---
title: "Trend — sunbrella umbrella - Flapen"
canonical_url: "https://flapen.com/research/us/patio-lawn-garden/sunbrella-umbrella/trend"
last_updated: "2026-08-06T02:45:01.496Z"
locale: en
meta:
  description: "Niche score 70/100 · $458K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 70/100 · $458K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — sunbrella umbrella - Flapen"
---

# **sunbrella umbrella**

**Worth a look**

Shows demand growing +166.4% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 58Growth 96Conversion 23Competition 96Returns 76Price range 18Avg price 75Brand share 90Review moat 31Quality gap 72

**Growth**

**Incredible****+166.4%**

90-day search growth — must beat 0% to launch

**Competition**

**Incredible****17%**

top-5 click share — an open shelf

**Brand share**

**Great****45%**

top-5 brand share — no brand owns this niche

**Returns**

**Great****1.9%**

return rate — above 5% kills the launch gate

**Avg price**

**Great****$101.43**

avg listing price — sweet spot $15–$100

**Quality gap**

**Good****4.3★**

avg incumbent rating — lower means beatable quality

**Market size**

**Good****$458K**

$458K/yr · 244K searches

**Review moat**

**Okay****3,426.78**

avg incumbent reviews — the moat a new listing must climb

**Conversion**

**Bad****1.8%**

search→purchase rate — share of searches ending in a sale

**Price range**

**Bad****$7.95–$471.04**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Signals**[** Trending**](https://flapen.com/research/niches?market=us&signal=trending "Search growth > 100% (90d)") [** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")

## Trend