---
title: "Cat Counter Deterrent — $174K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/pet-supplies/cat-counter-deterrent"
last_updated: "2026-07-21T17:29:42.381Z"
locale: en
meta:
  description: "Niche score 51/100 · $174K/yr market · 125K searches/yr · $39.96 avg price. Soft demand (-32.9% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 51/100 · $174K/yr market · 125K searches/yr · $39.96 avg price. Soft demand (-32.9% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Cat Counter Deterrent — $174K/yr Amazon US Niche (2026) - Flapen"
---

# **cat counter deterrent**

**Worth a look**

Shows a sweet-spot price point ($39.96 avg), but soft demand (-32.9% this quarter) keeps it on the watch list.

Market size 36Growth 9Conversion 44Competition 54Returns 50Price range 55Avg price 95Brand share 78Review moat 52Quality gap 94

**Avg price**

**Incredible****$39.96**

avg listing price — sweet spot $15–$100

**Quality gap**

**Great****4.0★**

avg incumbent rating — lower means beatable quality

**Brand share**

**Great****57%**

top-5 brand share — no brand owns this niche

**Price range**

**Good****$8.89–$163.39**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Competition**

**Good****53%**

top-5 click share — leaders hold, buyers still browse

**Review moat**

**Good****1,418.24**

avg incumbent reviews — the moat a new listing must climb

**Returns**

**Okay****3.0%**

return rate — above 6% kills the launch gate

**Conversion**

**Okay****3.5%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Okay****$174K**

$174K/yr · 125K searches

**Growth**

**Bad****-32.9%**

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United States niche tracking, cat counter deterrent is a $174K/yr Amazon United States market (125K searches/yr). The top 5 brands hold 57% of demand. Verdict: Worth a look — 51/100.

Data updated Jul 9, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **cat counter deterrent market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**4K–5K**</dd><dd>avg 100–250/product</dd>

<dt>**Revenue / yr**</dt><dd>**$160K–$200K**</dd><dd>units × avg price</dd>

<dt>**Launch success**</dt><dd>**83%**</dd><dd>10 of 12 new (360d)</dd>

<dt>**Conversion rate**</dt><dd>**3.5%**</dd>

<dt>**Avg BSR**</dt><dd>**#33**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**100%**</dd>

<dt>**Sponsored**</dt><dd>**86%**</dd>

<dt>**Out of stock**</dt><dd>**13.3%**</dd>

<dt>**Avg brand age**</dt><dd>**33 months**</dd>

<dt>**Avg seller age**</dt><dd>**169 days**</dd>

</dl>

## **Competition & brand share**

The top 5 products take 53% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**22 **▲rising

**Sellers**

**31**

**Top-5 brand share**

**57%**

Top 20: 98%

**Top-5 click share**

**53%**

Top 20: 90%

**Open market**

**36%**

- Petfolio21% - PetSafe11% - Ley's10% - Mardili8% - piutezo7% - diloqio7%

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — -32.9% search growth over the last 90 days.

9K7KPrime Day '25Spike '25Holiday '25 seasonSepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 2.3×

[**Open Trend **](https://flapen.com/research/us/pet-supplies/cat-counter-deterrent/trend)

## **Top cat counter deterrent search terms**

- **cat countertop deterrent**45K/yr-50.8%3.5% conv. - **cat counter deterrent**24K/yr+2.8%3.1% conv. - **how to keep cats off counters**7K/yr-37.5%1.7% conv. - **cat deterrent for counters**5K/yr-9.0%3.1% conv. - **countertop deterrent for cats**6K/yr+47.6%1.5% conv. - **keep cats off tables**4K/yr-71.4%0.0% conv. - **counter deterrent for cats**3K/yr+36.0%1.0% conv. - **cat deterrent for counter**7K/yr+43.6%2.8% conv. - **christmas tree cat deterrent**11K/yr-2.0%0.0% conv. - **cat christmas tree deterrent**5K/yr-34.0%0.0% conv. [**All search terms **](https://flapen.com/research/us/pet-supplies/cat-counter-deterrent/search-terms)

## **Top cat counter deterrent products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%$9K10%$17K15%$26K20%$35K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 29 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Petfolio 12 Pack Scat Mat for Cats - 16 x 13 Inch Cat Spike Mat with 1 Inch Spike is A Perfect Pet Training Mat Device for Cat Repellent Indoor & Outdoor to Deter Cats & Other Animals for All Seasons](https://m.media-amazon.com/images/I/51bUQoFxodL.jpg)**Petfolio 12 Pack Scat Mat for Cats - 16 x 13 Inch Cat Spike Mat with 1 Inch Spike is A Perfect Pet Training Mat Device for Cat Repellent Indoor & Outdoor to Deter Cats & Other Animals for All Seasons**Petfolio**$19.36**4.0★2,246 rev](https://www.amazon.com/dp/B0CDQRYLYP) [2![PetSafe SSSCAT Motion Activated Automatic Spray Pet Deterrent for Cats and Dogs](https://m.media-amazon.com/images/I/41IZ0sqYeLL.jpg)**PetSafe SSSCAT Motion Activated Automatic Spray Pet Deterrent for Cats and Dogs**PetSafe**$59.30**2.8★920 rev](https://www.amazon.com/dp/B0CMVY47MR) [3![Leys 10 Pack Scat Mat for Cats 16x13 Inch Cat Deterrent Mat with Spikes Indoor/Outdoor Pet Training Mat Humane Repellent Animals Keep Pets Off Furniture Gardens & Lawns](https://m.media-amazon.com/images/I/414duY4nGSL.jpg)**Leys 10 Pack Scat Mat for Cats 16x13 Inch Cat Deterrent Mat with Spikes Indoor/Outdoor Pet Training Mat Humane Repellent Animals Keep Pets Off Furniture Gardens & Lawns**Ley's**$16.64**4.0★307 rev](https://www.amazon.com/dp/B0D1VZZL7L) [4![Mardili 12 Pack Scat Mat for Cats with Spikes Cat Repellent Mat Deterrent Indoor Training Pads Keep Dogs and Cats Off Couch Bed 16 x 13 Inch Garden Scat Mats Outdoor](https://m.media-amazon.com/images/I/41s4G3jDdLL.jpg)**Mardili 12 Pack Scat Mat for Cats with Spikes Cat Repellent Mat Deterrent Indoor Training Pads Keep Dogs and Cats Off Couch Bed 16 x 13 Inch Garden Scat Mats Outdoor**Mardili**$19.38**4.2★342 rev](https://www.amazon.com/dp/B0DH89XNVJ) [5![Aocoray 8 Pack Cat Deterrent Outdoor/Indoor Scat Mat Pet Deterrent Training Mats Keep Cats/Dogs Away Plastic Mats with Spikes 12 Sq.ft 16 x 13 Inches](https://m.media-amazon.com/images/I/4105rC5ZzGL.jpg)**Aocoray 8 Pack Cat Deterrent Outdoor/Indoor Scat Mat Pet Deterrent Training Mats Keep Cats/Dogs Away Plastic Mats with Spikes 12 Sq.ft 16 x 13 Inches**Aocoray**$14.10**4.1★1,082 rev](https://www.amazon.com/dp/B0BHPKD82Y)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![diloqio Motion Activated Pet Deterrent Spray System for Cats & Dogs Odorless Pet Deterrent Senses Pets Up to 6 Feet Away Friendly & Safe](https://m.media-amazon.com/images/I/51B+kodFWAL.jpg)**diloqio Motion Activated Pet Deterrent Spray System for Cats & Dogs Odorless Pet Deterrent Senses Pets Up to 6 Feet Away Friendly & Safe**diloqio**$59.52**101 rev1mo ago](https://www.amazon.com/dp/B0H26JR4XZ) [![Teyva Daily 15 Pack Cat Deterrent Mat for Counters 16 x 3 Inch Cat Repellent Mat with Spike Pet Training Pads Keep Cats Off Countertops Bed Sofa Window Indoor](https://m.media-amazon.com/images/I/51LZuC+kzAL.jpg)**Teyva Daily 15 Pack Cat Deterrent Mat for Counters 16 x 3 Inch Cat Repellent Mat with Spike Pet Training Pads Keep Cats Off Countertops Bed Sofa Window Indoor**Teyva Daily**$19.92**13 rev3mo ago](https://www.amazon.com/dp/B0GTSG42ZS) [![Pet Elements Automatic Cat Deterrent Spray - Contactless Behavior Correction - Motion Activated Sensor Air Burst - Odorless - Non-Staining - Versatile Placement Dog & Cat Repellent Spray Indoor](https://m.media-amazon.com/images/I/41Mo3575V1L.jpg)**Pet Elements Automatic Cat Deterrent Spray - Contactless Behavior Correction - Motion Activated Sensor Air Burst - Odorless - Non-Staining - Versatile Placement Dog & Cat Repellent Spray Indoor**Pet Elements**$59.69**10 rev4mo ago](https://www.amazon.com/dp/B0GRQS832Z) [![Cat Spray Deterrent System [ 3 Pack] Automatic Cat Deterrent Spray Motion Activated System for Cats & Dogs Odorless Pet Deterrent Senses Pets Up to 3 Feet Away Friendly & Safe Pet Deterrent Spray](https://m.media-amazon.com/images/I/51rGJzFy11L.jpg)**Cat Spray Deterrent System \[ 3 Pack\] Automatic Cat Deterrent Spray Motion Activated System for Cats & Dogs Odorless Pet Deterrent Senses Pets Up to 3 Feet Away Friendly & Safe Pet Deterrent Spray**diloqio**$163.39**28 rev5mo ago](https://www.amazon.com/dp/B0GJDMNZQ6) [![Ridgesun 12 Pack Cat Spike Mat with High-Low Spikes Interlocking Scat Mat for Cats and Dogs Clear Cat Deterrent Mat for Indoor Countertop & Furniture Outdoor Garden Dog Digging Stopper](https://m.media-amazon.com/images/I/41OjVLxKYRL.jpg)**Ridgesun 12 Pack Cat Spike Mat with High-Low Spikes Interlocking Scat Mat for Cats and Dogs Clear Cat Deterrent Mat for Indoor Countertop & Furniture Outdoor Garden Dog Digging Stopper**Ridgesun**$15.73**26 rev7mo ago](https://www.amazon.com/dp/B0GJ6NHQHY)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![diloqio Motion Activated Pet Deterrent Spray System for Cats & Dogs Odorless Pet Deterrent Senses Pets Up to 6 Feet Away Friendly & Safe](https://m.media-amazon.com/images/I/51B+kodFWAL.jpg)**diloqio Motion Activated Pet Deterrent Spray System for Cats & Dogs Odorless Pet Deterrent Senses Pets Up to 6 Feet Away Friendly & Safe**diloqio**$59.52**4.4★**▲ 373%**](https://www.amazon.com/dp/B0H26JR4XZ) [![piutezo Pet Spray Deterrent System Motion Activated Cat System Pet Device Senses Cat & Dog Up to 3 Feet Away Outdoors & Indoor Cat Deterrent Spray [1 Pack] Black](https://m.media-amazon.com/images/I/51jI8YOCSuL.jpg)**piutezo Pet Spray Deterrent System Motion Activated Cat System Pet Device Senses Cat & Dog Up to 3 Feet Away Outdoors & Indoor Cat Deterrent Spray \[1 Pack\] Black**piutezo**$57.21**4.2★**▲ 370%**](https://www.amazon.com/dp/B0G2XJF4HL) [![Cat Spray Deterrent System [2 Pack] Automatic Cat Deterrent Spray Motion Activated System for Cats & Dogs Odorless Pet Deterrent Senses Pets Up to 3 Feet Away Friendly & Safe Pet Deterrent Spray](https://m.media-amazon.com/images/I/51Mw7n34ipL.jpg)**Cat Spray Deterrent System \[2 Pack\] Automatic Cat Deterrent Spray Motion Activated System for Cats & Dogs Odorless Pet Deterrent Senses Pets Up to 3 Feet Away Friendly & Safe Pet Deterrent Spray**diloqio**$108.74**4.4★**▲ 368%**](https://www.amazon.com/dp/B0FQC2M83X) [![Teyva Daily 15 Pack Cat Deterrent Mat for Counters 16 x 3 Inch Cat Repellent Mat with Spike Pet Training Pads Keep Cats Off Countertops Bed Sofa Window Indoor](https://m.media-amazon.com/images/I/51LZuC+kzAL.jpg)**Teyva Daily 15 Pack Cat Deterrent Mat for Counters 16 x 3 Inch Cat Repellent Mat with Spike Pet Training Pads Keep Cats Off Countertops Bed Sofa Window Indoor**Teyva Daily**$19.92**3.7★**▲ 363%**](https://www.amazon.com/dp/B0GTSG42ZS) [![Pet Elements Automatic Cat Deterrent Spray - Contactless Behavior Correction - Motion Activated Sensor Air Burst - Odorless - Non-Staining - Versatile Placement Dog & Cat Repellent Spray Indoor](https://m.media-amazon.com/images/I/41Mo3575V1L.jpg)**Pet Elements Automatic Cat Deterrent Spray - Contactless Behavior Correction - Motion Activated Sensor Air Burst - Odorless - Non-Staining - Versatile Placement Dog & Cat Repellent Spray Indoor**Pet Elements**$59.69**3.1★**▲ 362%**](https://www.amazon.com/dp/B0GRQS832Z)

**~~View all trending →~~**

## **What buyers say about cat counter deterrent**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Quality-Overall**12%

*“quality ten out of ten for me”*

**Ease Of Use**9%

*“Ease of use”*

**Advertised Vs Actual Product**9%

*“Better than I expected”*

**Pet Friendly**7%

*“really helps keep my pet out of certain areas of the house”*

**Value For Money**6%

*“Good deal”*

**Weight Light**4%

*“Lightweight and easy to use”*

**Strength**4%

*“They are sturdy”*

**Escape Proof**3%

*“she hasn't escaped since”*

**Durability**3%

*“They are durable”*

**Adhesion/Stickiness**3%

*“Plenty sticky,”*

### **What buyers complain about **

**Functionality-Overall**19%

*“Does not work right”*

**Value For Money**11%

*“especially for the price”*

**Durability**7%

*“it broke after a month also”*

**Adhesion/Stickiness**6%

*“not sticky enough”*

**Quality-Overall**5%

*“Bad quality”*

**Sharpness**4%

*“Too sharp”*

**Spray/Flow**3%

*“sprayed very erratically”*

**Ease Of Use**3%

*“so not easy to use”*

**Size-Overall**3%

*“Very small amount”*

**Charging**3%

*“Would not charge or power on”*

### **Top return reasons **

**Functionality-Overall**18%

**Sharpness**13%

**Size-Overall**11%

**Advertised Vs Actual Product**10%

**Escape Proof**8%

**Material Quality**6%

**Adhesion/Stickiness**5%

**Defective Material/Parts**4%

**Strength**4%

**Compatibility-Overall**3%

## **Common questions**

<dl>

<dt>**Is cat counter deterrent profitable to sell on Amazon United States?**</dt><dd>The niche generates $174K/yr across 29 tracked products. 10 of 12 products launched in the last 360 days are still selling. 90-day search growth is -32.9%. Flapen's verdict: Worth a look (51/100).</dd>

<dt>**How competitive is the cat counter deterrent niche?**</dt><dd>22 brands and 31 sellers compete. The top 5 products take 53% of clicks and top 5 brands hold 57% of demand.</dd>

<dt>**What do buyers complain about in cat counter deterrent?**</dt><dd>Top complaints mined from reviews: Functionality-Overall, Value For Money, Durability. The return rate is 3.0%.</dd>

<dt>**When does demand for cat counter deterrent peak?**</dt><dd>Demand is steady year-round — the busiest month runs 2.3× the quietest.</dd>

<dt>**What does it cost to enter the cat counter deterrent niche?**</dt><dd>Listings span $8.89–$163.39; the average listing price is $39.96 (sweet spot $15–$100). The average incumbent carries 1,418 reviews — the moat a new listing must climb.</dd>

</dl>

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