---
title: "Cat Undercoat Deshedding Tool — $29K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/pet-supplies/cat-undercoat-deshedding-tool"
last_updated: "2026-07-21T23:09:29.189Z"
locale: en
meta:
description: "Niche score 51/100 · $29K/yr market · 34K searches/yr · $20.33 avg price. A small market ($29K/yr) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 51/100 · $29K/yr market · 34K searches/yr · $20.33 avg price. A small market ($29K/yr) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Cat Undercoat Deshedding Tool — $29K/yr Amazon US Niche (2026) - Flapen"
---
# **cat undercoat deshedding tool**
**Worth a look**
Shows a sweet-spot price point ($20.33 avg), but a small market ($29K/yr) keeps it on the watch list.
Market size 7Growth 82Conversion 51Competition 45Returns 84Price range 79Avg price 88Brand share 45Review moat 20Quality gap 32
**Avg price**
**Great****$20.33**
avg listing price — sweet spot $15–$100
**Returns**
**Great****1.6%**
return rate — above 6% kills the launch gate
**Growth**
**Great****+77.3%**
90-day search growth — must beat 0% to launch
**Price range**
**Great****$6.80–$47.22**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Good****4.1%**
search→purchase rate — share of searches ending in a sale
**Competition**
**Okay****58%**
top-5 click share — leaders hold, buyers still browse
**Brand share**
**Okay****78%**
top-5 brand share — brands hold most of the demand
**Quality gap**
**Okay****4.6★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Bad****12,309.58**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Bad****$29K**
$29K/yr · 34K searches
According to Flapen's Amazon United States niche tracking, cat undercoat deshedding tool is a $29K/yr Amazon United States market (34K searches/yr). The top 5 brands hold 78% of demand. Demand peaks in Apr–May–Jun–Jul. Verdict: Worth a look — 51/100.
Data updated Jul 9, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **cat undercoat deshedding tool market data**
- **Units sold / yr**
- **1K–2K**
- avg 0–100/product
- **Revenue / yr**
- **$25K–$30K**
- units × avg price
- **Launch success**
- **—**
- 3 of 3 new (360d)
- **Conversion rate**
- **4.1%**
- **Avg BSR**
- **#30**
- **Page quality**
- **0%**
- **Prime**
- **96%**
- **Sponsored**
- **92%**
- **Out of stock**
- **0.4%**
- **Avg brand age**
- **48 months**
- **Avg seller age**
- **145 days**
## **Competition & brand share**
The top 5 products take 58% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**16 **▲rising
**Sellers**
**59**
**Top-5 brand share**
**78%**
Top 20: 100%
**Top-5 click share**
**58%**
Top 20: 96%
**Open market**
**17%**
- Andis48% - SleekEZ8% - FURminator8% - Maxpower Planet7% - Docrok6% - MIU COLOR5% - Open — no brand owns it (10 brands, 17%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +77.3% search growth over the last 90 days.
1K600Spike '25Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 2.5×
[**Open Trend **](https://flapen.com/research/us/pet-supplies/cat-undercoat-deshedding-tool/trend)
## **Top cat undercoat deshedding tool search terms**
- **andis deshedding tool**11K/yr+55.8%3.2% conv. - **cat deshedding**9K/yr+72.2%3.0% conv. - **cat undercoat deshedding tool**7K/yr+187.1%4.6% conv. - **andis fine tooth deshedding rake**4K/yr+62.0%3.3% conv. - **andis deshedding rake**4K/yr+50.6%3.1% conv. [**All search terms **](https://flapen.com/research/us/pet-supplies/cat-undercoat-deshedding-tool/search-terms)
## **Top cat undercoat deshedding tool products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%$1K10%$3K15%$4K20%$6K1001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Andis Premium Fine-Tooth Deshedding Rake - Black**Andis**$47.22**4.7★757 rev](https://www.amazon.com/dp/B07NKZB4WN) [2**Andis 65735 Flexible Single Row Dog Brush - Removes Unwanted Shedding Hair with 360 Rotating or 13 Long Teeth - Promotes Healthy Skin & Glowing Coat - Ideal for Small to Medium Dogs - White**Andis**$29.26**4.6★268 rev](https://www.amazon.com/dp/B007T9L35Q) [3**Andis 65760 Deshedding Tool for Cats & Dogs - Reduces Shedding up to 90% - Quick & Clean Grooming - Skin-Friendly Dematting brush with Non-Slip Rubber Handles**Andis**$32.85**4.8★2,289 rev](https://www.amazon.com/dp/B009H525I4) [4**Maxpower Planet Original Pet Grooming Rake - Double-Sided Deshedding Dematting Tool Undercoat Rake for Dogs & Cats Extra-Wide Dog Grooming Brush & Deshedder Comb for Long Hair Reduces Shedding 95%**Maxpower Planet**$11.58**4.6★58,052 rev](https://www.amazon.com/dp/B07P2N8HQH) [5**SleekEZ Cat Brush for Shedding - Deshedding Brush for Cats - Patented Grooming Tool for Removing Loose Fur Undercoat & Hair - Made in USA - Works on Short Medium & Long Coats**SleekEZ**$17.95**4.5★11,602 rev](https://www.amazon.com/dp/B00VC8GSZ0)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Pet Steam Brush for Dog & Cat - 3-in-1 Steam Grooming Brush for Shedding & Hair Removal - Self Cleaning Spray Comb with Mist for Long Haired Pets - Includes 1*Waterless Shampoo Blue.**LetsFeed**$19.38**1,413 rev11mo ago](https://www.amazon.com/dp/B0FGPLYLXM) [**Cooncicy Deshedding Brush for Cat & Small Pets**Cooncicy**$6.80**184 rev11mo ago](https://www.amazon.com/dp/B0FHQSL9V7) [**Pat Your Pet Deshedding Dog Brush For Shedding Cat Brushes For Indoor Cats Double-Sided Cat Brush Deshedding & Grooming Tool For Long Haired And Short Haired Dogs Skin-Friendly**Pat Your Pet**$13.14**42,449 rev11mo ago](https://www.amazon.com/dp/B0FK71C59Y) [**OYCGYLCH Undercoat Rake for Dogs & Cats 3-in-1 Skin-Friendly Pet Fur Brush with One-Click Self-Clean Button Deshedding Dog Brush for Long haired Pets Cat Comb Removes Matted Fur & Loose Hair**OYCGYLCH**$11.48**139 rev1y ago](https://www.amazon.com/dp/B0FCY2N7VR) [**Swihauk Self Cleaning Slicker Brush - Skin Friendly Deshedding Grooming Tool for Dogs & Cats Suitable for Shedding & Haired Pets with Pet Supplies Accessories Blue**Swihauk**$14.88**13,077 rev2y ago](https://www.amazon.com/dp/B0CLLPVZRV)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Pat Your Pet Deshedding Dog Brush For Shedding Cat Brushes For Indoor Cats Double-Sided Cat Brush Deshedding & Grooming Tool For Long Haired And Short Haired Dogs Skin-Friendly**Pat Your Pet**$13.14**4.6★**▲ 154%**](https://www.amazon.com/dp/B0FK71C59Y) [**Andis 65735 Flexible Single Row Dog Brush - Removes Unwanted Shedding Hair with 360 Rotating or 13 Long Teeth - Promotes Healthy Skin & Glowing Coat - Ideal for Small to Medium Dogs - White**Andis**$29.26**4.6★**▲ 116%**](https://www.amazon.com/dp/B007T9L35Q) [**Pet Steam Brush for Dog & Cat - 3-in-1 Steam Grooming Brush for Shedding & Hair Removal - Self Cleaning Spray Comb with Mist for Long Haired Pets - Includes 1*Waterless Shampoo Blue.**LetsFeed**$19.38**4.3★**▲ 78%**](https://www.amazon.com/dp/B0FGPLYLXM) [**aumuca Dog & Cat Deshedding Brush Pet Grooming Brush & Undercoat Rake for Long or Short Hair Dematting Comb for Dogs Cats Matted Fur Kitten Puppy Rabbit Horse**Aumuca**$19.63**4.7★**▲ 77%**](https://www.amazon.com/dp/B0BRBJ427Q) [**Andis 65760 Deshedding Tool for Cats & Dogs - Reduces Shedding up to 90% - Quick & Clean Grooming - Skin-Friendly Dematting brush with Non-Slip Rubber Handles**Andis**$32.85**4.8★**▲ 56%**](https://www.amazon.com/dp/B009H525I4)
**~~View all trending →~~**
## **What buyers say about cat undercoat deshedding tool**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Hair Removal**35%
*“Easy hair removal”*
**Pet Friendly**11%
*“dog loves it”*
**Quality-Overall**9%
*“The product appears to be of good quality and performs as described”*
**Ease Of Use**8%
*“EASY TO USE”*
**Ease Of Cleaning**7%
*“Clean up is easy”*
**Value For Money**7%
*“Best money spent”*
**Advertised Vs Actual Product**6%
*“BETTER THAN EXPECTED”*
**Soft Feel**4%
*“Soft bristles”*
**Strength**1%
*“Feels sturdy”*
**Comfort-Overall**1%
*“more comfortable”*
### **What buyers complain about **
**Functionality-Overall**19%
*“Poor Performance”*
**Advertised Vs Actual Product**9%
*“False advertising”*
**Value For Money**7%
*“a Bit Pricey”*
**Quality-Overall**6%
*“Not good quality”*
**Hair Removal**5%
*“Doesn't remove a single hair”*
**Durability**5%
*“Broke Quickly”*
**Size-Overall**5%
*“Too BIG”*
**Ease Of Use**5%
*“Not as easy as they say”*
**Sharpness**4%
*“not nearly sharp enough”*
**Hard Feel**2%
*“are very stiff”*
### **Top return reasons **
**Functionality-Overall**35%
**Size-Overall**15%
**Advertised Vs Actual Product**15%
**Sharpness**5%
**Hair Removal**5%
**Hard Feel**5%
**Compatibility-Overall**3%
**Value For Money**3%
**Defective Material/Parts**2%
**Quality-Overall**2%
## **Common questions**
- **Is cat undercoat deshedding tool profitable to sell on Amazon United States?**
- The niche generates $29K/yr across 24 tracked products. 3 of 3 products launched in the last 360 days are still selling. 90-day search growth is +77.3%. Flapen's verdict: Worth a look (51/100).
- **How competitive is the cat undercoat deshedding tool niche?**
- 16 brands and 59 sellers compete. The top 5 products take 58% of clicks and top 5 brands hold 78% of demand.
- **What do buyers complain about in cat undercoat deshedding tool?**
- Top complaints mined from reviews: Functionality-Overall, Advertised Vs Actual Product, Value For Money. The return rate is 1.6%.
- **When does demand for cat undercoat deshedding tool peak?**
- Demand peaks in Apr–May–Jun–Jul; the busiest month runs 2.5× the quietest.
- **What does it cost to enter the cat undercoat deshedding tool niche?**
- Listings span $6.80–$47.22; the average listing price is $20.33 (sweet spot $15–$100). The average incumbent carries 12,310 reviews — the moat a new listing must climb.
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