---
title: "Products — cat broth - Flapen"
canonical_url: "https://flapen.com/research/us/pet-supplies/cat-broth/products"
last_updated: "2026-07-21T23:08:59.028Z"
locale: en
meta:
  description: "Niche score 67/100 · $1.5M/yr market · 775K searches/yr · $16.36 avg price. Clears our launch bar. Data updated Jul 2026."
  "og:description": "Niche score 67/100 · $1.5M/yr market · 775K searches/yr · $16.36 avg price. Clears our launch bar. Data updated Jul 2026."
  "og:title": "Products — cat broth - Flapen"
---

# **cat broth**

**Launch it**

A $1.5M/yr market growing +4.6% this quarter with returns at 0.0% — clears our launch bar.

Market size 87Growth 31Conversion 95Competition 64Returns 100Price range 58Avg price 78Brand share 46Review moat 59Quality gap 62

**Returns**

**Incredible****0.0%**

return rate — above 6% kills the launch gate

**Conversion**

**Incredible****12.0%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Great****$1.5M**

$1.5M/yr · 775K searches

**Avg price**

**Great****$16.36**

avg listing price — sweet spot $15–$100

**Competition**

**Good****46%**

top-5 click share — leaders hold, buyers still browse

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Good****1,124.63**

avg incumbent reviews — the moat a new listing must climb

**Price range**

**Good****$4.82–$29.26**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Brand share**

**Okay****77%**

top-5 brand share — brands hold most of the demand

**Growth**

**Okay****+4.6%**

90-day search growth — must beat 0% to launch