---
title: "Aviary — $238K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/pet-supplies/aviary"
last_updated: "2026-07-21T17:36:12.605Z"
locale: en
meta:
description: "Niche score 57/100 · $238K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 57/100 · $238K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Aviary — $238K/yr Amazon US Niche (2026) - Flapen"
---
# **aviary**
**Worth a look**
Shows a fragmented shelf (top 5 take 24% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 45Growth 31Conversion 5Competition 91Returns 87Price range 5Avg price 16Brand share 79Review moat 89Quality gap 91
**Competition**
**Great****24%**
top-5 click share — an open shelf
**Quality gap**
**Great****4.1★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Great****218.87**
avg incumbent reviews — the moat a new listing must climb
**Returns**
**Great****1.4%**
return rate — above 6% kills the launch gate
**Brand share**
**Great****56%**
top-5 brand share — no brand owns this niche
**Market size**
**Okay****$238K**
$238K/yr · 147K searches
**Growth**
**Okay****+4.7%**
90-day search growth — must beat 0% to launch
**Avg price**
**Bad****$396.24**
avg listing price — sweet spot $15–$100
**Conversion**
**Bad****0.4%**
search→purchase rate — share of searches ending in a sale
**Price range**
**Bad****$12.42–$1589.33**
cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United States niche tracking, aviary is a $238K/yr Amazon United States market (147K searches/yr). The top 5 brands hold 56% of demand. Demand peaks in Mar. Verdict: Worth a look — 57/100.
Data updated Jul 9, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **aviary market data**
- **Units sold / yr**
- **250–500**
- avg 0–100/product
- **Revenue / yr**
- **$99K–$198K**
- units × avg price
- **Launch success**
- **46%**
- 13 of 28 new (360d)
- **Conversion rate**
- **0.4%**
- **Avg BSR**
- **#295**
- **Page quality**
- **0%**
- **Prime**
- **33%**
- **Sponsored**
- **88%**
- **Out of stock**
- **11.0%**
- **Avg brand age**
- **37 months**
- **Avg seller age**
- **197 days**
## **Competition & brand share**
Clicks spread well past the top 5 (24% combined) — an open shelf where new products get seen.
**Brands**
**35 **▲rising
**Sellers**
**63**
**Top-5 brand share**
**56%**
Top 20: 93%
**Top-5 click share**
**24%**
Top 20: 56%
**Open market**
**36%**
- walnest16% - Mcage12% - wonline11% - vidaXL9% - PawHut8% - Seny8%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +4.7% search growth over the last 90 days.
5K3KSpike '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Mar · busiest ÷ quietest = 1.7×
[**Open Trend **](https://flapen.com/research/us/pet-supplies/aviary/trend)
## **Top aviary search terms**
- **aviary**58K/yr+24.3%0.0% conv. - **macaw cage**32K/yr-17.4%0.3% conv. - **bird aviary outdoor**15K/yr+9.9%0.2% conv. - **outdoor bird aviary**10K/yr-4.6%0.0% conv. - **walk in bird cage**6K/yr+20.4%0.1% conv. - **xxl parrot cage**7K/yr-4.5%0.2% conv. - **indoor aviary**8K/yr-12.1%0.1% conv. - **xxl bird cage**6K/yr-11.6%0.3% conv. - **macaw bird cage**5K/yr-9.6%0.4% conv. [**All search terms **](https://flapen.com/research/us/pet-supplies/aviary/search-terms)
## **Top aviary products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%2%$5K4%$10K6%$14K8%$19K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)4 products missing review or click data not plotted
All 82 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**PawHut 44 Hexagon Covered Canopy Bird Cage Portable Aviary Flight Cage with Stand for Cockatiels Conures Lovebirds Budgies & Small Birds Orange**PawHut**$273.46**3.5★140 rev](https://www.amazon.com/dp/B078WQF1NG) [2**Belnest Flight Cage for Parrots Metal Aviary with Rolling Stand & Cleaning Trays for Indoor Outdoor Grey**BELNEST**$269.63**3.0★9 rev](https://www.amazon.com/dp/B0GY332HLC) [3**Large Bird Cage for Parakeets Outdoor Bird Aviary Parrot Cage with Perch Birdcage for Macaws Canaries Parrots Budgie Lovebirds-White (2 Box Set)**wonline**$473.80**3.8★60 rev](https://www.amazon.com/dp/B0DPK1CBXM) [4**2 Color Extra Large Wrought Iron Dome Top for Macaw Goffins Cockatoo Cockatiels African Grey Amazon Parrots Green Cheek Conures Caique Bird Cage with Rolling Stand (Black-Vein)**Mcage**$180.19**4.0★180 rev](https://www.amazon.com/dp/B0991SWRJH) [5**77 Walk-in Bird Cage Heavy Duty Outdoor Aviary for Macaws**walnest**$396.80**3.7★23 rev](https://www.amazon.com/dp/B0DM7W95BG)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**BELNEST 69 Large Bird Cage for Parrots Heavy Duty Bird Aviary on Wheels with Slide-Out Trays for African Greys Cockatoos Conures Macaws Indoor Outdoor Black**BELNEST**$294.28**2 rev2w ago](https://www.amazon.com/dp/B0H6DB5HRW) [**Walnest Large Bird Cage 71-Inch Hexagonal Flight Aviary Heavy-Duty Powder-Coated Steel Diamond Mesh Rolling Stand for Parakeets and Parrots (Black)**walnest**$243.13**1 rev1mo ago](https://www.amazon.com/dp/B0H2L99C45) [**Walnest Large Bird Cage 71-Inch Hexagonal Flight Aviary Heavy-Duty Powder-Coated Steel Diamond Mesh Rolling Stand for Parakeets and Parrots (Grey)**walnest**$213.54**1 rev1mo ago](https://www.amazon.com/dp/B0H2L4T7DQ) [**Extra Large Walk-in Round Bird Cage for Parrots Budgies & Macaws Outdoor Aviary with Rustproof Powder-Coated Steel Large Door Feeding Bowls & Beech Wood Perch NSF Safe**RYpetmia**$377.99**1 rev1mo ago](https://www.amazon.com/dp/B0H29GCT4C) [**Extra Large Walk-in Round Bird Cage for Parrots Budgies & Macaws Outdoor Aviary with Rustproof Powder-Coated Steel Large Door Feeding Bowls & Beech Wood Perch NSF Safe**RYpetmia**$369.44**1 rev1mo ago](https://www.amazon.com/dp/B0H29FP4Y9)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Walnest Large Bird Cage 71-Inch Hexagonal Flight Aviary Heavy-Duty Powder-Coated Steel Diamond Mesh Rolling Stand for Parakeets and Parrots (Black)**walnest**$243.13**5.0★**▲ 290%**](https://www.amazon.com/dp/B0H2L99C45) [**AVAWING 70-Inch Bird Cage with Play Top & Storage Cabinet Tall Big Bird Flight Cage with Pull-Out Tray Feeders Cover Stand Rope Metal Bird Aviary for Macaw Parakeet Cockatiel Budgie Black**AVAWING**$228.88**5.0★**▲ 289%**](https://www.amazon.com/dp/B0H1GTQ5BL) [**Extra Large Walk-in Round Bird Cage for Parrots Budgies & Macaws Outdoor Aviary with Rustproof Powder-Coated Steel Large Door Feeding Bowls & Beech Wood Perch NSF Safe**RYpetmia**$369.44**5.0★**▲ 279%**](https://www.amazon.com/dp/B0H29FP4Y9) [**BELNEST 69 Large Bird Cage for Parrots Heavy Duty Bird Aviary on Wheels with Slide-Out Trays for African Greys Cockatoos Conures Macaws Indoor Outdoor Black**BELNEST**$294.28**5.0★**▲ 275%**](https://www.amazon.com/dp/B0H6DB5HRW) [**SENY Heavy Duty Walk-in Bird Aviary Cage Metal Expandable 79x86x62 Inches for Parrots Macaws Cockatoos Reptiles Dogs (Wire Size: 0.14 86 L x 62 W x 79 H)**Seny**$897.69**0.0★**▲ 275%**](https://www.amazon.com/dp/B0GW76V2H6)
**~~View all trending →~~**
## **What buyers say about aviary**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Value For Money**13%
*“Great Value”*
**Quality-Overall**12%
*“Amazing Quality”*
**Size-Overall**10%
*“Good size for the price”*
**Strength**8%
*“Fairly sturdy”*
**Pet Friendly**7%
*“my birds are so happy”*
**Fun/Entertainment Experience**6%
*“they keep her entertained”*
**Assembly/Installation**6%
*“Easy assembly”*
**Ease Of Cleaning**4%
*“the cage was clean”*
**Design-Overall**3%
*“The design is great”*
**Ease Of Use**3%
*“can be easily opened by a smart bird”*
### **What buyers complain about **
**Quality-Overall**12%
*“Bad quality”*
**Assembly/Installation**11%
*“Assembly wasnt super easy”*
**Size-Overall**11%
*“Small”*
**Instructions/User Manual/Troubleshooting**7%
*“instructions not great”*
**Strength**6%
*“not that strong though so whatever”*
**Durability**4%
*“didnt last”*
**Value For Money**3%
*“Worst for the price”*
**Material Quality**3%
*“Cons: Very cheap material”*
**Advertised Vs Actual Product**3%
*“Description is misleading”*
**Design-Overall**2%
*“The construction is shoddy”*
### **Top return reasons **
**Size-Overall**40%
**Defective Material/Parts**14%
**Advertised Vs Actual Product**10%
**Strength**7%
**Quality-Overall**6%
**Assembly/Installation**5%
**Escape Proof**4%
**Material Quality**3%
**Value For Money**2%
**Functionality-Overall**2%
## **Common questions**
- **Is aviary profitable to sell on Amazon United States?**
- The niche generates $238K/yr across 82 tracked products. 13 of 28 products launched in the last 360 days are still selling. 90-day search growth is +4.7%. Flapen's verdict: Worth a look (57/100).
- **How competitive is the aviary niche?**
- 35 brands and 63 sellers compete. The top 5 products take 24% of clicks and top 5 brands hold 56% of demand.
- **What do buyers complain about in aviary?**
- Top complaints mined from reviews: Quality-Overall, Assembly/Installation, Size-Overall. The return rate is 1.4%.
- **When does demand for aviary peak?**
- Demand peaks in Mar; the busiest month runs 1.7× the quietest.
- **What does it cost to enter the aviary niche?**
- Listings span $12.42–$1589.33; the average listing price is $396.24 (sweet spot $15–$100). The average incumbent carries 219 reviews — the moat a new listing must climb.
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