---
title: "Search terms — 100 gallon fish tank - Flapen"
canonical_url: "https://flapen.com/research/us/pet-supplies/100-gallon-fish-tank/search-terms"
last_updated: "2026-07-21T20:57:50.602Z"
locale: en
meta:
  description: "Niche score 58/100 · $270K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 58/100 · $270K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — 100 gallon fish tank - Flapen"
---

# **100 gallon fish tank**

**Worth a look**

Shows a thin review moat (91 avg reviews), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 49Growth 20Conversion 7Competition 91Returns 93Price range 5Avg price 53Brand share 89Review moat 95Quality gap 75

**Review moat**

**Incredible****90.63**

avg incumbent reviews — the moat a new listing must climb

**Returns**

**Great****1.1%**

return rate — above 6% kills the launch gate

**Competition**

**Great****24%**

top-5 click share — an open shelf

**Brand share**

**Great****46%**

top-5 brand share — no brand owns this niche

**Quality gap**

**Great****4.3★**

avg incumbent rating — lower means beatable quality

**Avg price**

**Good****$167.35**

avg listing price — sweet spot $15–$100

**Market size**

**Okay****$270K**

$270K/yr · 311K searches

**Growth**

**Bad****-9.9%**

90-day search growth — must beat 0% to launch

**Conversion**

**Bad****0.5%**

search→purchase rate — share of searches ending in a sale

**Price range**

**Bad****$87.18–$352.44**

cheapest to priciest tracked listing — scored on the share inside $15–$100