---
title: "White Outdoor Side Table — $70K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/patio-lawn-garden/white-outdoor-side-table"
last_updated: "2026-08-09T08:54:30.509Z"
locale: en
meta:
description: "Niche score 66/100 · $70K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 66/100 · $70K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "White Outdoor Side Table — $70K/yr Amazon US Niche (2026) - Flapen"
---
# **white outdoor side table**
**Worth a look**
Shows demand growing +112.5% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 18Growth 95Conversion 17Competition 94Returns 72Price range 67Avg price 93Brand share 95Review moat 68Quality gap 48
**Growth**
**Incredible****+112.5%**
90-day search growth — must beat 0% to launch
**Brand share**
**Incredible****39%**
top-5 brand share — no brand owns this niche
**Competition**
**Great****21%**
top-5 click share — an open shelf
**Avg price**
**Great****$51.41**
avg listing price — sweet spot $15–$100
**Returns**
**Good****2.1%**
return rate — above 5% kills the launch gate
**Review moat**
**Good****762.64**
avg incumbent reviews — the moat a new listing must climb
**Price range**
**Good****$19.65–$140.41**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Market size**
**Bad****$70K**
$70K/yr · 104K searches
**Conversion**
**Bad****1.3%**
search→purchase rate — share of searches ending in a sale
**Signals**[** Trending**](https://flapen.com/research/niches?market=us&signal=trending "Search growth > 100% (90d)") [** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")
According to Flapen's Amazon United States niche tracking, white outdoor side table is a $70K/yr Amazon United States market (104K searches/yr). The top 5 brands hold 39% of demand. Demand peaks in Apr–May–Jun. Verdict: Worth a look — 66/100.
Data updated Jul 23, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **white outdoor side table market data**
- **Units sold / yr**
- **1K–2K**
- avg 0–100/product
- **Revenue / yr**
- **$64K–$77K**
- units × avg price
- **Conversion rate**
- **1.3%**
- **Avg BSR**
- **#178**
- **Page quality**
- **0%**
- **Prime**
- **86%**
- **Sponsored**
- **91%**
- **Out of stock**
- **6.7%**
- **Avg brand age**
- **34 months**
- **Avg seller age**
- **193 days**
## **Competition & brand share**
Clicks spread well past the top 5 (21% combined) — an open shelf where new products get seen.
**Brands**
**51 **▼falling
**Sellers**
**69**
**Top-5 brand share**
**39%**
Top 20: 75%
**Top-5 click share**
**21%**
Top 20: 44%
**Open market**
**57%**
- GARDENSTAR14% - LUE BONA10% - JONATHAN Y6% - Christopher Knight Home5% - Crestlive Products4% - Meluvici4%
## **Demand & seasonality**
Weekly Amazon search volume, last 101 weeks — +112.5% search growth over the last 90 days.
5K4KSpike '25Spike '26 seasonDecMarJunAugNovMarMay
Peak months: Apr, May, Jun · busiest ÷ quietest = 4.2×
[**Open Trend **](https://flapen.com/research/us/patio-lawn-garden/white-outdoor-side-table/trend)
## **Top white outdoor side table search terms**
- **white outdoor side table**21K/yr+141.4%1.8% conv. - **patio side table set of 2**14K/yr+148.4%0.5% conv. - **outdoor pedestal table**10K/yr+82.3%0.1% conv. - **metal and glass outdoor side tables**6K/yr+31.0%0.5% conv. - **outdoor drum table**7K/yr+84.7%0.0% conv. - **aluminum outdoor side table**7K/yr+97.1%0.3% conv. - **outdoor drum side table**6K/yr+127.3%0.1% conv. - **outdoor side table white**6K/yr+135.5%1.6% conv. - **blue outdoor side table**5K/yr+147.4%0.4% conv. - **small outdoor drink table**5K/yr+127.6%0.4% conv. [**All search terms **](https://flapen.com/research/us/patio-lawn-garden/white-outdoor-side-table/search-terms)
## **Top white outdoor side table products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%$2K6%$4K9%$6K12%$8K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Adirondack Square Outdoor Side Table 2-Tier Storage Patio Side Table HDPE End Tables for Backyard Pool Porch Garden Lawn**GARDENSTAR**$44.12**4.7★1,600 rev](https://www.amazon.com/dp/B0C4PR53MQ) [2**LUE BONA Outdoor Side Table HDPS Small Outdoor Adirondack Side Tables Outside End Table for Patio Porch Deck Weather Resistant/Easy Maintenance White**LUE BONA**$35.04**4.7★1,035 rev](https://www.amazon.com/dp/B0CJ8SFPJ5) [3**Adirondack Square Outdoor Side Table 2-Tier Storage Patio Side Table HDPE End Tables for Backyard Pool Porch Garden Lawn**GARDENSTAR**$44.15**4.7★1,600 rev](https://www.amazon.com/dp/B0C4PWF82Z) [4**LIFFY Patio Side Table Small Round End Table Metal Side Table Outdoor Small Porch Table for Indoor Balcony Furniture Decor (Blue Glass 12inch)**LIFFY**$28.67**4.5★658 rev](https://www.amazon.com/dp/B0BB245GN6) [5**JONATHAN Y Hollie 18 Round Drum Indoor Outdoor Side Table White**JONATHAN Y**$89.49**4.1★34 rev](https://www.amazon.com/dp/B0CVQX22NK)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Kromax Outdoor Side Table Small Outdoor Table Black**Kromax**$27.92**120 rev4mo ago](https://www.amazon.com/dp/B0GTQJK9H8) [**Homenjoy Outdoor Side Table HDPE Weather Resistant Small Patio Table for Porch and Balcony 200 LBS Capacity Heavy Duty Small Outdoor Table for Backyard and Pool Easy Maintenance White**Homenjoy**$32.51**100 rev6mo ago](https://www.amazon.com/dp/B0GGHGWLG3) [**LUE BONA Outdoor Side Table 2-Tier HDPS Outdoor Nesting End Table with Removable Small Foot Stool for Patio Deck Poolside Low Maintenance & Weather Resistant White**LUE BONA**$41.48**120 rev7mo ago](https://www.amazon.com/dp/B0G6WZ5BMB) [**Kaesithar Set of 2 Mosaic Outdoor Side Tables Round 15 Inch Height - Small Patio Table Set Foldable Sun Pattern Metal Plant Stands for Garden Balcony & Yard (Mosaic Sun 2 Pack)**Kaesithar**$39.09**111 rev7mo ago](https://www.amazon.com/dp/B0G56FQPBH) [**Christopher Knight Home Zoey Small Outdoor Side Table Lace Cut Iron End Table Metal Outdoor Stool Hollow Drum Round Side Table Decorative Garden Stool with Cutout Design for Patio Balcony Green**Christopher Knight Home**$57.83**4,069 rev7mo ago](https://www.amazon.com/dp/B0G4W24MZT)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**ODK Outdoor Side Tables Set of 2 Adirondack Patio End Table with Weather-Resistant Waterproof Top for Hot Tub Garden Balcony Poolside 2PCS Grey**ODK**$60.32**4.7★**▲ 63%**](https://www.amazon.com/dp/B0DSBXGRHK) [**Kromax Outdoor Side Table Small Outdoor Table Black**Kromax**$27.92**4.8★**▲ 54%**](https://www.amazon.com/dp/B0GTQJK9H8) [**Homenjoy Outdoor Side Table HDPE Weather Resistant Small Patio Table for Porch and Balcony 200 LBS Capacity Heavy Duty Small Outdoor Table for Backyard and Pool Easy Maintenance White**Homenjoy**$32.51**4.9★**▲ 47%**](https://www.amazon.com/dp/B0GGHGWLG3) [**LUE BONA Outdoor Side Table 2-Tier HDPS Outdoor Nesting End Table with Removable Small Foot Stool for Patio Deck Poolside Low Maintenance & Weather Resistant White**LUE BONA**$41.48**4.8★**▲ 47%**](https://www.amazon.com/dp/B0G6WZ5BMB) [**cozynest home Height Adjustable Drink Table Small Round Side Table Weighted Martini Pedestal Tables for Small Spaces Living Room Bedroom Sofa Couch Office Black**cozynest home**$34.72**4.4★**▲ 45%**](https://www.amazon.com/dp/B0FZS9XHSZ)
**~~View all trending →~~**
## **What buyers say about white outdoor side table**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Assembly/Installation**22%
*“Assembled in minutes”*
**Strength**17%
*“Sturdy construction”*
**Quality-Overall**12%
*“The quality feels solid”*
**Size-Overall**7%
*“Great size”*
**Value For Money**7%
*“Money well spent”*
**Design-Overall**4%
*“I really like the design”*
**Advertised Vs Actual Product**4%
*“Worked as expected”*
**Color**3%
*“Great color”*
**Durability**3%
*“This table is very durable”*
**Weight Light**2%
*“very light and easy to assemble”*
### **What buyers complain about **
**Size-Overall**21%
*“Small size”*
**Quality-Overall**8%
*“Poor quality”*
**Assembly/Installation**5%
*“Impossible to put together”*
**Strength**5%
*“Very flimsy”*
**Value For Money**4%
*“This is not a substantial piece for the price”*
**Durability**3%
*“I dont see this lasting long”*
**Color**2%
*“Sent wrong color”*
**Instructions/User Manual/Troubleshooting**2%
*“Directions were a little lacking”*
**Paint Quality**2%
*“It just chips the paint”*
**Advertised Vs Actual Product**2%
*“Not what it appears to be”*
### **Top return reasons **
**Size-Overall**35%
**Color**14%
**Defective Material/Parts**7%
**Advertised Vs Actual Product**6%
**Quality-Overall**5%
**Assembly/Installation**4%
**Material Quality**4%
**Height**3%
**Strength**3%
**Value For Money**2%
## **Common questions**
- **Is white outdoor side table profitable to sell on Amazon United States?**
- The niche generates $70K/yr across 96 tracked products. 13 of 25 products launched in the last 360 days are still selling. 90-day search growth is +112.5%. Flapen's verdict: Worth a look (66/100).
- **How competitive is the white outdoor side table niche?**
- 51 brands and 69 sellers compete. The top 5 products take 21% of clicks and top 5 brands hold 39% of demand.
- **What do buyers complain about in white outdoor side table?**
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Assembly/Installation. The return rate is 2.1%.
- **When does demand for white outdoor side table peak?**
- Demand peaks in Apr–May–Jun; the busiest month runs 4.2× the quietest.
- **What does it cost to enter the white outdoor side table niche?**
- Listings span $19.65–$140.41; the average listing price is $51.41 (sweet spot $15–$100). The average incumbent carries 763 reviews — the moat a new listing must climb.
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