free Freeze Dried Chicken Liver High Protein Training Pet Treats 4.6oz**LILSNOOTS**$11.79**14 rev9mo ago](https://www.amazon.com/dp/B0FVLZF9Z7) [**Chompz Freeze Dried Chicken Liver for Dogs and Cats High Protein Training Treats or Meal Topper Fresh Ingredient Snacks Grain Free Gluten Free 3.8 oz (Chicken Liver 110g)**Chompz**$10.60**61 rev11mo ago](https://www.amazon.com/dp/B0FMNSKFWF)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Bil-Jac Original Recipe Soft Dog Treats | Real Chicken Liver | 20 oz Resealable Bag**Bil-Jac**$13.28**4.8★**▲ 273%**](https://www.amazon.com/dp/B007CMJ7FS) [**Chompz Freeze Dried Chicken Liver for Dogs and Cats High Protein Training Treats or Meal Topper Fresh Ingredient Snacks Grain Free Gluten Free 3.8 oz (Chicken Liver)**Chompz**$9.95**4.5★**▲ 270%**](https://www.amazon.com/dp/B0GH4TB6VG) [**Freeze Dried Chicken Liver Cat Treats Single Ingredient Food Topper 2 oz**Heckin Yum**$8.37**4.0★**▲ 267%**](https://www.amazon.com/dp/B0FY61QPJB) [**Bil-Jac Little-Jacs Small Dog Training Treats | Soft Chicken Liver Recipe | 16 oz**Bil-Jac**$11.44**4.8★**▲ 267%**](https://www.amazon.com/dp/B00IT4MONK) [**Pawaura Freeze-Dried Chicken Liver Treats for Dogs & Cats (1.1lb) Value Tub Single Ingredient High-Protein Grain-Free Natural Snack Perfect for Training Rewarding or Meal Topper**Pawaura**$25.46**4.6★**▲ 95%**](https://www.amazon.com/dp/B0FKTBF2LS)
**~~View all trending →~~**
## **What buyers say about chicken liver dog treats**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Pet Friendly**48%
*“Cats love it”*
**Taste-Overall**10%
*“She enjoys the taste”*
**Quality-Overall**8%
*“good quality and healthy for the dogs”*
**Value For Money**5%
*“Good deal”*
**Size-Overall**4%
*“The size is perfect”*
**Ingredients-Overall**3%
*“Clean ingredients”*
**Ease Of Chewing/Swallowing**2%
*“Chewable”*
**Smell**2%
*“They love the smell”*
**Fun/Entertainment Experience**2%
*“Very happy pups”*
**Freshness**1%
*“Product arrived fresh”*
### **What buyers complain about **
**Smell**14%
*“Smells awful”*
**Size-Overall**12%
*“But small”*
**Value For Money**11%
*“They arent cheap”*
**Indigestion**8%
*“Stomach hurt so bad she cried”*
**Hard Feel**6%
*“it was not soft”*
**Quality-Overall**5%
*“the quality is getting worse”*
**Moist/Dry**3%
*“since theyre so dry”*
**Allergies**2%
*“made my dog sick”*
**Stale/Rotten/Spoiled**2%
*“Lid broken, I think treats are not fresh, no good smell”*
**Ingredients-Overall**2%
*“They have very few ingredients”*
### **Top return reasons **
**Size-Overall**22%
**Smell**15%
**Defective Material/Parts**9%
**Value For Money**7%
**Ease Of Chewing/Swallowing**7%
**Flavor**6%
**Quality-Overall**5%
**Ingredients-Overall**5%
**Hard Feel**5%
**Stale/Rotten/Spoiled**4%
## **Common questions**
- **Is chicken liver dog treats profitable to sell on Amazon United States?**
- The niche generates $33K/yr across 27 tracked products. 2 of 7 products launched in the last 360 days are still selling. 90-day search growth is +4.4%. Flapen's verdict: Worth a look (52/100).
- **How competitive is the chicken liver dog treats niche?**
- 17 brands and 94 sellers compete. The top 5 products take 52% of clicks and top 5 brands hold 74% of demand.
- **What do buyers complain about in chicken liver dog treats?**
- Top complaints mined from reviews: Smell, Size-Overall, Value For Money. The return rate is 0.0%.
- **When does demand for chicken liver dog treats peak?**
- Demand is steady year-round — the busiest month runs 1.3× the quietest.
- **What does it cost to enter the chicken liver dog treats niche?**
- Listings span $5.83–$33.96; the average listing price is $14.74 (sweet spot $15–$100). The average incumbent carries 2,663 reviews — the moat a new listing must climb.
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