---
title: "cat brush — $4.4M/yr Amazon United States Niche, Score 65/100 - Flapen"
canonical_url: "https://flapen.com/research/us/pet-supplies/cat-brush"
last_updated: "2026-07-20T18:42:22.275Z"
locale: en
meta:
description: "cat brush clears our launch bar: a $4.4M/yr market growing +29.0% this quarter with returns at 1.7%. Data updated Jul 2026."
"og:description": "cat brush clears our launch bar: a $4.4M/yr market growing +29.0% this quarter with returns at 1.7%. Data updated Jul 2026."
"og:title": "cat brush — $4.4M/yr Amazon United States Niche, Score 65/100 - Flapen"
---
# **cat brush**
**Launch it**
A $4.4M/yr market growing +29.0% this quarter with returns at 1.7% — clears our launch bar.
Market size 97Growth 56Conversion 86Competition 44Returns 81Price range 64Avg price 57Brand share 75Review moat 20Quality gap 40
**Market size**
**Incredible****$4.4M**
$4.4M/yr · 3.5M searches
**Conversion**
**Great****9.8%**
search→purchase rate — share of searches ending in a sale
**Returns**
**Great****1.7%**
return rate — above 6% kills the launch gate
**Brand share**
**Great****60%**
top-5 brand share — no brand owns this niche
**Price range**
**Good****$5.74–$31.34**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Avg price**
**Good****$12.84**
avg listing price — sweet spot $15–$100
**Growth**
**Good****+29.0%**
90-day search growth — must beat 0% to launch
**Competition**
**Okay****59%**
top-5 click share — leaders hold, buyers still browse
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Bad****12,864.35**
avg incumbent reviews — the moat a new listing must climb
According to Flapen's Amazon United States niche tracking, cat brush is a $4.4M/yr Amazon United States market (3.5M searches/yr). The top 5 brands hold 60% of demand. Demand peaks in Jun–Jul. Verdict: Launch it — 65/100.
Data updated Jul 9, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **Market data**
- **Units sold / yr**
- **300K–400K**
- avg 15,000–20,000/product
- **Revenue / yr**
- **$3.9M–$5.1M**
- units × avg price
- **Launch success**
- **—**
- 3 of 3 new (360d)
- **Conversion rate**
- **9.8%**
- **Avg BSR**
- **#8**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **96%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **33 months**
- **Avg seller age**
- **147 days**
## **Competition**
The top 5 products take 59% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**25 **▲rising
**Sellers**
**59**
**Top-5 brand share**
**60%**
Top 20: 95%
**Top-5 click share**
**59%**
Top 20: 94%
**Open market**
**33%**
- Aumuca19% - Swihauk16% - YiEFUR9% - Dipoo8% - Depets8% - SleekEZ7%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +29.0% search growth over the last 90 days.
100K60KPrime Day '25 seasonSepDecMarJunAugNovMarMay
Peak months: Jun, Jul · busiest ÷ quietest = 1.8×
[**Open Trend **](https://flapen.com/research/us/pet-supplies/cat-brush/trend)
## **Product shelf**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%$219K10%$438K15%$657K20%$876K1001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 26 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Aumuca Cat Brush for Shedding Cat Brushes for Indoor Cats Cat Brush for Long or Short Haired Cats Cat Grooming Brush Cat Comb for Kitten Rabbit Massage Removes Loose Fur**Aumuca**$14.59**4.4★37,179 rev](https://www.amazon.com/dp/B098P6164W) [2**Swihauk Self Cleaning Slicker Brush - Skin Friendly Deshedding Grooming Tool for Dogs & Cats Suitable for Shedding & Haired Pets with Pet Supplies Accessories Blue**Swihauk**$14.88**4.6★13,077 rev](https://www.amazon.com/dp/B0CLLPVZRV) [3**Cat Hair Brush Cat Brush for Shedding Soft Silicone Self Cleaning Brushes for Short and Long Haired Cats for Grooming and Shedding**YiEFUR**$8.50**4.5★5,643 rev](https://www.amazon.com/dp/B08K8Y6W7K) [4**Dipoo Self Cleaning Shedding Brush - Skin Friendly Grooming Tool for Dogs Cats and Puppies Deshedding and Hair Removal for Long and Short Haired Pets Black**Dipoo**$9.70**4.6★6,946 rev](https://www.amazon.com/dp/B0D1N9PXD8) [5**Depets Self Cleaning Slicker Brush Dog Cat Bunny Pet Grooming Shedding Brush - Easy to Remove Loose Undercoat Pet Massaging Tool Suitable for Pets with Long or Short Hair**Depets**$7.39**4.5★22,108 rev](https://www.amazon.com/dp/B08FJ655HL)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**3PCS Cat Grooming Supplies Cat Brush & Nail Clipper/Trimmer & Flea Comb for Shedding Indoor Cats Essentials Stuff Accessories (Black)**Comotech**$9.76**1,487 rev5mo ago](https://www.amazon.com/dp/B0G4LY4PS6) [**Pet Steam Brush for Dog & Cat - 3-in-1 Steam Grooming Brush for Shedding & Hair Removal - Self Cleaning Spray Comb with Mist for Long Haired Pets - Includes 1*Waterless Shampoo Blue.**LetsFeed**$19.38**1,413 rev11mo ago](https://www.amazon.com/dp/B0FGPLYLXM) [**Pat Your Pet Deshedding Dog Brush For Shedding Cat Brushes For Indoor Cats Double-Sided Cat Brush Deshedding & Grooming Tool For Long Haired And Short Haired Dogs Skin-Friendly**Pat Your Pet**$13.14**42,449 rev11mo ago](https://www.amazon.com/dp/B0FK71C59Y) [**JRKOETY Cat Brush Self Cleaning Ergonomic Handle Slicker Cat Brush with Release Button Tool Suitable for Cats and Dogs Pet Hair Cleaner Easy to Remove Loose Undercoat**JRKOETY**$5.74**545 rev1y ago](https://www.amazon.com/dp/B0DYZDPS62) [**Cat Steam Brush Brushes for Indoor Cats with Release Button Dual Speed Spray USB Rechargeable Grooming Supplies Cat Brush for Shedding Suitable for All Long-haired and Short-haired Pets**FEELNEEDY**$15.00**2,451 rev1y ago](https://www.amazon.com/dp/B0DR8MPPFW)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Pat Your Pet Deshedding Dog Brush For Shedding Cat Brushes For Indoor Cats Double-Sided Cat Brush Deshedding & Grooming Tool For Long Haired And Short Haired Dogs Skin-Friendly**Pat Your Pet**$13.14**4.6★**▲ 223%**](https://www.amazon.com/dp/B0FK71C59Y) [**3PCS Cat Grooming Supplies Cat Brush & Nail Clipper/Trimmer & Flea Comb for Shedding Indoor Cats Essentials Stuff Accessories (Black)**Comotech**$9.76**4.5★**▲ 167%**](https://www.amazon.com/dp/B0G4LY4PS6) [**aumuca Dog & Cat Deshedding Brush Pet Grooming Brush & Undercoat Rake for Long or Short Hair Dematting Comb for Dogs Cats Matted Fur Kitten Puppy Rabbit Horse**Aumuca**$19.63**4.7★**▲ 102%**](https://www.amazon.com/dp/B0BRBJ427Q) [**EasyGroomer Deshedding Brush for Dogs & Cats Undercoat Grooming Tool for Short & Long Hair Removes Loose Fur & Dirt Reduces Shedding for Small & Large Pets Purple**EquiGroomer**$20.68**4.5★**▲ 52%**](https://www.amazon.com/dp/B01F04HQ3E) [**NVNAN Pet Hair Removal Glove for Dogs & Cats 2-in-1 Deshedding Brush & Massage Mitt - Grooming Gloves for Shedding Control Bathing and Washing Safe for Short/Long Hair Pets 2-Pack (Blue)**NVNAN**$11.07**4.1★**▲ 47%**](https://www.amazon.com/dp/B0DCYW46WS)
**~~View all trending →~~**
## **Reviews**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Hair Removal**32%
*“Great hair removal”*
**Pet Friendly**14%
*“Cats Love it”*
**Ease Of Cleaning**10%
*“pretty easy to wash”*
**Ease Of Use**8%
*“Easy to handle”*
**Quality-Overall**8%
*“EXCELLENT PRODUCT”*
**Value For Money**6%
*“very affordable”*
**Advertised Vs Actual Product**5%
*“Better than I expected”*
**Soft Feel**4%
*“It's very soft”*
**Comfort-Overall**1%
*“more comfortable”*
**Size-Overall**1%
*“they are the perfect length”*
### **What buyers complain about **
**Functionality-Overall**16%
*“Poor Performance”*
**Durability**8%
*“Doesn't Last”*
**Quality-Overall**8%
*“This is a product of substandard quality”*
**Size-Overall**7%
*“Too BIG”*
**Advertised Vs Actual Product**6%
*“False advertising”*
**Ease Of Use**5%
*“its hard to get through it”*
**Hair Removal**5%
*“Does not remove hair”*
**Value For Money**5%
*“could be a little cheaper for what it is”*
**Ease Of Cleaning**4%
*“not easy to clean”*
**Hard Feel**3%
*“Too stiff”*
### **Top return reasons **
**Functionality-Overall**31%
**Size-Overall**20%
**Advertised Vs Actual Product**13%
**Hard Feel**6%
**Hair Removal**5%
**Sharpness**4%
**Value For Money**3%
**Compatibility-Overall**3%
**Defective Material/Parts**2%
**Quality-Overall**2%
## **Common questions**
- **Is cat brush profitable to sell on Amazon United States?**
- The niche generates $4.4M/yr across 26 tracked products. 3 of 3 products launched in the last 360 days are still selling. 90-day search growth is +29.0%. Flapen's verdict: Launch it (65/100).
- **How competitive is the cat brush niche?**
- 25 brands and 59 sellers compete. The top 5 products take 59% of clicks and top 5 brands hold 60% of demand.
- **What do buyers complain about in cat brush?**
- Top complaints mined from reviews: Functionality-Overall, Durability, Quality-Overall. The return rate is 1.7%.
- **When does demand for cat brush peak?**
- Demand peaks in Jun–Jul; the busiest month runs 1.8× the quietest.
- **What does it cost to enter the cat brush niche?**
- Listings span $5.74–$31.34; the average listing price is $12.84 (sweet spot $15–$100). The average incumbent carries 12,864 reviews — the moat a new listing must climb.
## **Related niches in Pet Supplies**
- 73 [**dog stake**](https://flapen.com/research/us/pet-supplies/dog-stake)$573K/yr+55.9%**Worth a look**- 73 [**phosphate test kit**](https://flapen.com/research/us/pet-supplies/phosphate-test-kit)$194K/yr+152.5%**Worth a look**- 73 [**flea repellent for dogs**](https://flapen.com/research/us/pet-supplies/flea-repellent-for-dogs)$1.7M/yr+136.7%**Launch it**- 73 [**kitten bottles for nursing**](https://flapen.com/research/us/pet-supplies/kitten-bottles-for-nursing)$457K/yr+166.2%**Worth a look**- 73 [**bully sticks**](https://flapen.com/research/us/pet-supplies/bully-sticks)$12.4M/yr-6.9%**Worth a look**- 73 [**pet oral tartar remover spray**](https://flapen.com/research/us/pet-supplies/pet-oral-tartar-remover-spray)$100K/yr>1,000%**Worth a look**[**All Pet Supplies niches **](https://flapen.com/research/us/pet-supplies)