---
title: "Cat Grooming Supplies — $1.2M/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/pet-supplies/cat-grooming-supplies"
last_updated: "2026-07-21T13:16:47.884Z"
locale: en
meta:
description: "Niche score 58/100 · $1.2M/yr market · 1.1M searches/yr · $22.14 avg price. Clears our launch bar. Data updated Jul 2026."
"og:description": "Niche score 58/100 · $1.2M/yr market · 1.1M searches/yr · $22.14 avg price. Clears our launch bar. Data updated Jul 2026."
"og:title": "Cat Grooming Supplies — $1.2M/yr Amazon US Niche (2026) - Flapen"
---
# **cat grooming supplies**
**Launch it**
A $1.2M/yr market growing +2.4% this quarter with returns at 2.1% — clears our launch bar.
Market size 81Growth 28Conversion 59Competition 51Returns 73Price range 85Avg price 93Brand share 57Review moat 22Quality gap 53
**Avg price**
**Great****$22.14**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$4.93–$89.00**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Market size**
**Great****$1.2M**
$1.2M/yr · 1.1M searches
**Returns**
**Good****2.1%**
return rate — above 6% kills the launch gate
**Conversion**
**Good****5.0%**
search→purchase rate — share of searches ending in a sale
**Brand share**
**Good****71%**
top-5 brand share — brands hold most of the demand
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Competition**
**Good****54%**
top-5 click share — leaders hold, buyers still browse
**Growth**
**Okay****+2.4%**
90-day search growth — must beat 0% to launch
**Review moat**
**Bad****8,764.97**
avg incumbent reviews — the moat a new listing must climb
According to Flapen's Amazon United States niche tracking, cat grooming supplies is a $1.2M/yr Amazon United States market (1.1M searches/yr). The top 5 brands hold 71% of demand. Verdict: Launch it — 58/100.
Data updated Jul 9, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **cat grooming supplies market data**
- **Units sold / yr**
- **50K–60K**
- avg 1,500–2,000/product
- **Revenue / yr**
- **$1.1M–$1.3M**
- units × avg price
- **Launch success**
- **—**
- 2 of 4 new (360d)
- **Conversion rate**
- **5.0%**
- **Avg BSR**
- **#19**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **97%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **36 months**
- **Avg seller age**
- **151 days**
## **Competition & brand share**
The top 5 products take 54% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**22 **▼falling
**Sellers**
**36**
**Top-5 brand share**
**71%**
Top 20: 98%
**Top-5 click share**
**54%**
Top 20: 89%
**Open market**
**26%**
- oneisall50% - Veeconn6% - Bautrium6% - Generic5% - Aumuca4% - Mcbazel3%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +2.4% search growth over the last 90 days.
30K20KSpike '24Spike '25Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.5×
[**Open Trend **](https://flapen.com/research/us/pet-supplies/cat-grooming-supplies/trend)
## **Top cat grooming supplies search terms**
- **cat grooming supplies**309K/yr-16.8%1.8% conv. - **cat grooming**200K/yr+9.6%1.9% conv. - **cat grooming kit**115K/yr+29.1%2.4% conv. - **cat hair trimmer**62K/yr+4.9%6.2% conv. - **cat shaver**57K/yr+11.1%8.4% conv. - **cat trimmers for long hair**30K/yr+12.2%7.4% conv. - **cat trimmer**36K/yr-22.2%6.3% conv. - **cat groomer**29K/yr+15.3%2.3% conv. - **pet clippers for cats**29K/yr+10.8%8.5% conv. - **cat shaver for matted fur quiet**22K/yr+11.5%10.4% conv. [**All search terms **](https://flapen.com/research/us/pet-supplies/cat-grooming-supplies/search-terms)
## **Top cat grooming supplies products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$118K20%$236K30%$354K40%$472K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 29 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**oneisall Quiet Cat Clippers for Matted & Long Hair 2-Speed Cordless Pet Shaver Grooming Kit for Cats Small Dogs & Animals (Blue)**oneisall**$34.09**4.6★8,327 rev](https://www.amazon.com/dp/B098BFT3CF) [2**oneisall Pet Clipper for Cat Matted Hair Pet Shaver for Cats Quiet Pet Clippers Waterproof Cordless Cat Clippers for Matted Long Hair with Storage Bag (Green)**oneisall**$17.91**4.4★3,433 rev](https://www.amazon.com/dp/B0BJ6YJXG2) [3**oneisall Cat Clippers for Matted Hair 5-Speed Quiet Cat Grooming kit Cordless Pet Shaver for Long Hair Waterproof Pet Trimmer Pet Clippers for Cats(Green)**oneisall**$34.80**4.6★5,401 rev](https://www.amazon.com/dp/B09SCM6RW1) [4**Veeconn Dog Clippers Grooming Kit Hair Clipper-Low Noise Paw Trimmer- Rechargeable - Cordless Quiet Nail Grinder Shaver for Cats and Other Pets**Veeconn**$24.70**4.2★7,633 rev](https://www.amazon.com/dp/B09FS5ZVXK) [5**Bautrium Cat Grooming Clippers Kit with Paw Trimmer 3 in 1 Electric Pet Hair Trimmer Supplies for Thick Matted Hair Heavy Coat Butt Shaver Cat Razor Fur Trimmer for Dogs at Home (White)**Bautrium**$26.15**4.4★1,032 rev](https://www.amazon.com/dp/B0CG5FTXBR)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**oneisall Quiet Cat Clippers for Matted Hair 3 in 1 Cat Grooming Kit with LCD Display Cat Hair Trimmer for Paw Trimmer 3 Speed Cordless IPX7 Waterproof Pet Clippers for Butt Paw Back Ear Face**oneisall**$26.68**114 rev5mo ago](https://www.amazon.com/dp/B0FT7ZHBW7) [**10Pcs Mist Spray Brush Kit for Cats & Dogs Hair Health & Grooming Set with 100ml Waterless Shampoo Cat Scratcher w/Catnip Nail Clippers Toothbrush Comb Eye Ear Paw Dry Wipes & Gloves Gift-Set**Yonvelt**$18.69**40 rev7mo ago](https://www.amazon.com/dp/B0G27BHGLR) [**Pet Steam Brush for Dog & Cat - 3-in-1 Steam Grooming Brush for Shedding & Hair Removal - Self Cleaning Spray Comb with Mist for Long Haired Pets - Includes 1*Waterless Shampoo Blue.**LetsFeed**$19.38**1,413 rev11mo ago](https://www.amazon.com/dp/B0FGPLYLXM) [**Aglads 3PCS Cat Rabbit Bunny Dog Grooming Kit Self-Cleaning Slicker Cat & Dog Brush for Shedding Fine-Needle Comb Pet Nail Clipper & File for Long/Short-Haired Pets Easy to Remove Loose (3 blue)**Generic**$6.62**57 rev11mo ago](https://www.amazon.com/dp/B0FJS334MB) [**Tawiijou Pet Clippers for Dog Hair Grooming Low Noise Rechargeable Cordless Cat Shaver with Ceramic Blade Portable Pet Hair Trimmer for Matted & Long Hair**Tawiijou**$16.65**83 rev1y ago](https://www.amazon.com/dp/B0FDKBFJLJ)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Aglads 3PCS Cat Rabbit Bunny Dog Grooming Kit Self-Cleaning Slicker Cat & Dog Brush for Shedding Fine-Needle Comb Pet Nail Clipper & File for Long/Short-Haired Pets Easy to Remove Loose (3 blue)**Generic**$6.62**4.3★**▲ 191%**](https://www.amazon.com/dp/B0FJS334MB) [**9PCS Small Animal Grooming Kit Cleaning Brush Removes Loose Hair Pet Bath Brush Shampoo Brush Nail Clipper Flea Comb For Rabbit Puppy Kitten Guinea Pig (9PCS-Pink)**KEEPLKVOC**$9.12**4.5★**▲ 166%**](https://www.amazon.com/dp/B0F87VS9VT) [**Tawiijou Pet Clippers for Dog Hair Grooming Low Noise Rechargeable Cordless Cat Shaver with Ceramic Blade Portable Pet Hair Trimmer for Matted & Long Hair**Tawiijou**$16.65**4.5★**▲ 102%**](https://www.amazon.com/dp/B0FDKBFJLJ) [**10Pcs Mist Spray Brush Kit for Cats & Dogs Hair Health & Grooming Set with 100ml Waterless Shampoo Cat Scratcher w/Catnip Nail Clippers Toothbrush Comb Eye Ear Paw Dry Wipes & Gloves Gift-Set**Yonvelt**$18.69**4.8★**▲ 83%**](https://www.amazon.com/dp/B0G27BHGLR) [**oneisall Dog Grooming Vacuum Pet Grooming Vacuum with Clipper Nail Grinder 1.5L Dust Cup Dog deshedding Brush with 7 Tools for Shedding Pet Hair Home Cleaning(Blue)**oneisall**$89.00**4.6★**▲ 75%**](https://www.amazon.com/dp/B0BHYZV3HY)
**~~View all trending →~~**
## **What buyers say about cat grooming supplies**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Hair Removal**21%
*“removes hair very well”*
**Ease Of Use**13%
*“Easy to hold”*
**Pet Friendly**11%
*“Cats love it”*
**Quality-Overall**10%
*“EXCELLENT PRODUCT”*
**Ease Of Cleaning**9%
*“Very easy to clean up”*
**Value For Money**9%
*“Good buy for the money”*
**Advertised Vs Actual Product**4%
*“Better than expected”*
**Soft Feel**3%
*“Nice and soft”*
**Charging**2%
*“Easy to charge”*
**Size-Overall**2%
*“Good size”*
### **What buyers complain about **
**Durability**12%
*“Didn't even last a year”*
**Functionality-Overall**12%
*“Poor Performance”*
**Quality-Overall**8%
*“Low quality”*
**Charging**8%
*“Won't charge”*
**Size-Overall**6%
*“Too BIG”*
**Value For Money**5%
*“while its expensive”*
**Ease Of Use**4%
*“difficult to read”*
**Advertised Vs Actual Product**3%
*“Not as advertised”*
**Sharpness**3%
*“The blades don't look sharp either”*
**Ease Of Cleaning**3%
*“makes a mess”*
### **Top return reasons **
**Functionality-Overall**28%
**Size-Overall**17%
**Advertised Vs Actual Product**12%
**Sharpness**5%
**Value For Money**4%
**Defective Material/Parts**4%
**Charging**4%
**Hard Feel**4%
**Hair Removal**3%
**Quality-Overall**3%
## **Common questions**
- **Is cat grooming supplies profitable to sell on Amazon United States?**
- The niche generates $1.2M/yr across 29 tracked products. 2 of 4 products launched in the last 360 days are still selling. 90-day search growth is +2.4%. Flapen's verdict: Launch it (58/100).
- **How competitive is the cat grooming supplies niche?**
- 22 brands and 36 sellers compete. The top 5 products take 54% of clicks and top 5 brands hold 71% of demand.
- **What do buyers complain about in cat grooming supplies?**
- Top complaints mined from reviews: Durability, Functionality-Overall, Quality-Overall. The return rate is 2.1%.
- **When does demand for cat grooming supplies peak?**
- Demand is steady year-round — the busiest month runs 1.5× the quietest.
- **What does it cost to enter the cat grooming supplies niche?**
- Listings span $4.93–$89.00; the average listing price is $22.14 (sweet spot $15–$100). The average incumbent carries 8,765 reviews — the moat a new listing must climb.
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