---
title: "Weber Genesis Griddle Insert — $504K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/patio-lawn-garden/weber-genesis-griddle-insert"
last_updated: "2026-08-06T02:46:36.989Z"
locale: en
meta:
description: "Niche score 46/100 · $504K/yr market · 268K searches/yr · $156.68 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 46/100 · $504K/yr market · 268K searches/yr · $156.68 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Weber Genesis Griddle Insert — $504K/yr Amazon US Niche (2026) - Flapen"
---
# **weber genesis griddle insert**
**Skip it**
Prices mostly outside the sweet spot ($38.46–$586.48) — this niche doesn't clear our bar today.
Market size 60Growth 96Conversion 15Competition 44Returns 39Price range 11Avg price 56Brand share 14Review moat 49Quality gap 38
**Growth**
**Incredible****+157.0%**
90-day search growth — must beat 0% to launch
**Market size**
**Good****$504K**
$504K/yr · 268K searches
**Avg price**
**Good****$156.68**
avg listing price — sweet spot $15–$100
**Review moat**
**Okay****1,625.33**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Okay****59%**
top-5 click share — leaders hold, buyers still browse
**Returns**
**Okay****3.9%**
return rate — above 5% kills the launch gate
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Conversion**
**Bad****1.2%**
search→purchase rate — share of searches ending in a sale
**Brand share**
**Bad****94%**
top-5 brand share — brand-locked demand
**Price range**
**Bad****$38.46–$586.48**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Signals**[** Trending**](https://flapen.com/research/niches?market=us&signal=trending "Search growth > 100% (90d)") [** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")
According to Flapen's Amazon United States niche tracking, weber genesis griddle insert is a $504K/yr Amazon United States market (268K searches/yr). The top 5 brands hold 94% of demand. Demand peaks in Jun–Jul–Aug. Verdict: Skip it — 46/100.
Data updated Jul 23, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **weber genesis griddle insert market data**
- **Units sold / yr**
- **3K–4K**
- avg 100–250/product
- **Revenue / yr**
- **$470K–$627K**
- units × avg price
- **Conversion rate**
- **1.2%**
- **Avg BSR**
- **#99**
- **Page quality**
- **0%**
- **Prime**
- **96%**
- **Sponsored**
- **79%**
- **Out of stock**
- **1.5%**
- **Avg brand age**
- **44 months**
- **Avg seller age**
- **169 days**
## **Competition & brand share**
The top 5 products take 59% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**9 **▲rising
**Sellers**
**55**
**Top-5 brand share**
**94%**
Top 20: 100%
**Top-5 click share**
**59%**
Top 20: 95%
**Open market**
**4%**
- Weber72% - EasiBBQ13% - Lodge3% - PETKAO3% - BBQ Future3% - DcYourHome2% - Open — no brand owns it (3 brands, 4%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +157.0% search growth over the last 90 days.
23K18KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Jun, Jul, Aug · busiest ÷ quietest = 10.9×
[**Open Trend **](https://flapen.com/research/us/patio-lawn-garden/weber-genesis-griddle-insert/trend)
## **Top weber genesis griddle insert search terms**
- **weber griddle**86K/yr+109.0%0.8% conv. - **weber griddle insert**47K/yr+185.7%1.3% conv. - **weber genesis griddle insert**17K/yr+184.1%1.4% conv. - **weber grill griddle insert**15K/yr+175.9%0.7% conv. - **weber flat top grill**15K/yr+95.7%0.2% conv. - **webber griddle**15K/yr+141.5%0.5% conv. - **weber flat top griddle**12K/yr+209.7%0.8% conv. - **griddle for weber grill**10K/yr+256.3%1.1% conv. - **weber grill griddle**9K/yr+164.8%1.1% conv. - **weber genesis griddle**8K/yr+239.2%1.4% conv. [**All search terms **](https://flapen.com/research/us/patio-lawn-garden/weber-genesis-griddle-insert/search-terms)
## **Top weber genesis griddle insert products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$50K20%$101K30%$151K40%$202K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Weber RustResistant Outdoor Griddle Insert FullSize Pre-Seasoned Carbon Steel Griddle for Summit and Genesis 300 Series (3 Burners) Gas Grill Accessory**Weber**$222.17**4.7★635 rev](https://www.amazon.com/dp/B0BJYBP5GQ) [2**Weber RustResistant Outdoor Griddle Insert FullSize Pre-Seasoned Carbon Steel Griddle for Searwood & Large Spirit Series Gas Grills - Grill Accessory**Weber**$173.58**4.7★635 rev](https://www.amazon.com/dp/B0BJY6L7JV) [3**Weber RustResistant Outdoor Griddle Insert FullSize Pre-Seasoned Carbon Steel Griddle for Genesis 400 Series Gas Grills Grill Accessory**Weber**$221.13**4.7★635 rev](https://www.amazon.com/dp/B0BJXWMDVM) [4**Weber 36 4Burner Liquid Propane Griddle Black PreSeasoned RustResistant Carbon Steel Cooktop with 500F+ Heat Capacity & Weber Works Compatibility for Outdoor Grilling**Weber**$586.48**4.9★19 rev](https://www.amazon.com/dp/B0DY95RTGN) [5**Weber RustResistant 22 Round Griddle Insert PreSeasoned Carbon Steel with Handles EdgetoEdge Cooking Surface Fits 22 Weber Kettle Grills - Grill Accessory**Weber**$133.25**4.6★28 rev](https://www.amazon.com/dp/B007C1QHUC)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Weber Slate 28 Rust-Resistant Griddle for Outdoor Cooking 3 Burners Liquid Propane Black - Pre-Seasoned Carbon Steel 500F+ Heat**Weber**$584.82**3 rev8mo ago](https://www.amazon.com/dp/B0G1W4Z4WV) [**Weber Crafted Large Format Griddle Ready Not Rusty CarbonSteel Griddle for Genesis Spirit Searwood & Smoque Grills (Frame Kit Required)**Weber**$97.92**3 rev10mo ago](https://www.amazon.com/dp/B0FQG8KB36) [**Weber 36 4Burner Liquid Propane Griddle Black PreSeasoned RustResistant Carbon Steel Cooktop with 500F+ Heat Capacity & Weber Works Compatibility for Outdoor Grilling**Weber**$586.48**19 rev1y ago](https://www.amazon.com/dp/B0DY95RTGN) [**Full Size Griddle Inserts for Weber 22 Charcoal Grills Flat Top Griddle for Weber 22 Original Kettle Master-Touch and Performer Deluxe Charcoal Grill Compatible Other 22 inch Round Grills**EasiBBQ**$101.05**37 rev1y ago](https://www.amazon.com/dp/B0DSFSQYNS) [**KATEEDY Full Size Griddle for Weber Genesis 300 Grill E310 E330 E320-6788 Full Size Griddle Insert for Genesis S310 S320 S330 Gas Grills for Weber Part 7524 7528**KATEEDY**$97.76**27 rev1y ago](https://www.amazon.com/dp/B0DN51TTGF)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Weber Crafted Large Format Griddle Ready Not Rusty CarbonSteel Griddle for Genesis Spirit Searwood & Smoque Grills (Frame Kit Required)**Weber**$97.92**5.0★**▲ 106%**](https://www.amazon.com/dp/B0FQG8KB36) [**7672 Flat Top Crafted Griddle for Weber Genesis II 300 & 400 Series E-330 S-310 E-435 S-435 Griddle Insert for Weber Genesis 2022+ SX-325S EX-325S Spirit 200/300 Smokefire EX4 EX6 Crafted Frame Kit**DcYourHome**$53.45**4.0★**▲ 46%**](https://www.amazon.com/dp/B0BQMB2CQK) [**Weber RustResistant Outdoor Griddle Insert FullSize Pre-Seasoned Carbon Steel Griddle for Genesis 400 Series Gas Grills Grill Accessory**Weber**$221.13**4.7★**▲ 40%**](https://www.amazon.com/dp/B0BJXWMDVM) [**Full-Size Griddle Inserts for Weber Spirit 200 Series Flat Top Grill Griddle for Weber GS4 Spirit I & II E-210 E-220 S-210 S-220 Gas Grill Rectangular Griddle Replace for 7637 Grate**EasiBBQ**$85.77**4.3★**▲ 34%**](https://www.amazon.com/dp/B0CLD2MCXN) [**Griddle Inserts & Grate for Weber Genesis II 300 Series Grills Flat Top Grill Griddle for Weber GS4 Genesis ii E-310/315/325/330/335 S-310/335 Replace for 6788 Full-Size Griddle**EasiBBQ**$97.04**4.3★**▲ 31%**](https://www.amazon.com/dp/B0CLD458XF)
**~~View all trending →~~**
## **What buyers say about weber genesis griddle insert**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Size-Overall**16%
*“Fits perfect”*
**Grilling**14%
*“Fits our grill perfectly”*
**Quality-Overall**12%
*“Great quality”*
**Ease Of Cleaning**7%
*“So easy to maintain and keep clean”*
**Value For Money**7%
*“Good for the price”*
**Assembly/Installation**4%
*“easy assembly”*
**Strength**4%
*“is very sturdy”*
**Weight Heavy**3%
*“Well constructed Heavy duty”*
**Advertised Vs Actual Product**3%
*“Exactly what I was looking for and works perfectly”*
**Heating**2%
*“Great for reheating too”*
### **What buyers complain about **
**Weight Heavy**15%
*“This was so much heavier than expected”*
**Size-Overall**10%
*“Much smaller than anticipated”*
**Rusts/Corrodes**10%
*“It rusts easily”*
**Quality-Overall**6%
*“worst griddle ever”*
**Advertised Vs Actual Product**4%
*“Contrary to website description”*
**Non-Stick Coating**4%
*“Moreover, food sticks to it's rough surface, and it it very hard to clean”*
**Ease Of Use**4%
*“Cant use it anymore unfortunately”*
**Adhesion/Stickiness**4%
*“is not non stick”*
**De-Grease**4%
*“Very short edge if you cook bacon the grease spills over the edge”*
**Ease Of Cleaning**3%
*“it won't come clean at all”*
### **Top return reasons **
**Size-Overall**51%
**Weight Heavy**8%
**Grilling**8%
**Value For Money**6%
**Advertised Vs Actual Product**5%
**Rusts/Corrodes**5%
**Functionality-Overall**2%
**Adhesion/Stickiness**2%
**Compatibility-Overall**2%
**Heating**2%
## **Common questions**
- **Is weber genesis griddle insert profitable to sell on Amazon United States?**
- The niche generates $504K/yr across 24 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is +157.0%. Flapen's verdict: Skip it (46/100).
- **How competitive is the weber genesis griddle insert niche?**
- 9 brands and 55 sellers compete. The top 5 products take 59% of clicks and top 5 brands hold 94% of demand.
- **What do buyers complain about in weber genesis griddle insert?**
- Top complaints mined from reviews: Weight Heavy, Size-Overall, Rusts/Corrodes. The return rate is 3.9%.
- **When does demand for weber genesis griddle insert peak?**
- Demand peaks in Jun–Jul–Aug; the busiest month runs 10.9× the quietest.
- **What does it cost to enter the weber genesis griddle insert niche?**
- Listings span $38.46–$586.48; the average listing price is $156.68 (sweet spot $15–$100). The average incumbent carries 1,625 reviews — the moat a new listing must climb.
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