---
title: "Products — bone broth powder for dogs - Flapen"
canonical_url: "https://flapen.com/research/us/pet-supplies/bone-broth-powder-for-dogs/products"
last_updated: "2026-07-21T21:03:25.474Z"
locale: en
meta:
  description: "Niche score 50/100 · $222K/yr market · 135K searches/yr · $20.58 avg price. Soft demand (-7.9% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 50/100 · $222K/yr market · 135K searches/yr · $20.58 avg price. Soft demand (-7.9% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Products — bone broth powder for dogs - Flapen"
---

# **bone broth powder for dogs**

**Worth a look**

Shows low returns (0.0%), but soft demand (-7.9% this quarter) keeps it on the watch list.

Market size 42Growth 21Conversion 79Competition 24Returns 100Price range 76Avg price 89Brand share 31Review moat 47Quality gap 53

**Returns**

**Incredible****0.0%**

return rate — above 6% kills the launch gate

**Avg price**

**Great****$20.58**

avg listing price — sweet spot $15–$100

**Conversion**

**Great****8.0%**

search→purchase rate — share of searches ending in a sale

**Price range**

**Great****$8.23–$37.16**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Okay****1,773.67**

avg incumbent reviews — the moat a new listing must climb

**Market size**

**Okay****$222K**

$222K/yr · 135K searches

**Brand share**

**Okay****87%**

top-5 brand share — brands hold most of the demand

**Competition**

**Bad****71%**

top-5 click share — a locked-up shelf

**Growth**

**Bad****-7.9%**

90-day search growth — must beat 0% to launch