---
title: "Blank Dog Tags — $67K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/pet-supplies/blank-dog-tags"
last_updated: "2026-07-22T20:50:07.137Z"
locale: en
meta:
description: "Niche score 50/100 · $67K/yr market · 91K searches/yr · $17.92 avg price. A small market ($67K/yr) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 50/100 · $67K/yr market · 91K searches/yr · $17.92 avg price. A small market ($67K/yr) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Blank Dog Tags — $67K/yr Amazon US Niche (2026) - Flapen"
---
# **blank dog tags**
**Worth a look**
Shows low returns (0.1%), but a small market ($67K/yr) keeps it on the watch list.
Market size 17Growth 18Conversion 51Competition 67Returns 99Price range 70Avg price 82Brand share 82Review moat 24Quality gap 32
**Returns**
**Incredible****0.1%**
return rate — above 6% kills the launch gate
**Brand share**
**Great****53%**
top-5 brand share — no brand owns this niche
**Avg price**
**Great****$17.92**
avg listing price — sweet spot $15–$100
**Price range**
**Good****$4.86–$38.27**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Competition**
**Good****45%**
top-5 click share — leaders hold, buyers still browse
**Conversion**
**Good****4.1%**
search→purchase rate — share of searches ending in a sale
**Quality gap**
**Okay****4.6★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Bad****5,197.69**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Bad****-14.1%**
90-day search growth — must beat 0% to launch
**Market size**
**Bad****$67K**
$67K/yr · 91K searches
According to Flapen's Amazon United States niche tracking, blank dog tags is a $67K/yr Amazon United States market (91K searches/yr). The top 5 brands hold 53% of demand. Verdict: Worth a look — 50/100.
Data updated Jul 16, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **blank dog tags market data**
- **Units sold / yr**
- **3K–4K**
- avg 0–100/product
- **Revenue / yr**
- **$54K–$72K**
- units × avg price
- **Launch success**
- **0%**
- 0 of 6 new (360d)
- **Conversion rate**
- **4.1%**
- **Avg BSR**
- **#323**
- **Page quality**
- **0%**
- **Prime**
- **89%**
- **Sponsored**
- **92%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **40 months**
- **Avg seller age**
- **173 days**
## **Competition & brand share**
The top 5 products take 45% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**29 **▼falling
**Sellers**
**32**
**Top-5 brand share**
**53%**
Top 20: 92%
**Top-5 click share**
**45%**
Top 20: 84%
**Open market**
**42%**
- INKNOTE17% - JIAKAI12% - PARAOR10% - Yinkin8% - Roowest6% - Elesunory5%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -14.1% search growth over the last 90 days.
2K2KSpike '25Prime Day '25 seasonSepDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.3×
[**Open Trend **](https://flapen.com/research/us/pet-supplies/blank-dog-tags/trend)
## **Top blank dog tags search terms**
- **blank dog tags**24K/yr-8.2%3.3% conv. - **blank dog tags for engraving**16K/yr-12.6%3.0% conv. - **dog tag blanks**13K/yr-15.0%3.6% conv. - **dog tags bulk**9K/yr-24.8%2.1% conv. - **dog tag blanks for laser engraving**6K/yr-10.5%2.5% conv. - **dog tag blank**4K/yr+7.4%3.9% conv. - **blank dog tag**5K/yr-15.6%3.2% conv. - **dog tags blank**4K/yr-22.5%4.3% conv. - **bulk dog tags**4K/yr-20.5%1.7% conv. - **aluminum dog tags**3K/yr+0.4%2.9% conv. [**All search terms **](https://flapen.com/research/us/pet-supplies/blank-dog-tags/search-terms)
## **Top blank dog tags products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%$2K6%$4K9%$6K12%$8K1101001K10K100K1.0M Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 36 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**JIAKAI 20 Pcs 38MM Blank Bone Shape Pet ID Double Sided Blank Tag Dog Cat Pet Name Phone Number ID Tag Charm PersonalizedRandom Colors**JIAKAI**$6.27**4.6★1,024 rev](https://www.amazon.com/dp/B07YZJ8VT1) [2**140pcs Pet ID Tag Set with 40pcs Colourful Blank Dog Tags Double Sided Aluminum Cat ID Tags80pcs Stainless Steel Key Rings and 20pcs Pendants for Dogs Cats Pets Name Phone Number Craft Tag**PARAOR**$15.33**4.5★484 rev](https://www.amazon.com/dp/B09CNQQH74) [3**INKNOTE 30 PCS 2 X 1inch Stamping Blank Dog Metal Tags Aluminum Label Pendants Shield Shape with 30 Chain Necklaces Hip Hop Style Pet Name Number Mark Personalized DIY Craft Silvery**INKNOTE**$9.96**4.5★163 rev](https://www.amazon.com/dp/B09C6LZ245) [4**INKNOTE 30 PCS 2 X 1inch Stamping Blank Dog Metal Tags Aluminum Label Pendants Shield Shape with 30 Chain Necklaces Hip Hop Style Pet Name Number Mark Personalized DIY Craft Black**INKNOTE**$9.97**4.5★163 rev](https://www.amazon.com/dp/B0DMW1GM92) [5**Yinkin 200 Pcs Personalized Military Dog Tags Set Including 100 Pcs Aluminum Blank Dog Tags for Engraving 100 Ball Steel Chain Rectangle Metal Blank Stamping Label for DIY Craft(Black)**Yinkin**$38.10**4.6★453 rev](https://www.amazon.com/dp/B0B4W91Q8Z)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**200Pcs Military Dog Tag Set 100pcs Personalized Dog Tags Aluminum Blank for Engraving 100pcs Stainless Steel Chain Ball Rectangle Metal Stamping Label for DIY Crafts Pet ID Keychains Gift (Multicolor)**baklean**$37.72**29 rev3mo ago](https://www.amazon.com/dp/B0GTM8ZGQ7) [**200Pcs Military Dog Tag Set 100pcs Personalized Dog Tags Aluminum Blank for Engraving 100pcs Stainless Steel Chain Ball Rectangle Metal Stamping Label for DIY Crafts Pet ID Keychains Gift (Black)**baklean**$38.27**29 rev3mo ago](https://www.amazon.com/dp/B0GTKXDJFG) [**GBACHOOSE 100 Pack Anodized Aluminum Blank Dog Tags for Engraving Colorful Rectangle Metal Stamping Blanks with Hole 1.9x1.2 inch Pet ID Tag Keychain Blanks for Laser Engraving DIY Crafts**GBACHOOSE**$22.30**7 rev4mo ago](https://www.amazon.com/dp/B0GD4T5FZD) [**OMTech Keychain Blank Set 20pc Dog Tag Set with 10 Silver & 10 Black Stainless Steel Rectangular Stamping Blanks for Laser Engraving Engravable Name Tags with Rings for DIY Luggage Backpack More**OMTech**$22.20**6 rev7mo ago](https://www.amazon.com/dp/B0G6L7QTX4) [**Blank Military Dog Tags Set with 24 & 4.5 Stainless Steel Ball Chains - Durable T304 Stainless Steel ID Tags for Crafts DIY Engraving Pets Backpacks & Everyday Wear**BD Supply**$6.98**5 rev9mo ago](https://www.amazon.com/dp/B0G54FVWXY)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**200Pcs Military Dog Tag Set 100pcs Personalized Dog Tags Aluminum Blank for Engraving 100pcs Stainless Steel Chain Ball Rectangle Metal Stamping Label for DIY Crafts Pet ID Keychains Gift (Multicolor)**baklean**$37.72**4.7★**▲ 341%**](https://www.amazon.com/dp/B0GTM8ZGQ7) [**200Pcs Military Dog Tag Set 100pcs Personalized Dog Tags Aluminum Blank for Engraving 100pcs Stainless Steel Chain Ball Rectangle Metal Stamping Label for DIY Crafts Pet ID Keychains Gift (Black)**baklean**$38.27**4.7★**▲ 339%**](https://www.amazon.com/dp/B0GTKXDJFG) [**Blank Military Dog Tags Set with 24 & 4.5 Stainless Steel Ball Chains - Durable T304 Stainless Steel ID Tags for Crafts DIY Engraving Pets Backpacks & Everyday Wear**BD Supply**$6.98**5.0★**▲ 272%**](https://www.amazon.com/dp/B0G54FVWXY) [**GBACHOOSE 100 Pack Anodized Aluminum Blank Dog Tags for Engraving Colorful Rectangle Metal Stamping Blanks with Hole 1.9x1.2 inch Pet ID Tag Keychain Blanks for Laser Engraving DIY Crafts**GBACHOOSE**$22.30**4.1★**▲ 235%**](https://www.amazon.com/dp/B0GD4T5FZD) [**Elesunory 100 Pcs Military Dog Tags Set 50 Pcs Aluminum Blank Dog Tags 50 Pcs Iron Necklace Chain Engraved for Pets Perfect for DIY Decorative Craft Pet ID Tags Silver**Elesunory**$19.90**4.8★**▲ 104%**](https://www.amazon.com/dp/B0C6FBTS3T)
**~~View all trending →~~**
## **What buyers say about blank dog tags**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**39%
*“Amazing quality”*
**Advertised Vs Actual Product**12%
*“Better than I expected”*
**Value For Money**11%
*“Very affordable”*
**Size-Overall**6%
*“accurate size”*
**Durability**5%
*“durable material”*
**Color**4%
*“the color is accurate”*
**Ease Of Use**4%
*“Easy to use”*
**Design-Overall**3%
*“The design is stylish”*
**Strength**2%
*“Not flimsy”*
**Pet Friendly**2%
*“perfect for your pets”*
### **What buyers complain about **
**Size-Overall**19%
*“Size matters”*
**Durability**11%
*“Break easily”*
**Quality-Overall**8%
*“These are cheap”*
**Advertised Vs Actual Product**6%
*“False advertising for sure”*
**Thickness**5%
*“Metal is not that thick”*
**Weight Heavy**5%
*“They were a bit heavier than I thought”*
**Color**5%
*“now its lost its color”*
**Strength**3%
*“Flimsy”*
**Ease Of Use**3%
*“No way to use it right away”*
**Value For Money**2%
*“It cost half the price as in the pet store”*
### **Top return reasons **
**Size-Overall**37%
**Advertised Vs Actual Product**15%
**Thin**10%
**Functionality-Overall**6%
**Color**6%
**Value For Money**4%
**Quality-Overall**4%
**Material Quality**4%
**Thickness**2%
**Compatibility-Overall**2%
## **Common questions**
- **Is blank dog tags profitable to sell on Amazon United States?**
- The niche generates $67K/yr across 36 tracked products. 0 of 6 products launched in the last 360 days are still selling. 90-day search growth is -14.1%. Flapen's verdict: Worth a look (50/100).
- **How competitive is the blank dog tags niche?**
- 29 brands and 32 sellers compete. The top 5 products take 45% of clicks and top 5 brands hold 53% of demand.
- **What do buyers complain about in blank dog tags?**
- Top complaints mined from reviews: Size-Overall, Durability, Quality-Overall. The return rate is 0.1%.
- **When does demand for blank dog tags peak?**
- Demand is steady year-round — the busiest month runs 1.3× the quietest.
- **What does it cost to enter the blank dog tags niche?**
- Listings span $4.86–$38.27; the average listing price is $17.92 (sweet spot $15–$100). The average incumbent carries 5,198 reviews — the moat a new listing must climb.
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