---
title: "Products — catnip and silvervine chew - Flapen"
canonical_url: "https://flapen.com/research/us/pet-supplies/catnip-and-silvervine-chew/products"
last_updated: "2026-07-21T22:11:06.961Z"
locale: en
meta:
  description: "Niche score 59/100 · $22K/yr market · 24K searches/yr. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 59/100 · $22K/yr market · 24K searches/yr. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Products — catnip and silvervine chew - Flapen"
---

# **catnip and silvervine chew**

**Worth a look**

Shows demand growing >1,000% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 5Growth 100Conversion 76Competition 29Returns 97Price range 47Avg price 53Brand share 35Review moat 71Quality gap 100

**Growth**

**Incredible****>1,000%**

90-day search growth — must beat 0% to launch

**Quality gap**

**Incredible****3.4★**

avg incumbent rating — lower means beatable quality

**Returns**

**Incredible****0.6%**

return rate — above 6% kills the launch gate

**Conversion**

**Great****7.4%**

search→purchase rate — share of searches ending in a sale

**Review moat**

**Good****671.78**

avg incumbent reviews — the moat a new listing must climb

**Avg price**

**Good****$12.35**

avg listing price — sweet spot $15–$100

**Price range**

**Okay****$5.94–$22.88**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Brand share**

**Okay****84%**

top-5 brand share — brands hold most of the demand

**Competition**

**Okay****68%**

top-5 click share — leaders hold, buyers still browse

**Market size**

**Bad****$22K**

$22K/yr · 24K searches