---
title: "Worm Tea — $25K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/patio-lawn-garden/worm-tea"
last_updated: "2026-07-21T17:29:21.362Z"
locale: en
meta:
description: "Niche score 47/100 · $25K/yr market · 16K searches/yr · $26.22 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 47/100 · $25K/yr market · 16K searches/yr · $26.22 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Worm Tea — $25K/yr Amazon US Niche (2026) - Flapen"
---
# **worm tea**
**Skip it**
A small market ($25K/yr) — this niche doesn't clear our bar today.
Market size 6Growth 74Conversion 67Competition 15Returns 99Price range 84Avg price 95Brand share 13Review moat 66Quality gap 27
**Returns**
**Incredible****0.3%**
return rate — above 6% kills the launch gate
**Avg price**
**Incredible****$26.22**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$10.00–$47.24**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Growth**
**Good****+58.4%**
90-day search growth — must beat 0% to launch
**Conversion**
**Good****6.1%**
search→purchase rate — share of searches ending in a sale
**Review moat**
**Good****846.83**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Okay****4.6★**
avg incumbent rating — lower means beatable quality
**Competition**
**Bad****82%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****95%**
top-5 brand share — brand-locked demand
**Market size**
**Bad****$25K**
$25K/yr · 16K searches
According to Flapen's Amazon United States niche tracking, worm tea is a $25K/yr Amazon United States market (16K searches/yr). The top 5 brands hold 95% of demand. Demand peaks in Apr–May–Jun–Jul. Verdict: Skip it — 47/100.
Data updated Jul 15, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **worm tea market data**
- **Units sold / yr**
- **1K–2K**
- avg 0–100/product
- **Revenue / yr**
- **$33K–$39K**
- units × avg price
- **Launch success**
- **—**
- 1 of 1 new (360d)
- **Conversion rate**
- **6.1%**
- **Avg BSR**
- **#1,417**
- **Page quality**
- **0%**
- **Prime**
- **83%**
- **Sponsored**
- **75%**
- **Out of stock**
- **13.7%**
- **Avg brand age**
- **63 months**
- **Avg seller age**
- **175 days**
## **Competition & brand share**
The top 5 products capture 82% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**8 **▼falling
**Sellers**
**7**
**Top-5 brand share**
**95%**
Top 20: 100%
**Top-5 click share**
**82%**
Top 20: 100%
**Open market**
**3%**
- Bloom City60% - VermisTerra23% - TPS NUTRIENTS8% - HiThrive2% - Green Gardener2% - Wiggle Worm2% - Open — no brand owns it (2 brands, 3%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +58.4% search growth over the last 90 days.
600400Spike '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 3.0×
[**Open Trend **](https://flapen.com/research/us/patio-lawn-garden/worm-tea/trend)
## **Top worm tea search terms**
- **worm tea**10K/yr+46.9%7.9% conv. - **worm tea fertilizer liquid**3K/yr+96.1%11.9% conv. - **worm casting tea**3K/yr+64.2%5.7% conv. [**All search terms **](https://flapen.com/research/us/patio-lawn-garden/worm-tea/search-terms)
## **Top worm tea products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$3K20%$5K30%$8K40%$10K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 12 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Organic Earthworm Tea Concentrate and Compost and Bokashi Booster by Bloom City Quart (32 oz)**Bloom City**$22.44**4.7★1,942 rev](https://www.amazon.com/dp/B07PJTKL5R) [2**Bloom City Organic Worm Tea Concentrate and Compost and Bokashi Booster 1/2 Pint (8 oz)**Bloom City**$11.28**4.7★1,942 rev](https://www.amazon.com/dp/B08JHDYY1M) [3**VermisTerra Earthworm Casting Tea - Organic Worm Tea with Kelp - Gallon - Soil Protector and Conditioner Concentrate - Living Enzymes Nourish Plants - All Crops: Vegetables Flowers Fruit and Trees**VermisTerra**$44.03**4.7★1,694 rev](https://www.amazon.com/dp/B07143F5SZ) [4**Worm Tea for Gardening - 32oz Quart - Organic Earthworm Soil Enhancer - Vermicompost with Kelp - Increase Yields Boost Growth Reduce Stress- Vegetables Flowers Fruit Trees - Plant Probiotic**VermisTerra**$23.91**4.7★1,694 rev](https://www.amazon.com/dp/B072F7D583) [5**Organic Worm Tea Concentrate and Compost and Bokashi Booster by Bloom City Gallon(128 oz)**Bloom City**$46.90**4.7★1,942 rev](https://www.amazon.com/dp/B07PHVYY87)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Wrigglebrew Organic Liquid Fertilizer Concentrate from Worm Castings. Non-toxic All-Purpose Plant Food for Gardens Vegetables Fruits Houseplants Seed Starters and Ornamentals. (16 Fluid Ounces)**WriggleBrew**$10.00**174 rev12mo ago](https://www.amazon.com/dp/B0FJ3LZJ7F) [**16oz Worm Castings for Plants - Makes 32 Gallons of Earthworm Castings Compost Tea Liquid Worm Casting Nutrient-Rich Organic Compost Worms for Healthier Soil & Vibrant Plant Growth**HiThrive**$14.98**231 rev2y ago](https://www.amazon.com/dp/B0CZ4L238Q) [**Worm Casting Tea Concentrate Liquid Microbial Supplement for Living Soil Stronger Roots & Healthier Plants 8 oz**TPS NUTRIENTS**$11.61**64 rev2y ago](https://www.amazon.com/dp/B0D4JH5DR2) [**Worm Casting Tea Concentrate Liquid Microbial Supplement for Living Soil Stronger Roots & Healthier Plants 32 oz**TPS NUTRIENTS**$19.55**64 rev2y ago](https://www.amazon.com/dp/B0D4JFQVNC) [**Worm Castings for Plants Earthworm Casting Organic Fertilizer Bokashi Booster Worm Tea Made from Compost Worms Liquified & Concentrated Vermicompost for Soil Fertility & Bountiful Harvest 32 oz.**The Grow Co**$22.83**288 rev2y ago](https://www.amazon.com/dp/B0CLTCHHQP)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Worm Casting Tea Concentrate Liquid Microbial Supplement for Living Soil Stronger Roots & Healthier Plants 32 oz**TPS NUTRIENTS**$19.55**4.5★**▲ 118%**](https://www.amazon.com/dp/B0D4JFQVNC) [**Worm Castings for Plants Earthworm Casting Organic Fertilizer Bokashi Booster Worm Tea Made from Compost Worms Liquified & Concentrated Vermicompost for Soil Fertility & Bountiful Harvest 32 oz.**The Grow Co**$22.83**4.6★**▲ 62%**](https://www.amazon.com/dp/B0CLTCHHQP) [**Wrigglebrew Organic Liquid Fertilizer Concentrate from Worm Castings. Non-toxic All-Purpose Plant Food for Gardens Vegetables Fruits Houseplants Seed Starters and Ornamentals. (16 Fluid Ounces)**WriggleBrew**$10.00**4.2★**▲ 58%**](https://www.amazon.com/dp/B0FJ3LZJ7F) [**Bloom City Organic Worm Tea Concentrate and Compost and Bokashi Booster 1/2 Pint (8 oz)**Bloom City**$11.28**4.7★**▲ 25%**](https://www.amazon.com/dp/B08JHDYY1M) [**Worm Tea for Gardening - 32oz Quart - Organic Earthworm Soil Enhancer - Vermicompost with Kelp - Increase Yields Boost Growth Reduce Stress- Vegetables Flowers Fruit Trees - Plant Probiotic**VermisTerra**$23.91**4.7★**— 6%**](https://www.amazon.com/dp/B072F7D583)
**~~View all trending →~~**
## **What buyers say about worm tea**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Plant Growth**44%
*“the plants Ive given it to are doing well”*
**Ease Of Use**12%
*“I like the stuff the ease of use”*
**Value For Money**11%
*“Economical”*
**Quality-Overall**11%
*“Great product”*
**Pest/Insect Control**4%
*“still no aphids”*
**Functionality-Overall**4%
*“Crossing fingers it actually works”*
**Pureness**4%
*“This clear liquid”*
**Color**2%
*“dark green so are my hostess”*
**Durability**2%
*“Have used it for several years”*
**Advertised Vs Actual Product**2%
*“as described”*
### **What buyers complain about **
**Smell**33%
*“The smell is a bit strong”*
**Product Condition**11%
*“it was already opened by someone else”*
**Quality-Overall**11%
*“Just bad not good”*
**Instructions/User Manual/Troubleshooting**11%
*“never seen instructions that have to take”*
**Value For Money**11%
*“40 bucks down the drain”*
**Functionality-Overall**11%
*“Didnt work for me”*
### **Top return reasons **
**Leak-Proof**38%
**Functionality-Overall**20%
**Size-Overall**10%
**Advertised Vs Actual Product**7%
**Smell**7%
**Value For Money**3%
**Product Condition**3%
**Instructions/User Manual/Troubleshooting**3%
**Contamination**3%
**Plant Growth**3%
## **Common questions**
- **Is worm tea profitable to sell on Amazon United States?**
- The niche generates $25K/yr across 12 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +58.4%. Flapen's verdict: Skip it (47/100).
- **How competitive is the worm tea niche?**
- 8 brands and 7 sellers compete. The top 5 products take 82% of clicks and top 5 brands hold 95% of demand.
- **What do buyers complain about in worm tea?**
- Top complaints mined from reviews: Smell, Product Condition, Quality-Overall. The return rate is 0.3%.
- **When does demand for worm tea peak?**
- Demand peaks in Apr–May–Jun–Jul; the busiest month runs 3.0× the quietest.
- **What does it cost to enter the worm tea niche?**
- Listings span $10.00–$47.24; the average listing price is $26.22 (sweet spot $15–$100). The average incumbent carries 847 reviews — the moat a new listing must climb.
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